Business Research: Globalisation, Banks, and Market Performance

This business research project investigates the impact of globalisation on the market performance of multinational banks, using Lloyd's Bank in the UK as a case study. The project outlines the research aim, objectives, and rationale, and reviews key literary sources. It details the research methodology, including the interpretivism philosophy, inductive approach, and a probability sampling method involving interviews with 20 employees. Data collection methods include both primary data through interviews and secondary data from literature. The study employs qualitative analysis, using thematic analysis and graphical presentations to discuss findings. The project is structured into activities that cover research planning, literature review, methodology selection, data analysis, and conclusions. The study aims to assess the significance of globalisation, analyze its influence on the banking industry, identify challenges faced by Lloyd's Bank, and suggest ways to improve market performance. The project also includes a personal reflective statement.

Business Research Project: Impact of globalisation
on the market performance of multinational banks
in terms of managing global competition

Table of Contents
INTRODUCTION...........................................................................................................................1
ACTIVITY 1....................................................................................................................................1
Research title...............................................................................................................................1
Research aim and objectives.......................................................................................................1
Rationale of study.......................................................................................................................2
Key Literary sources...................................................................................................................2
Activities and time scale.............................................................................................................3
Approach and methodologies of research...................................................................................3
ACTIVITY 2....................................................................................................................................4
Appropriateness of research tools..............................................................................................4
ACTIVITY 3....................................................................................................................................6
CHAPTER 2 LITERATURE REVIEW..........................................................................................6
CHAPTER 3 METHODOLOGY....................................................................................................7
3.1 Research Approach...............................................................................................................7
3.2 Methodologies.......................................................................................................................8
CHAPTER 4 DATA COLLECTION AND ANALYSIS..............................................................10
4.1 DATA COLLECTION.......................................................................................................10
4.2 DATA ANALYSIS, PRESENTATION and DISCUSSION..............................................11
CHAPTER 5 CONCLUSION and RECOMMENDATION.........................................................19
5.1 Conclusion..........................................................................................................................19
5.2 Recommendation................................................................................................................20
ACTIVITY 4..................................................................................................................................21
CHAPTER 6 PERSONAL REFLECTIVE STATEMENT...........................................................21
Reflection of application of research methodologies................................................................21
CONCLUSION..............................................................................................................................21
REFERENCES..............................................................................................................................23

INTRODUCTION
Globalisation has revolutionised industries across globe with major changes in economy
and culture. It enhanced the way of managing business function because it emerged with wide
range of growth opportunities like technological advancement, trade across foreign boundaries,
etc. It created a platform for managing growth and development of company bas well as
economy of country (Lasserre, 2017). The assessment will out line influence of globalisation on
multinational banks who are responsible for providing financial services to consumer. It is
important for the banks to ensure liquidity of business regardless of expansion and growth
because it is basic value which represents bank ability to deal with changing economic
conditions.
The assessment will outline research proposal which will comprise brief outline of entire
business project. Further, the project will be based on activities which comprise choosing of
research methodologies, data collection, results, analysis and discussion. The discussion will be
based on graphical presentation which will assist in developing critical understanding over
research outcomes derived from primary data collection.
ACTIVITY 1
Research title
Impact of globalisation on the market performance of multinational banks in terms of managing
global competition: A case study of Lloyd’s Bank, UK.
Research aim and objectives
Aim
“ To assess the impact of globalisation on the market performance of multinational banks
in terms of managing global competition: A case study of Lloyd’s Bank, UK ”
Objectives
 To evaluate significance and meaning of globalisation.
 To analyse influence of globalisation on banking industry.
 To determined challenges faced by Lloyd's bank due to globalisation To suggest way by which Lloyd bank can enhance its performance in market.
Question
 What is the significance and meaning of globalisation?
 What is the influence of globalisation on banking industry?
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 What are the challenges which are faced by Lloyd's bank due to globalisation?
 Recommend ways by which Lloyd bank can enhance its performance in market?
Rationale of study
The motive of conducting this study is personal interest where research will help to gain
knowledge over impact of globalisation n banking industry. Further, the motive of choosing this
research is academic interest where the research are which derive individual ability to explore
different topic. The objectives of study will help scholar in boosting knowledge and facilitating
learning on one chosen topic which is beneficial for further academic understanding. In addition,
it will help the scholar in understanding various pros and ons of globalisation which is
advantageous for further personal and professional learning.
