Analyzing the Influence of New Media in Shaping the Modern World Essay

This essay explores the profound influence of new media on the contemporary world, examining how digital technologies, including social media, online news, and video games, have revolutionized various industries and reshaped human interaction. The essay argues that new media has fostered revolutionary changes in how people use their time and work. It analyzes the impact of new media on industries like music, sports, and communication, while also considering its effects on societal perceptions, information dissemination, and the lives of individuals, including the aging population and socially deprived groups. The essay acknowledges the counterarguments, such as the potential for misinformation and digital inequalities, while ultimately emphasizing the transformative power of new media in shaping a rapidly evolving society and creating a new world.

Running head: NEW MEDIA AND NEW WORLD
NEW MEDIA AND NEW WORLD
Name of the student:
Name of the university:
Author note:

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Issue:
New media making new world
Judgment:
Judgment of the essay is factual.
Digital technologies that are capable of taking advantages of computers and internet have
made possible to create an entire new world (Ferdinand, 2013). The new media have led to
produce products as well as services that provide information and entertainment.
Thesis statement:
The essay aims to discuss the new media and the way it has created new world in the
contemporary era. The new media have been one of the common mediums that change the way
people use their time and work. Therefore, through new media a revolutionary change has been
noted.
Context:
New media has been playing vital role in providing products and services to the
customers in the contemporary world. Through new media the digital world has benefitted to a
great extent. The older forms of media includes television, radio, vinyl records and radio while
the newer forms of media includes media, online news, blogs and video games.
Main argument:
1. The change is observed in various industries of the society:

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 Where music producers are found utilizing various forms of media platforms as
well as channels. The marketing of music has become much easier and simpler. It
is seen as a major contribution of the new media to the new world.
 The new media involves a large portion of social media (Waldfogel, 2015). Social
media is been used widely for various purposes. Various field that have been part
of society for long period and played important role was not able to gain adequate
attention among the common people.
 Counter: However, this particular concern has been disappearing with the help of
new media. Sports industry, for example have used the social media to even
encourage illegal business such as gambling and bidding (Thorpe, 2017).
2. Development of technology has widen every field and helped in reaching impossible
goals (Aithal & Aithal, 2015).
 Today media is used to counteract various terrorist activities, therefore it helps in
mitigating the treat delivered by various terrorist activities. Special media has
made communication easier than it was ever in the past which explains the way
people can utilize the benefit of social media.
 The process of social media communication, strategic communication and other
similar aspects that play important role within the framework of the modern world
(Archetti, 2015).
 Counter: also, it has even helped the terrorist activities to occur since through
new media information gaining has become very simpler.
3. New media is largely responsible in the way people now perceive the society.

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 Through new media people are exposed to information across the globe that helps
them widening their horizon of knowledge (Briant, Watson & Philo, 2013). In the
manner people are overcoming stereotypes, stigmas and social issues certainly
involves a major role of new media.
 New media provide people to raise their voice and make it heard. With new media
channels, individuals get the opportunity of being accepted and recognized in the
society (Wargo, 2017).
 Counter: The new media have given scope of raising issues that are commonly
not accepted by old media to publish or broadcast. While the old media is a
separate body held by a specific group of people, the new media gives the power
to common people. Therefore, often misinformation create nationwide issues
which would have not been possible through old media.
4. In various way, the lives of common people have been modified by the contemporary
media.
 Several tools are provided by the new media that help them making changes in
their lives and their perceptions. When the changes of lives are concerned by the
new media, the aging population is not deprived of the concept as well.
 The aging population are faced with advantages as well as disadvantages. The
communication development has been the most basic and beneficial advantage for
the aging population.
 In the contemporary era, migration for various reason has been very significant
for the young adults. Through social media communication with family, relatives

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and friends have become easier restricting them from feeling less isolated
(Givskov & Deuze, 2018).
 Counter: For few, the technology has become difficult to use that led the aging
population feel deprived. Heading towards the discussion of deprived population,
the rise of digital inequalities has become prominent in the contemporary times.
Specifically digital inequalities has become relevant part of the prisoners. New
media is also used in order to facilitate the process of resettlements and
rehabilitation of the ex-offenders. One of the most unique way that the new media
has become useful is the way it has helps the lives of the socially deprived people
(Jewkes & Reisdorf, 2016).
5. It is not surprising that popularity and new media has become interlinked and interrelated.
 The way new media is used during the FIFA World cup 2014 manifests the way it
can influence people. The common people are highly influenced by the moving
media stories of the match that encourage people to be involved in the football
match.
 It is not only the FIFA World Cup but also the advertising agencies who make
utilization of the popularity. The commercial purpose of the media is now a major
source of financial benefits for the nations (Bailey et al., 2017).
 New media has provided better understanding of concepts with various opinions
held by people. The old media provides the content and information while the
new media presents various angles of the story with discussions on the topic. It
becomes easier to understand a concept when it is critically examined and
debated. New media provides the opportunity.

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 Counter: media has also initiated publicity that often influence in the wrong way.
In the end it can be pictured the ways new media has shaped the society and made a new
world for the people. Society is constantly changing, however with the new media the process of
change has been made faster and in rapid motion.

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