A Report on the Role of Innovation in Business Operations Management
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This report delves into the critical role of innovation in operations management, examining how it drives growth and development within businesses. It begins by identifying key operational processes such as planning, organizing, and production management, highlighting innovation as a major catalyst for improvement. The report is divided into two main parts: the first reviews existing literature on innovation within operations management, discussing various articles and journals that explore the changing aspects of operational management and the positive and negative impacts of innovation. The second part presents primary field research, including a questionnaire administered to 100 participants, focusing on the application of innovation in product and service operations. The research explores the positive aspects, such as improved standards and development, and negative aspects, such as execution challenges. The report concludes with recommendations for leveraging innovation to enhance operational activities and achieve organizational goals, emphasizing the importance of selecting appropriate operations and providing necessary support.

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Running Head: Innovation
Contents
Introduction......................................................................................................................................3
Identification of common Literature................................................................................................3
Primary Field Research....................................................................................................................5
Questionnaire...................................................................................................................................7
Conclusion.....................................................................................................................................14
References......................................................................................................................................15
2
Contents
Introduction......................................................................................................................................3
Identification of common Literature................................................................................................3
Primary Field Research....................................................................................................................5
Questionnaire...................................................................................................................................7
Conclusion.....................................................................................................................................14
References......................................................................................................................................15
2

Running Head: Innovation
Introduction
The planning, organizing, production management, designing, redesigning, production and
controlling are the process which are identified as the areas of growth and development. Apart
from these elements, innovation is identified as the major catalyst which is helpful in providing
assistance to the operations management. To develop the aspects of innovation in the process of
operation management, some specific criterias are also required. The report showing below
mainly divided into parts.
The first part is helpful in defining the common literature related to innovation in contrast to
operations management. The second part is related to the primary research of the operation
management, which is performed by pursuing the suitable operations in an appropriate direction.
Identification of common Literature
The operational aspects are identified as the backbone of any organization. The functions
performed by the operations are identified as one of the common aspect for processing of the
business functions. There are various articles and journals identified for the research perspectives
which are shown below.
The framing of operational management identified and observed on the large scale. Various
changing aspects are also defined to explain the operational management. According to one of
the articles where the innovation portrays both positive and negative impact on operations
defined under the regime of operations management. The planning, organizing, manufacturing
and management of inventory can be identified in an innovative way to maximize the profit. The
allocation flexibility, changes in major aspects related to the working scenario, transformation in
3
Introduction
The planning, organizing, production management, designing, redesigning, production and
controlling are the process which are identified as the areas of growth and development. Apart
from these elements, innovation is identified as the major catalyst which is helpful in providing
assistance to the operations management. To develop the aspects of innovation in the process of
operation management, some specific criterias are also required. The report showing below
mainly divided into parts.
The first part is helpful in defining the common literature related to innovation in contrast to
operations management. The second part is related to the primary research of the operation
management, which is performed by pursuing the suitable operations in an appropriate direction.
Identification of common Literature
The operational aspects are identified as the backbone of any organization. The functions
performed by the operations are identified as one of the common aspect for processing of the
business functions. There are various articles and journals identified for the research perspectives
which are shown below.
The framing of operational management identified and observed on the large scale. Various
changing aspects are also defined to explain the operational management. According to one of
the articles where the innovation portrays both positive and negative impact on operations
defined under the regime of operations management. The planning, organizing, manufacturing
and management of inventory can be identified in an innovative way to maximize the profit. The
allocation flexibility, changes in major aspects related to the working scenario, transformation in
3
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Running Head: Innovation
marketing schemes and the generation of the multivariant changes in the particular output are
identified as some of the changes which are observed due to the introduction of the suitable
innovation (Hammer, 2014).
The integrated approach of the innovation with operational perspective will be helpful in
providing the suitable assistance to the growth and development of the organization. The
operational innovation is full of new approaches and innovative ways to perform the task. The
development of the products, completion of the orders related to products, management of the
customer services and performing suitable enterprise solution is identified as major aspects
related to the changes in the transformation management.
