Research Project: Gender Inequality Impact on ASDA Employees

This research project investigates the impact of gender inequality on employees within ASDA, a British supermarket retailer. The report begins with an introduction outlining the significance of gender equality for organizational success and sets the research aim to determine the impact of gender inequality, along with specific objectives, research questions, and the rationale. It then presents a comprehensive literature review exploring the impact of gender inequality, the challenges faced by companies, and potential solutions, referencing various academic sources. The research methodology section details the data collection methods (primary and secondary), research design, philosophy, strategy, approach, and sampling techniques employed. It highlights the use of a deductive research approach and quantitative methods. The report concludes with a discussion on the time horizon used and the use of a Gantt chart to manage activities. This report aims to provide insights into gender inequality, its consequences, and strategies for promoting a more equitable workplace within ASDA.

Research Project

Contents
INTRODUCTION...............................................................................................................................3
P1 Produce a research proposal that clearly defines a research question or hypothesis supported by
a literature review..............................................................................................................................3
LITERATURE REVIEW...................................................................................................................4
P2 Examine appropriate research methods and approaches to primary and secondary research........5
REFERENCES....................................................................................................................................9

Title: To determine the impact of gender inequality on an individual working in an
organization. A study on ASDA.
INTRODUCTION
In a globalised world, majority of business organization focus on inviting diverse
workers with the aim of attaining competitive success at market place. While operating
business at global level, it is important for company to ensure that all the employees treated
equally. The main reason behind this is that inequality at working area create complexities
among staff members that put negative impact over the employee’s performance within the
company. As promoting equality and diversity is crucial for company because it help in
maintaining positive and healthy working environment wherein workers easily share healthy
relation with others (Watson, 2017). In this context, gender inequality is one of the major
concerns for business organization wherein male and female workers are treated differently in
which women get less pay and opportunities as compare to male employees. This will create
issues and complexities among employees that reduce the overall performance of the
company at market place. Current research is based on ASDA, is a famous British
supermarket retailer operate their business in over the world in order to capturing larger
market share from its competitors. Company also include diverse workforce to execute their
business activities. This is the reason that organization is responsible for maintaining equality
and diversity at working area in order to improve overall performance level.
P1 Produce a research proposal that clearly defines a research question or hypothesis
supported by a literature review.
Research aim:
“To determine the impact of gender inequality on an individual working in an
organization”. A study on ASDA
Research Objectives:
 To identify the impact of gender inequality at workplace.
 To access the challenges faced by company due to gender inequality within the
business organization.
 To evaluate the ways through which ASDA can maintain workplace equality in
business.
Research Questions:

 What is the impact of gender inequality at workplace?
 What are the challenges faced by company due to gender inequality within the
business organization?
 What are the ways through which ASDA can maintain workplace equality in
business?
Rationale of the research
The primary purpose of undertaking this research is to develop better understanding
impact of gender inequality over the employee performance. By executing current research
activities, researcher is able to gather relevant data and information about the specified area
that directly supports business organization in maintaining positive working environment
wherein employees are equally treated (Cavaghan, 2017). Along with this, it also helps in
increasing researcher skills and knowledge about the research topic that help in improving the
overall effectiveness of the study.
Research gap
The main gap under this study is to determine the influence of gender inequality over
the employee’s performance working in business organization. As per previous studies, lack
of information about the gender inequality affect the workers performance and their
efficiency level. Thus, it is crucial for researcher to fulfil this gap by analysing the same in
current research activities. This will directly contribute in improving the possibilities and at
the same time also fulfil the gap of research. It helps in attaining all the set aims and
objectives of the research activities in an effective manner.
LITERATURE REVIEW
The Literature Review incorporates an essential piece and procedure for accumulating
secondary data on any area of study. This part of this research needs a variety of secondary
sources, such as magazines, books, articles, publications, etc. These are also considered to be
essential and valuable sources of secondary data collection and compilation for review of the
literature. This is an interesting and valuable section of the research report because it will
help researchers to identify research gaps in past studies. There are some research objectives
that will be important for students to efficiently find answers to the research gaps listed
before. It may include various objectives on which researcher gather data and information
that help in attaining positive and reliable outcomes.

