Importance of Effective Business Communication for Management Field

This report provides a comprehensive overview of effective business communication, focusing on the crucial skills required for graduate recruits in the management field. It emphasizes the importance of written, verbal, and non-verbal communication skills, detailing their significance in professional settings. The report explores the issues and challenges faced by graduates in developing these skills, offering practical suggestions for improvement. It highlights the impact of poor communication on performance and the benefits of strong communication abilities, such as influencing others and conveying ideas effectively. The report also delves into the importance of planning, understanding communication needs, and maintaining cultural sensitivity in non-verbal communication. Overall, the report underscores the role of effective communication in achieving business goals and fostering successful relationships within the workplace.

EFFECTIVE BUSINESS
COMMUNICATION

Table of Contents
INTRODUCTION................................................................................................................................3
MAIN BODY.......................................................................................................................................3
Body pera 1......................................................................................................................................3
Body pera 2......................................................................................................................................5
Body pera 3......................................................................................................................................6
CONCLUSION....................................................................................................................................8
REFERENCES.....................................................................................................................................9

INTRODUCTION
Effective business communication is the sharing procedure including two or more business
and organization sending message that is easily understood by others. In simple words, effective
business communication usually contribute to firm' success (Alsaawi, 2015). Business
communication is the information sharing among individuals within as well as outside an company
that is working for commercial benefits of business. Business communication includes constant
flow of important information, feedback is important part of effective business communication. The
current presentation is based on developing paragraph writing skills which is essential for graduate
recruits in management field. Written, verbal and non verbal communication skills is very important
for conducting effective business communication , it allows people to communicate their message
to others. It explain the importance of developing writing as well as oral communication skills for
graduate recruit in field of management and also clarifies issues and challenges faced by them while
writing business letter. Furthermore, it justifies suggestions for developing written and verbal
communication skills.
MAIN BODY
Body pera 1
Written communication skills
I). Written communication refer to the procedure of conveying any message or information through
written words and symbols. Paragraph writing skills is a part of written communication skill that
allow an individual to make good impressions on people, it is significant part of effective
communication (Hobson, 2019).
a. Many people will have the immediate negative response, if they consider any grammatical or
spelling mistake. Writing skills is the form of communication and interaction that permit people to
put their ideas and thoughts on paper, to manage their beliefs and knowledge into convincing
arguments.
b. Writing skills help people to communicate complex ideas in effective manner. When an
individual is capable to manage their thoughts and present them in way that is well understood, it is
beneficial for person or reader.
II). Good writing skill permit person to present overall structure of official letter within highly
effective way. Developing verbal communication skills is very important, it implies communication
through mouth.

a. Presentation, speeches and discussions is the form of verbal or oral communication. In filed of
management, written, non verbal and verbal communication skills play significant role.
b. Writing skills makes each and every thing clear, when conducting business meeting, person will
be able to explain their thoughts and ideas. For example, during the regular business days, manager
write emails to workers notifying them providing appropriate directions for particular task and also
for meetings (Neill, 2017). These written messages should be self explanatory, so people can be
more productive and not consume time asking for further information, with the help of developing
written communication skills manager will be able to run this process effectively. Good written
communication skill help to save time and present the best work
III). Issue written communication skills
a. Poorly structured content- Without appropriate structure of context, an individual cannot be
able to make good communication, poor structured content is one of the biggest issue facing while
developing written as well as oral communication skill. Without effective written communication
executive will convey inappropriate and misinterpret message to others.
b. Grammar and Proofing- Poor grammar and spelling mistakes represent the information poorly
which may affect the work of an individual.
B.2 Importance of developing written skills
I. Written communication abilities is important for all graduate recruits in management field,
employers prefer to hire people who expert in communication and writing, so that it contribute
business will achieve its objectives and goals.
a. Writing skill as important as it help an individual say graduates to represent their intelligence in
their work
b. A good writing skill is also important as it help to influence others easily.
II. By developing written, communication skills for writing business letter, people will be able to
convert thoughts in simple way into words with appropriate punctuation and standards, grammar as
well as other essential aspect of writing
a. It also help to understand and gain the purpose of business letter (Bargiela-Chiappini &
Nickerson, 2014).
b. In order to conduct business communication in effective manner, an individual must develop their
written communication skills. It make person able to share knowledge, improve grammar and
punctuation.
III. Suggestion to Develop Written Communication Skills