The changes in business perspectives and innovation in providing the output are also identified
as some of the major transformations which are observed due to the operational changes. The
changes are also visible through various evidences as well, which are observed in the
orgnaiztaions, such as WalMart, Dell, Toyota, Benz and various organizations related to the
telecommunications. All these organizations are showing the remarkable performance after
adapting the new form of operational strategies. The statistics show that the Walmart experiences
a hike of about 44 million to 44 billion. Apart from this, the Dell and Toyota developed their
specific identity as Toyota Production System and Dell Business Model. The other organizations
also bring the changes in human resource policies, cultural aspects and social assistance
(Cranfield University, 2016)
As the operations management comprises of various sections and parts, so it becomes essential
to select the suitable and powerful weapons which are helpful in providing the assistance to the
different aspects of operational management. Some other powerful weapons identified as the
4
marketing schemes and the generation of the multivariant changes in the particular output are
identified as some of the changes which are observed due to the introduction of the suitable
innovation (Hammer, 2014).
The integrated approach of the innovation with operational perspective will be helpful in
providing the suitable assistance to the growth and development of the organization. The
operational innovation is full of new approaches and innovative ways to perform the task. The
development of the products, completion of the orders related to products, management of the
customer services and performing suitable enterprise solution is identified as major aspects
related to the changes in the transformation management.
The changes in business perspectives and innovation in providing the output are also identified
as some of the major transformations which are observed due to the operational changes. The
changes are also visible through various evidences as well, which are observed in the
orgnaiztaions, such as WalMart, Dell, Toyota, Benz and various organizations related to the
telecommunications. All these organizations are showing the remarkable performance after
adapting the new form of operational strategies. The statistics show that the Walmart experiences
a hike of about 44 million to 44 billion. Apart from this, the Dell and Toyota developed their
specific identity as Toyota Production System and Dell Business Model. The other organizations
also bring the changes in human resource policies, cultural aspects and social assistance
(Cranfield University, 2016)
As the operations management comprises of various sections and parts, so it becomes essential
to select the suitable and powerful weapons which are helpful in providing the assistance to the
different aspects of operational management. Some other powerful weapons identified as the
4
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Running Head: Innovation
strategic benefits (increment in shares, market management), Marketplace benefits (consumer
satisfaction, appropriate analysis) and other aspects are identified for the support or operational
aspects.
Various organizations observed changes in planning by completing the event, the production and
manufacturing also increase with an alarming speed and the ratio of profit generation also
increases in rapid form. The cultural and the organizational barriers are also removed with the
help of the operational reformation. Through the innovative perspectives, the positive aspects
are being identified for any organization, but to find out its negative perspectives the critical
discussion is essential to framed.
Primary Field Research
The discussion of the topic is mainly related to the first part, which is highlighting the innovation
in operational management. In the continuation to the first part, the second part is mainly helpful
in conducting primary research for the specific topic. For conducting the research, suitable data
will be collected primarily from different sources. The quantitative methods will be helpful in
providing the assistance by defining the questionnaire and drawing suitable graphs and charts
related to it. The reason for selecting the quantitative methods for the discussion is that by this
the most suitable output can be achieved on an initial level and the assumption on the basis of
views can also be generated primarily. For defining the primary research, the sample is also
considered for discussion. The sample is considered of about 100 people. The different sets of
questions are framed to define the actual scenario for the discussion.
According to the requirements of the scenario, one operation will be selected for the discussion.
The operation which is identified here for discussion is named as product and services. The
5
strategic benefits (increment in shares, market management), Marketplace benefits (consumer
satisfaction, appropriate analysis) and other aspects are identified for the support or operational
aspects.
Various organizations observed changes in planning by completing the event, the production and
manufacturing also increase with an alarming speed and the ratio of profit generation also
increases in rapid form. The cultural and the organizational barriers are also removed with the
help of the operational reformation. Through the innovative perspectives, the positive aspects
are being identified for any organization, but to find out its negative perspectives the critical
discussion is essential to framed.
