Materially Improving Sustainability in NIVEA: Engineering Analysis

This report investigates engineering opportunities to improve sustainability within NIVEA International, addressing issues such as resource depletion, pollution, and environmental degradation. It emphasizes the need for engineers to adopt a strategic plan considering socioeconomic and environmental impacts. The study focuses on quality control adoption, benchmarking, and the EFQM excellence model to assess and enhance NIVEA's sustainability performance. It identifies key areas for improvement, including green technology, circular nanoparticle innovation, plastic recycling, carbon capture, and eco-friendly packaging. The report concludes with recommendations for implementation, risk analysis, and ethical considerations, aiming to guide NIVEA towards long-term sustainable practices and alignment with the United Nations sustainable development goals. Desklib provides students with access to this report and many more resources for their studies.

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Topic: Engineering opportunities to materially improve sustainability in NIVEA international
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Title Page ....................................................................................................................................................1
Topic: Engineering opportunities to materially improve sustainability in NIVEA international organization
.....................................................................................................................................................................1
Summary .....................................................................................................................................................4
Introduction ................................................................................................................................................5
Figure 1: Model of stainability for NIVEA international......................................................................5
Figure 2: illustrates the transition from NIVEA international business as usual to sustainable
development. ......................................................................................................................................6
Methodology: Material and Methods .........................................................................................................6
Quality management processes ..............................................................................................................6
Company Management style...................................................................................................................7
Analyzing the performance of businesses of company ...........................................................................7
Economic changes and sustainable performance....................................................................................7
Implementation of EFQM excellence Model for company .....................................................................7
Sustainability performance of NIVEA international.....................................................................................8
Figure 3: Operational model for NIVEA international sustainability performance...............................8
Comprehensive analysis of NIVEA international sustainability performance..........................................8
NIVEA international & compares with comparator organizations using international performance
evaluation model and tools ....................................................................................................................9
Table 1: Model and tools for NIVEA international performance evaluation........................................9
Aspects of the NIVEA international organization to benefit from engineering solutions to materially
improve their sustainability...................................................................................................................10
Research into potential engineering solutions to improve sustainability ...............................................11
Potential engineering solutions.............................................................................................................11
Technological aspects from any engineering discipline to materially improve sustainability of NIVEA
international..........................................................................................................................................12
Stainability and international need ...................................................................................................12
Technological aspects of NIVEA international and its products ................................................................12
Figure 4: Technological aspects and NIVEA international products model .......................................13
Green technology..............................................................................................................................13
Circular nanoparticle innovation in skin care technology..................................................................13
Plastic recycling..................................................................................................................................14
Carbon capture and storage..............................................................................................................14
Engineering discipline to materially improve sustainability in the context of technology ....................15
Figure 5: Engineering dominant design for NIVEA international materially improve sustainability..16
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Eco-friendly packaging.......................................................................................................................16
Selection of Ingredients in the context of sustainability....................................................................16
Upcycling of food waste.....................................................................................................................16
Biodegradable & Portable Skin Care..................................................................................................17
Recommendations and proposal for implementation ......................................................................17
Risk Analysis...........................................................................................................................................18
Legal and ethical issues .........................................................................................................................18
Smart recommendations ......................................................................................................................18
Conclusions ...............................................................................................................................................19
References (APA Style)..............................................................................................................................19
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Summary
Engineers are actively urged to play a leading role in sustainability, addressing global
issues such as natural resource depletion, pollution, rapid exponential population expansion, and
environmental degradation in the context of NIVEA international organization (Biermann &
Möller, 2019). Engineering breakthroughs in the 20th century were made without consideration
for their impact on socioeconomic, or environmental ecological processes.
Engineers must evaluate their perspective and adopt a new strategic plan in light of some
technical facilities that now exist on our planet, as well as others that are projected to appear in
the first half of the 20th century (Dutta, Kumar, Sindhwani, & Singh, 2020). Their mission
statement in the context of ethical consideration is begun contributing to the creation of an
organization sustainable prospective. While elaborating to findings of the report the purpose of
this study is to provide appropriate methodologies for evaluating the impact of quality control
adoption on profitability in the context of Technological prospects to significantly increase
sustainability, as well as the environmental sustainability that successful companies require. This
study have been focused on the use of benchmarking as a basis for financial data in the context
of ethical considerations, as well as the technical application of the quality assurance architecture
for the assessment process. Apart from this by using a set of stated and quantitative indicators, it
is recommended that NIVEA can utilize potential engineering solutions, quality assessment
strategies and give suggestions to assure their long-term performance.