Impact of gender inequality at workplace
According to Batz-Barbarich and et. Al., (2018), Gender differences in businesses are
a complex concept which can be seen in management systems, procedures and activities. For
females, many of the most detrimental gender biases are reflected in human resources
practices. This is because the exercise of HR directly impacts the recruitment, training, pay
and promotion of women. Company propose a sexual discrimination framework in HR that
promotes the mutually beneficial concept of gender disparities within companies. Along with
this, it also put negative impact over the employee’s performance and their relationship at
working area.
Challenges faced by company due to gender inequality within the business organization
According to Ollier-Malaterre and Foucreault, (2017), gender inequality is major
concern for company because it create negative relation among staff members, create
complexities, reduce efficiency level, reduce motivation of employees and many more. All
these are negatively affecting the overall performance of the company at market place. Along
with this, it may also increase employee turnover that reduce the positive brand image of
company at market place. Apart from this this, unequal pay, Sexual harassment, Racism,
female promoted less often than men and many more are the major reason that increase the
inequality at working area. It also affects the entire performance of the company and its
workforce as well.
Ways through which ASDA can maintain workplace equality in business
According to Abraham, (2017), it is important for company to manage equality and
diversity at working area with the aim of making employees able to perform their best and
also maintain healthy relation with others. In this regard, company is also responsible for
implementing appropriate ways to managing equality. As training and development, equal
pay scale, equal promotion, involvement of workers in organizational activities and many
more are the effective way that may assist in improving overall performance of the company
and at the same time also contributes in reducing employee turnover at market place.
P2 Examine appropriate research methods and approaches to primary and secondary research
Research methodology is playing a crucial role in undertaking study that help in
providing guideline that help collecting relevant data and information towards the set
objectives. Mainly, it includes various methods and techniques that may assist in analysing
the aspects and facts that may directly contributes in attaining positive outcomes (Amis and

et. Al., 2018). Thus, it is crucial for investigator select right and suitable method and
techniques with the aim of improving the possibilities of attaining reliable outcomes at the
end of the research.
Data collection: Data collection is used as an appropriate way of collecting data on the
proposed topic that used a variety of sources. Primary and secondary data collection methods
are two major forms into which the researcher assembles the optimum information about the
selected subject within the specified periods. Throughout the primary method, the main focus
of the researcher is on collecting the required information on the project title with direct
communication with the participant. This contains first-hand data that is relatively new and
also endorses the compilation of relevant information on the topic area in a valid method that
contributes to the success of the study result. On the other side, secondary method of data
collection is focus on gathering information by using different sources such as books,
journals, articles and many more. Mainly, investigator will use both primary and secondary
method of data collection in which researcher prepare structured questionnaire for gathering
primary data and literature review is also undertaken by researcher that help in collecting
theoretical framework on the basis of research topic.
Research design: This is known to be the framework adopted by the investigator during the
execution of all scientific research from the beginning to the late stages. Research design
divided into various sections, such as exploratory, descriptive and experimental. All
qualitative kinds of research methods are being selected to recognize valid results with
primary analysis.
Research philosophy: It is understood as a collection of values done by the researcher within
the investigation. It can classify on the basis of two method such as interpretivism and
positivism. Interpretivism and positivism researchers have chosen the approach of
interpretivism as endorsing the processing of quantitative data in such a way that it outlines
certain dimensions of analysis that lead to the accomplishment of a clear study findings.
Research strategy: There's many different strategies which used in the collection of primary
and secondary knowledge on the subject. These methods usually involve interviews, survey
design, action research, case studies, comprehensive related literature and questionnaires.
These will be the essential techniques for obtaining data on the subject or analysis (Correll,
2017). A research will be conducted for the collection of primary data, while a review of
literature will be followed as an effective part of research method for the secondary data