Primary Field Research
The discussion of the topic is mainly related to the first part, which is highlighting the innovation
in operational management. In the continuation to the first part, the second part is mainly helpful
in conducting primary research for the specific topic. For conducting the research, suitable data
will be collected primarily from different sources. The quantitative methods will be helpful in
providing the assistance by defining the questionnaire and drawing suitable graphs and charts
related to it. The reason for selecting the quantitative methods for the discussion is that by this
the most suitable output can be achieved on an initial level and the assumption on the basis of
views can also be generated primarily. For defining the primary research, the sample is also
considered for discussion. The sample is considered of about 100 people. The different sets of
questions are framed to define the actual scenario for the discussion.
According to the requirements of the scenario, one operation will be selected for the discussion.
The operation which is identified here for discussion is named as product and services. The
5

Running Head: Innovation
reason for selecting this topic is in the report for discussion, is the remarkable effect of
operational innovation in products and services domain.
The product and services can react both in the positive and negative manner while coordinating
with the innovation operations. The positive aspects of operations are that it can successfully
capable in providing the most suitable assistance in a specific direction to develop the areas of
growth. Apart from this, the product and services can successfully be able to manage the most
constant development related standards which is not only helpful for the present aspects, but
helpful in securing the future perspectives as well. In reference to any organization, the broad
criteria for the innovative options will be developed with proper product and services (Nitisha,
2016).
Similar to the positive aspects, some negative aspects are also identified for the products and
service related innovation. In the presence of the negative aspects, the adaptation and execution
of the process in suitable flow which cannot be maintained properly. It becomes hard to accept
the changes and due to this, the equilibrium between the old activities and new activities cannot
be maintained. In this scenario, the suitable ground for new activities should be provided for easy
execution.
The innovative activities will be helpful in bringing the great transformation in the criteria of
services provided to the customers and organizations as well. The proper impact on the
operational activities are identified below with the specific points.
The operational activities are improved in a rapid manner, which will be further help in
improving the organizational perspectives simultaneously.
6
reason for selecting this topic is in the report for discussion, is the remarkable effect of
operational innovation in products and services domain.
The product and services can react both in the positive and negative manner while coordinating
with the innovation operations. The positive aspects of operations are that it can successfully
capable in providing the most suitable assistance in a specific direction to develop the areas of
growth. Apart from this, the product and services can successfully be able to manage the most
constant development related standards which is not only helpful for the present aspects, but
helpful in securing the future perspectives as well. In reference to any organization, the broad
criteria for the innovative options will be developed with proper product and services (Nitisha,
2016).
Similar to the positive aspects, some negative aspects are also identified for the products and
service related innovation. In the presence of the negative aspects, the adaptation and execution
of the process in suitable flow which cannot be maintained properly. It becomes hard to accept
the changes and due to this, the equilibrium between the old activities and new activities cannot
be maintained. In this scenario, the suitable ground for new activities should be provided for easy
execution.
The innovative activities will be helpful in bringing the great transformation in the criteria of
services provided to the customers and organizations as well. The proper impact on the
operational activities are identified below with the specific points.
The operational activities are improved in a rapid manner, which will be further help in
improving the organizational perspectives simultaneously.
6
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Running Head: Innovation
With the contribution of innovation in operation, the most basic aspect which is generated
is related to the planning and budgeting. This can be pursued by most appropriate
innovation introduced in the operations.
With an influence of innovation in products and services, the operational aspects can be
performed in a proper manner and the chain of demand and supply can also get
strengthened (Gunday, Ulusoy, Kilic, & Alpkan, 2012).
The other hidden requirement is also fulfilled with the help of operational innovation in
the process related to the product and services.
Questionnaire
1. What are the major operations, which are helpful in changing the criteria for the
operations management?
Planning
Organization
Products and services
Others
7
With the contribution of innovation in operation, the most basic aspect which is generated
is related to the planning and budgeting. This can be pursued by most appropriate
innovation introduced in the operations.
With an influence of innovation in products and services, the operational aspects can be
performed in a proper manner and the chain of demand and supply can also get
strengthened (Gunday, Ulusoy, Kilic, & Alpkan, 2012).
The other hidden requirement is also fulfilled with the help of operational innovation in
the process related to the product and services.
Questionnaire
1. What are the major operations, which are helpful in changing the criteria for the
operations management?
