This research project investigates the impact of globalization on the business success of Marks & Spencer (M&S). The introduction outlines the background, aim, objectives, research questions, and rationale for studying globalization's influence on M&S's profits and sales. The literature review explores the conceptual framework of globalization, opportunities created for M&S, and the relationship between globalization and financial performance in the retail sector. The methodology section details the research philosophy (interpretivism), research type (applied), research method (qualitative), research design (exploratory), research approach (inductive), data collection methods, sampling method (random sampling), and ethical considerations. The project aims to provide a comprehensive analysis of how globalization affects M&S's business operations and financial outcomes, considering market expansion, competition, and the integration of global trends to drive business success. The research utilizes a qualitative approach to gather and analyze data, with a focus on understanding the complex interplay between globalization and the retail giant's performance.