Key Literary sources
According to Burhan and et.al., 2015, globalisation is wide term which support
integration and interaction of different people and business across the globe. It has boosted
international influence of economies which is supporting growth and development of many
industries across the global. The key implication of globalisation comprise, expansion of global
brands, trade across foreign boundaries, increasing migration of labours from nation to nation,
increase in foreign direct investment, etc. However, as per the views of Wheelen and et.al., 2017,
it is articulated that globalisation of financial services has reduced the barrier of rues and
regulation which restricts flow of capital in different market and in different nations.
Globalisation is boon for financial services as it supports telecommunication, data processing,
deregulation of domestic financial and capital markets.
On the other hand, Zhang, 2017, discussed about international banking which comprise
international sector of domestic financial market. Foreign banking services involves deposits and
lending services which is distinct on the basis of customer basis of firms. According to author it
is determined that on a rough average it is analysed that foreign ending services and deposits
have been increased by 15 % which denotes increase in capital flow across international
boundaries which is beneficial for the growth of bank as well as domestic economy. Apparently
Kaufman, 2015, stated about globalisation is beneficial for the economy of UK as it is related
with increase in trade which supports wide choices of commodities. Further, it increases
competition due to which business are supposed to lower prices of goods and services. Cross
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border lending is good for the ban as well as economy because it supports financial condition of
country in case crisis.
Activities and time scale
Research
planning
activities
Week 1 Week 2 Week 3 Week 4 Week 5 Week 6
Topic
selection
Processing
aim and
objective
Literature
review
Selection
of research
methods
Analysis
of data
Conclusio
n and
recommen
dation
Approach and methodologies of research
Research philosophy: Philosophy in study helps the individual in deriving appropriate
phenomena or way of collecting and analysing information on the basis research objectives and
aim. There are generally two philosophies implied by scholar in different type of studies that is
interpretivism and positivism. The present study is subjective in nature therefore researcher will
incorporate use of interpretivism philosophy of study as it helps in developing understanding
over topic which of human interest.
Research approach: Approach in research methodology helps the investigator in
outlining planned procedure to conducting appropriate study. Generally there two common
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approaches which are used by individual for business research project that is Inductive and
inductive. In this study where focus of scholar is on analysing impact of globalisation on market
performance of Lloyd bank, research will incorporate use of inductive approach where analysis
is done on the basis of evidence, models and theories.
Sampling: It is process of sorting few relevant sources or participant for gathering
information on research topic. It is done n the basis of two types that is probability and non
probability where in this investigation investigator will incorporate use of probability sampling
from where random sampling will be done and there will be 20 employees of Lloyd bank.
Data collection: It is the essential part of study on the basis of which analysis and
findings are outlined. There are two commonly use data collection met hod that is primary and
secondary where secondary helps' scholar in outlining past collected facts and findings while
primary helps in outlining the present views of people over chosen research topic. However,
investigator will make use of both information gathering method that is primary and secondary
where secondary information will be outline d in literature review by sorting information from
books, journals, article where primary will collected via interview on the basis of questionnaire.
Data Analysis: It is based on summarizing and outlining findings from collected data. It
is the most complex part of research where it is necessary for the investigator to outline every bit
of the information to draw unbiased discussion. Analysis is done via two methodologies of
research that is qualitative and quantitative. The present study is based on qualitative analysis
in which scholar will use of thematic analysis which will be presented with the help of graphic
presentation.
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ACTIVITY 2
Appropriateness of research tools
Primary data collection Primary data is collected with the motive of outlining fresh and
current views of people over research topic. Interview is the best
way of managing discussion with sampled participants and
outlining their views of every question (Lajili, 2015). This data
collection method is appropriate because it promotes discussion
with respondents which helps in determining their interest
particular research area. Further, it promotes critical analysis which
assist scholar in outlining relevant outcomes from interview.
Secondary data collection It is based on past gathered information by different scholars and is
considered a valid because it offers wide perspective of research
topic. The secondary view will be outlined by scholar in literature
review which will assist in developing understanding over research
objectives which helps in gaining insights over research perspective
is beneficial for managing primary data collection process.
Cost Cost is a crucial aspect of research which helps the scholar in
managing smooth flow of study. Cost is required at every step of
business research project (Clark, 2014). Cost in research includes
cost for stationery, space for conducting interview, arrangement of
interview, purchase of books which are not available for free.