Planning
Organization
Products and services
Others
7
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Running Head: Innovation
25%
30%
15%
30%
Major Operations
Planning Organization
Products and sevices Others
2. Can the major performance objectives be achieved with the help of operations
management?
Agree
Disagree
Strongly Agree
Strongly Disagree
Agree Disagree Strongly Agree Strongly
Disagree
0
5
10
15
20
25
30
35
40
45
Major Performance Objectives
Criteria
3. What are the changes observed in the operational activity?
8
25%
30%
15%
30%
Major Operations
Planning Organization
Products and sevices Others
2. Can the major performance objectives be achieved with the help of operations
management?
Agree
Disagree
Strongly Agree
Strongly Disagree
Agree Disagree Strongly Agree Strongly
Disagree
0
5
10
15
20
25
30
35
40
45
Major Performance Objectives
Criteria
3. What are the changes observed in the operational activity?
8

Running Head: Innovation
Appropriate transaction
Suitable Processing
Maintenance of the work
Others
Appropriate transaction
Suitable Processing
Maintenance of the work
Others
0 5 10 15 20 25 30 35 40
Changes Observed
result
4. How changes can create the suitable impact on the transformation activities?
By positive feedback
By promotional aspects
By suitable management
Others
9
Appropriate transaction
Suitable Processing
Maintenance of the work
Others
Appropriate transaction
Suitable Processing
Maintenance of the work
Others
0 5 10 15 20 25 30 35 40
Changes Observed
result
4. How changes can create the suitable impact on the transformation activities?
By positive feedback
By promotional aspects
By suitable management
Others
9
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Running Head: Innovation
30%
25%
25%
20%
Impact of Changes
By positive feedback By promotional aspects
By suitable management Others
5. What are the major aspects which can be taken into consideration by which the
competency related to performance objectives can be determined?
Preparation of suitable plans
Executing the flow of processing
Analysis of the market scenario
Others
Preparation of suitable plans
Executing the flow of processing
Analysis of market scenario
Others
0 5 10 15 20 25 30 35 40
Criteria for Perfomance Objectives
result
10
30%
25%
25%
20%
Impact of Changes
By positive feedback By promotional aspects
By suitable management Others
5. What are the major aspects which can be taken into consideration by which the
competency related to performance objectives can be determined?
Preparation of suitable plans
Executing the flow of processing
Analysis of the market scenario
Others
Preparation of suitable plans
Executing the flow of processing
Analysis of market scenario
Others
0 5 10 15 20 25 30 35 40
Criteria for Perfomance Objectives
result
10
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Running Head: Innovation
6. What are the methods to identify the forecasting demands related to operational
management?
Regression Analysis
Lead Square Methods
Opinion Polling Methods
Others
Regression
Analysis Lead Square
Methods Opinion
Polling
Methods
Others
0
5
10
15
20
25
30
Methods of Forecasting
Result
7. What are the powerful weapons used for the execution of the operation management for
the innovation of product and services?
Strategic Benefits
Marketplace Benefits
Operational Benefits
Others
11
6. What are the methods to identify the forecasting demands related to operational
management?
Regression Analysis
Lead Square Methods
Opinion Polling Methods
Others
Regression
Analysis Lead Square
Methods Opinion
Polling
Methods
Others
0
5
10
15
20
25
30
Methods of Forecasting
Result
7. What are the powerful weapons used for the execution of the operation management for
the innovation of product and services?
Strategic Benefits
Marketplace Benefits
Operational Benefits
Others
11

Running Head: Innovation
Strategic
Benefits Marketplace
Benefits Operational
Benefits Others
0
5
10
15
20
25
30
Powerful weapon Used
Result
8. What kind of services are provided to the customers with reference to the operational
activities?
Suitable supply of products
Providing wide range of materials
Development of suitable targets for processing
Others
0
10
20
30
Service provided to Customers
Results
12
Strategic
Benefits Marketplace
Benefits Operational
Benefits Others
0
5
10
15
20
25
30
Powerful weapon Used
Result
8. What kind of services are provided to the customers with reference to the operational
activities?
Suitable supply of products
Providing wide range of materials
Development of suitable targets for processing
Others
0
10
20
30
Service provided to Customers
Results
12
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