a. In order to improve and develop written communication skills, it is recommended to graduate
recruit in management to use appropriate vocabulary that help to know what words they using
actually mean.
b. Secondly it is important to know how to use language is essential, especially in writing business
letter, when writing an letter in company, applicants remember that they are trying to persuade
others. They do not use complex words just to pretend be smart often its results shows in negative
side, it is important that they use simple and meaningful words which is easy to understand when
some one is reading it.
Body pera 2
Verbal communication skill
I). Verbal communication skill can be defined as an individual skill in delivering message and
receiving them. It can be defined as a use of words and sound in order to represent some
information.
a. An example of verbal communication can be presentations, speeches and announcements.
b. Verbal communication can be in formal as well as informal way.
II). Poor verbal communication skills directly impact on performance of people in management
filed (The Seven Biggest Challenges to Effective Communication, 2019).
a. Poor verbal communication can be described as an virus which eventually spread and may effect
the entire work of an individual as well as organization.
b. It also result in increase in high stress level at work place due to rise of communication problem.
III). Issue in developing verbal
a. Lack of planing-
Without planning and appropriate skill development structure, an individual cannot be able
to improve as well as develop their written communication skills, that affect its professional career
growth in filed of management. Effective written communication skill needed forethought. Due to
lack of planning, person will not be able to develop their skills and conduct good business
communication (Bertsch, 2016).
b. Not understanding communication needs-
Before developing written, verbal and non verbal communication skills, an individual need
to understand firstly the need of communication and its importance in business. Without
understanding the needs of communication, person will not be able to convey specific information

to others. When person does not have any information about what they feel and what they need to
share, they do not conduct good communication, so it is very essential to understand
communication needs in management area.
B. Importance to graduates
I. Communication skills include written, verbal and non verbal communication which is essential in
filed of management. Among this the one of the important communication skill is verbal
communication skills (Kurtz, Draper and Silverman, 2017).
a. Verbal communication skills is also as important as excellent verbal communication is the key to
maintain business successfully and help to build strong relationships. It is very important in filed of
management to have good verbal communication skills, because it help to provide clarity of words
and thoughts.
b. During training and meeting sessions, excellent verbal communication present clear ideas and
answer each and every questions.
II. Most of the employers look this skill in recruiting business school graduates. Employers asked to
determine among five broad abilities sets which they consider to be the most significant when
selecting for specific position in business verbal communication skills came out on top, followed in
order by leadership skills, technical, teamwork and managerial skills.
a. It will help individual to influence others easily
b. This skill will help to present their views in a right manner
III. Suggestion for developing verbal communication skills
a.To improve and develop verbal communication skills graduate recruits in field of management
must read books related to relevant topic which sharpen their intellect and vocabulary or personal
and professional development.
Joining a training session is one of the best idea that help to develop verbal communication skill and
make person able to speak out loud and build effective relationships with others in workplace.
Toastmasters is the world leader in leadership and verbal communication development. An
individual become more competent communicator through courses, public speaking and advanced
communicator training.
Body pera 3
Non-verbal communication
I. Non-verbal communication can be defined as an element of speech such as pitch, speed, volume,