collection. Both of these are important and beneficial methods, because this will support to
collect justifiable and comprehensive data on the topic.
Types of investigation: While undertaking research activities qualitative and quantitative are
two methods that used by research with the aim of analysing as well as collecting reliable
data and information on the basis of specified topic and area as well. Thus, it is crucial for
researcher to select best and suitable method that may assist in attaining reliable outcomes
within the research activities (Huffman, King and Reichelt, 2017). In current research
activity, investigator will use quantitative method that support in analysing measurable data
that contributes in taking right and authentic judgement within the research. This will directly
contribute in making overall research activities more reliable and at the same time also
maintain accuracy within the collected content within the research activities.
Research approach: It is referring to the effective plan and procedures that used by
researcher in undertaking research activities in systematic manner. Mainly, it includes
collecting data, analysis the same and also interpretation all the collected data in order to
address the specified research problem. By this investigator easily draw a valid conclusion at
the end of the study with the aim of making it more successful. Along with this, it is also
classified on the basis of two approaches like inductive and deductive. In order to undertake
current study, researcher will use deductive research approach as it effective for gathering
quantitative data and information that directly support in evaluating the facts and figures
within the research. This will directly contribute in drawing a valid conclusion at the end of
study that make overall research more authentic and reliable as well.
Sampling: Sampling can be seen as an effective method by which researcher identifies the
population sample again from total population sample. It is effective with the use of two key
types of techniques, including the probability and non-probability sampling techniques. For
undertaking current research, probabilistic method will be used that help in selecting sample
size as per random basis. In this the selected sample size is 50 who are the employees and
manager of the company.
Time horizon: It is also considered as an important aspect of that support investigator to
undertake research activities in specified time frame. This can be beneficial in reducing the
possibilities of creating issues at the time of undertaking research. There have been different
sorts of time horizons named longitudinal approach and cross-sectional approach. These are
all the major concepts that got the right the implementation of the research study (Carnahan

and Greenwood, 2018). Each of the actions of the current investigation, the cross-section time
framework has been used as it facilitates the completion of the full report within a limited
time period and is also looking at the current situation. The Gantt chart is being used to
introduce each study activity graphically. Gantt chart is a managing time system that involves
various activities, with the exception of the start or end time, which contributed in the
reaching the end of project within a reasonable period.

REFERENCES
Books and journals
Carnahan, S. and Greenwood, B.N., 2018. Managers’ political beliefs and gender inequality
among subordinates: Does his ideology matter more than hers?. Administrative Science
Quarterly, 63(2), pp.287-322.
Huffman, M.L., King, J. and Reichelt, M., 2017. Equality for whom? Organizational policies
and the gender gap across the German earnings distribution. ILR Review, 70(1), pp.16-41.
Correll, S.J., 2017. SWS 2016 Feminist Lecture: Reducing gender biases in modern
workplaces: A small wins approach to organizational change. Gender & Society, 31(6),
pp.725-750.
Amis, J.M. and et. Al., 2018. Inequality, institutions and organizations. Organization Studies,
39(9), pp.1131-1152.
Abraham, M., 2017. Pay formalization revisited: Considering the effects of manager gender
and discretion on closing the gender wage gap. Academy of Management Journal, 60(1),
pp.29-54.
Ollier-Malaterre, A. and Foucreault, A., 2017. Cross-national work-life research: Cultural and
structural impacts for individuals and organizations. Journal of Management, 43(1), pp.111-
136.
Batz-Barbarich, C., Tay, L., Kuykendall, L. and Cheung, H.K., 2018. A meta-analysis of
gender differences in subjective well-being: estimating effect sizes and associations with
gender inequality. Psychological science, 29(9), pp.1491-1503.
Cavaghan, R., 2017. Bridging rhetoric and practice: New perspectives on barriers to gendered
change. Journal of Women, Politics & Policy, 38(1), pp.42-63.
Watson, T., 2017. Sociology, work and organisation. Taylor & Francis.