Further, cost will include travelling expenses and addition expense
of researcher which arise with time at time of researching and
analysing study.
Access Access is crucial part of study as it regulates smooth flow in data
collection and analysis process. Access in study is based on
permission for seeking secondary sources or gathering information
where it is necessary for the scholar to seek permission from
responsible authorities for accessing particular sources. In addition,
access includes approaching to respondents of primary data
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collection. Access to research information play vital role in
managing smooth flow in data collection and analysis of business
research.
Ethical consideration Adhering to ethics is foremost concern of researcher where the
individual assures ethical way of collecting information and
analysing information (Falvey, Greenaway and Silva, 2018). Like
in this stud the scholar will seek permission from authorities for
Lloyd Bank for conducting interview of employee on impact of
globalisation on multinational banks and their market performance.
In addition, the researcher will focus on debriefing sampled
employee about interview question and will seek informed consent
of every participant in written forms. This will help the researcher
in protecting beliefs, morals ad value of individual respondents.
ACTIVITY 3
CHAPTER 2 LITERATURE REVIEW
With the passage of time, the globalisation measures which are been taken in
consideration by the selected organisation will help the firm to enhance the quality of business
operations and activities that are been taken in consideration by the banking organisation (Chang
and et.al., 2015). This will help the firm to enhance the overall performance of business activities
and thus will lead the firm to enhance the understanding related to globalisation within the firm.
Especially, in the banking sector, the globalisation had lead a very deep and effective operations
and thus will help in meeting the operations and thus will support a good management of
business operations in much effective and significant way.
Banking and Globalisation
The banking sector is deeply influenced by the global economy. It will help the fir to
enhance the quality of operations in much effective and suitable way that help in handling the
quality of services and actions that are been carried out within the organisation. As per the
findings of (Dancygier and Walter, 2015), this can be said that the banking operations performed
by the organisation will improve the quality of products and services in much effective and
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suitable way. With the rise in globalisation, the banking sector has seen a tremendous expansion
rate. Besides this, working on the international level has also helped the organisation with a
proper and effective access to foreign currencies. This has improved the banking organisations
efficiency top carry out their operations in much effective and significant way. On the other
hand, (Chen, Tang and Feldmann, 2015) has found that, the expansion and operating on the
international level that will help the firm to carry out their operations but also make it susceptible
and prone to many risk factors that can impact or hamper the quality of banking activities
followed within the firm. The bank management is required to look after these measures in order
to carry out their bank related operation in a hassle free manner.
Impact of globalisation on success of a banking firm
The success of a business enterprise is also dependent on the operations and activities
which will improve the quality of products and services which will help the firm to enhance the
quality of products and services that are offered by selected banking enterprise. According to the
findings of (Vellas, 2016), banking firms are required to look after the globalisation as a platform
to promote and expand their business to a greater extent. The success of the business
organisation is required to be looked after by the banking firm in order to carry out their business
activities and operations in much effective and suitable way. This will help the organisation to
carry out their operations and actions that will improve the quality of business activities and thus
will lead the firm to enhance the quality of business operations and will improve the efficiency of
the firm to a greater extent. On the other hand, (Neaime, 2016), said that the proper management
of global expansion planning is beneficial for the organisation as this can be a major platform for
the successful operations of the business entity. Other than this, it will improve the quality of
operations and activities related to banking.
Strategies followed by the Banking firms to meet the requirements and improve market
performance of the enterprise in emerging markets
As per the findings of (Benería, Berik and Floro, 2015), this is been stated that the
banking firms and organisations are required to develop proper strategies in order to meet their
operations and meeting the operations in much suitable way. Besides this, it will improve the
overall performance of the organisation to a greater extent. The strategic planning will help the
fir to enhance the quality of operations and action plans that are been carried out in much
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suitable way. Besides this, the globalisation strategies will also help to identify the requirements
and services as per the international market they are operating to meet the needs of their
organisation in much suitable and effective way. On the other hand, the studies of (Zajda, 2015),
suggest that the proper planning and strategies which are been followed by the organisation to
have a good development of operations with much efficiency. This will also assist a banking firm
to improve the core compatibility of the organisation to a greater level.