tone, facial expressions, stance, body posture not including word, these elements transmits meaning.
a. Or in simple words it can be defined as a medium for transmitting messages other than writing
and speech.
b. Most business professionals like, finance, development and research managers need excellent
non-verbal communication skills in order to convey concept and ideas (Importance of Good
Business Writing Skills, 2018).
II. There are many factors which play an important role in non verbal communication, the most
important one among them is culture.
a. Culture plays very important role in non verbal communication as it helps to depicts thea how
various learning activities are organised.
b. Posture of individual is the cue which also represent that what an individual trying to say.
III. Issue in developing non-verbal
a. Unclear purpose to communicate-
Unclear purpose of communication also create many challenges for people which effect on
their working abilities and performance while conducting meetings. Development of written and
oral communication skill become successful, if person will be clear why and what they are
communicating from executive.
b. Failure to measure effectiveness of communication in management field-
Failure to evaluate communication effectiveness impact an individual communication ability
as well as work performances in business. It define as one of the issue that occur during developing
skills and conducting effective business communication.
B.2. Importance
I. Graduate recruits in management laying down apparent policies, principles, documents and rules
through excellent written communication skills for running company effectively (Burgoon,
Guerrero and Floyd, 2016).
a. Professional communication skill is top listed in skills and abilities list which is required by
company among employers.
b. In order to successfully presenting the financial analysis and presentation to organization
graduate applicants in management team needs the best communication skills.
II. Non-verbal communication is important as it helps in
a. Complementing: Non verbal messages helps in give the information in proper way it assist verbal

communication
b. Also it is a continuous message which is passed until the receiver understands it.
III. Suggestion for non- verbal communication skills
a. Maintain eye contact
b. Be aware of sounds and tones
CONCLUSION
From above, it has been concluded that written, verbal and non verbal communication skills
is very essential in field of management. Verbal communication will increase motivation and help to
conduct business meeting effectively. Written communication skills support to write legal document
related to business. Developing communication skills an individual deliver better services and
transfer information business field. It help graduate recruit in management field, improve their
management practices and grow their professional as well as personal career. Furthermore, in
management field professional use different types of communication methods in order to convey
their concept and business ideas effectively. It simply define the importance of written, verbal and
non verbal communication skills in management field, development of these skills help to improve
performance and enhance management practices.

REFERENCES
Books and Journals
Alsaawi, A. (2015). Spelling errors made by Arab learners of English. International Journal of
Linguistics. 7(5).
Lamb, R., Schnusenberg, O., & Italia, S. (2015). Combining theory and application: rethinking
finance education. Review of Contemporary Business Research. 4(1). 1-14.
O'Keefe, R. D. and et.al., (2015). Teaching and Learning Objectives: The First Step in Assessment
Programs. Journal of Learning in Higher Education. 11(1). 57-66.
van Ginkel, S. and et.al., (2015). Towards a set of design principles for developing oral presentation
competence: A synthesis of research in higher education. Educational Research Review.
14. 62-80.
Kurtz, S., Draper, J. and Silverman, J., 2017. Teaching and learning communication skills in
medicine. CRC press.
Burgoon, J.K., Guerrero, L.K. and Floyd, K., 2016. Nonverbal communication. Routledge.
Bertsch, K.R., 2016. Digitally Mediated: Exploring the Correlation Between Hyper-reliance on
Electronically-Mediated Communication, Verbal Communication Apprehension and
Interpersonal Relationship Skills. Gonzaga University.
Leeming, K., Swann, W., Coupe, J. and Mittler, P., 2018. Teaching language and communication to
the mentally handicapped. Routledge.
Neill, S., 2017. Classroom nonverbal communication. Routledge.
Eaves, M. and Leathers, D.G., 2017. Successful nonverbal communication: Principles and
applications. Routledge.
Hobson, R.P., 2019. Autism and the development of mind. Routledge.
Mehrabian, A., 2017. Nonverbal communication. Routledge.
Online
Importance of Good Business Writing Skills. 2018. [Online]. Available
through:<http://ijllnet.com/journals/Vol_5_No_2_June_2018/5.pdf>
Importance of Verbal Communication. 2018. [Online]. Available through:
<https://bizfluent.com/about-5421600-importance-verbal-communication.html>
The Seven Biggest Challenges to Effective Communication. 2019. [Online]. Available
through:<https://www.strategyex.co.uk/blog/pmoperspectives/the-seven-biggest-
challenges-to-effective-communication/>