CHAPTER 3 METHODOLOGY
3.1 Research Approach
An effective research process is been taken in consideration in much suitable way that
will improve the quality of business operations and thus will improve the effective execution of
research or data assessment activity that is been carried within the organisation (Bowen, Baker
and Powell, 2015). This will also improve the core performance of the organisation to a new
level and assist the scholar to develop proper research strategies and procedures which will
improve the overall performance of the banking firm. For the effective and proper statement and
gaining of the data, the simplified research option including the inductive research approach is
been chosen that will help the organisation to enhance the quality of operations and assessment
process is been taken in consideration by the organisation that will help the firm to carry out their
banking business operations and claim the idea to operate on the international level.
3.2 Methodologies
Various methodologies are been taken in consideration by the organisation that will help
the fir to enhance the quality of operations and thus will help the organisation to meet the needs
and demands and requirements of the banking organisation to take suitable measures to maintain
the quality of operations and thus will improve the overall performance of the organisation to a
greater level (Kumar, 2015). This will also lead the organisation to enhance the quality of
operations in much suitable and effective way. Thus, in order to carry out the proper and
effective research process within the organisation that will improve the overall perception of a
scholar to have a good and effective research process that will improve the overall performance
of the organisation to a greater level. The various methodologies that are been taken by the
organisation are:
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Research Type: the selection of a proper research type will help the organisation to carry out the
business operations and other activities in much suitable and effective way (Khalid and Bhatti,
2015). It will help the scholar to carry out the business operations and activities in much suitable
and effective way. For the proper assessment of the data operations that are been performed
within the firm, this can be said that the suitable placing of operations will improve the quality of
action plans which will support a good management of the business activities and operations in
much suitable way. For the present research process, qualitative research method types is been
selected. It will improve the overall understanding and placing of business operations and action
plans which will improve the overall performance and learning of the organisation that will
improve the effectiveness of research process which is been carried out within the firm.
Research Approach: the research approach selection ix also very important within the
organisation as it will help the fir to enhance their market share and meet the needs and demands
of the research process which is been carried out within the firm (Reijonen and et.al., 2015). That
will help the firm to have a good management of the research activities and have a good output
from the research process conducted at the selected banking enterprise. For the current data
assessment process, the inductive research approach is been taken which improves the quality of
operations and thus will improve the overall performance and effectiveness of the data
assessment operations which are been followed within the enterprise by the scholar.
Research philosophy: the adoption of a proper philosophy will help the organisation and thus
will improve the quality of business operations and thus will improve the suitableness of the data
assessment activities which will help the firm to improve the effectiveness of the organisation to
improve the quality of operations in much suitable and effective way this will also improve the
quality of operations and research activities to a greater level (Horton and Farnham, 2015). This
will also help in carrying out the data assessment activities. For the present research activity, the
interpretivism research philosophy is been chosen. This will help the data analyst top carry out
the proper management of the business operations and thus will improve the quality to improve
the quality of outputs received within the banking organisation.
Data Collection: a proper and effective data collection measure is taken in consideration that
will improve the quality of research process that is been taken in context by the organisation
looking at the amount of data that is been received within the organisation (Adam Cobb, 2016).
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A proper data collection process involving the primary data collection is been undertaken in
context by the scholar. This will improve the effective placing of the data that is gained within
the organisation. It also improves the proper collection or gathering of the data that is been
selected using a close interview.
Data assessment: After the data collection process is been carried out by the scholar, the
effective data assessment is been carried out that will improve the effectiveness of the data that is
been carried out within the organisation (Hirst, Thompson and Bromley, 2015). Besides this, it
will also help in getting the proper output that will help the organisation in much suitable way.
For the present data assessment process, the thematic data analysis and evaluation process is
been taken in consideration that will help in improving the quality of operations and evaluation
of the gained data.
Sampling: the sampling size help in proper management of a wide range of business operations
and activities which will improve the quality of business activities and thus will improve their
performance in much suitable way that will improve the quality of action plans in much effective
manner (De Brentani and Kleinschmidt, 2015). The present research activity will cover the
random data sampling approach which will improve the knowledge and understanding of the
business enterprise to carry out business operations. This involves the 20 employees of Llyold
Bank as respondents.
CHAPTER 4 DATA COLLECTION AND ANALYSIS
4.1 DATA COLLECTION
Questionnaire
Name:
Contact Number:
Are you aware about the globalisation process associated with Lyold bank?
 Yes
 No
 May be
Do you find the globalisation activity to be effective in carrying out the banking related
operations within the organisation?
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