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Introduction
In a world's market, an increasing large number of foreign organizations have discovered that
maximizing quick profitability is not a guarantee of quality in a crowded marketplace, and that
such a policy must be complemented by the implementation of appropriate conduct. As a result,
the corporate concern for guaranteeing long-term success throughout a balance of economical,
ethical, and situational factors is becoming increasingly vital (Puaschunder, 2018).
The ability of an organization like NIVEA International to satisfy the expectations of customers
and other stakeholders over time, balanced by successful functioning, organization staff
knowledge and understanding, learning as well as recommending suitable improvements, and
entrepreneurship, is referred to as sustainability practices (Hole, Hole, & Bendale, 2019). In this
context, it is critical to find possibilities to ensure NIVEA international's long-term success in
conjunction with quality assurance implementation models. A detailed sustainability model for
NIVEA international is given in Figure 1.
Figure 1: Model of sustainability for NIVEA international
Orienting NIVEA worldwide initiatives to ensure protracted performance requires identifying
key players' roles and responsibilities, as well as adjusting activities, techniques, and tools to
improve performance. Concept of sustainability may be thought of as the process of getting to
the region in the center of figure 2, when all three sets of constraints are satisfied. Environmental
sustainability may alternatively be seen of as a process of moving the circles closer together until
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they almost completely overlap, with the social and inventive circles dwelling within the
ecological circle, at which point all anthropogenic climate change is sustainable (Sinha, 2021).
Figure 2: illustrates the transition from NIVEA international business as usual to
sustainable development.
METHODOLOGY
Quality management processes -
Performance appraisal at NIVEA International is a direct outcome of the understanding that the
merchandise and services provided to clients is the most important element in retaining and
growing the number of customers.
A cohesive quality system begins with administration, measuring actual results, corrective
measures as needed, and continual quality improvement in any institution, socioeconomic or
other, manufacturing or services. Total Quality Management (TQM) is a quality-focused
management model used by the NIVEA intergovernmental organizations. It is based on the
willingness to participate of all members and aims for long-term performance through effective
satisfaction and economic advantages to all members of an organization as well as society as a
whole (Díez, Villa, Lopez, & Iraurgi, 2020).
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Company Management style
NIVEA's Worldwide Leadership Style is centred on quality and customer happiness, and it
applies to all aspects of the company's operations, from manufacturing to service. NIVEA
International's quality management is fundamental to innovation capability, and this type of
leadership style can be a huge cultural relationship between a company, with some growing
pains, but if it is based on continuous improvement, the business will be prepared to make this
change and begin working toward real long accomplishment (Jankowski, 2018).
Analyzing the performance of businesses of company
When examining the performance of NIVEA international's enterprises in the context of
globalisation, it can be concluded that effectiveness is a measure of a company's current viability,
which assures a long-term market position. Performance is a predictor of future outcomes based
on the achievement of strategic goals. Productivity does not define a condition; it always speaks
to the desired strategy. NIVEA Worldwide has begun to offer a new method to process
improvement in order to define sustainability performance in terms of quality management. The
term "transformational leadership style" is used in this innovative methodology.
Economic changes and sustainable performance
In order to ensure long-term profitability, financial reforms in developed nations have prompted
the adoption of new firm planning and sustainable building standards. New versions of
international standards, as well as shifts in the perspectives of industry players, such as the ISO
9004 standardised protocol in 2009 and the new European quality model in 2010, have assisted
this.
Implementation of EFQM excellence Model for company
EFQM excellence model version of 2010 directs the business management system in order to
support a sustainable development. Established in 1991 by the European Foundation for Quality
Management - EFQM European Quality Award - European Quality Award - EQA, aimed at
promoting the implementation of a management system to guide enterprises to total quality in
order to obtain satisfying performance enabling requirements of all stakeholders. According to
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some researchers, a modification in the norm was required to assist businesses damaged by the
financial crisis, and the company balance can only be restored via continual and systematic
improvements in overall outcomes (AlZawati, Alsyouf, & Bashir, 2020; Farouh).
Sustainability performance of NIVEA international -
From the report of Nivea sustainability it has been figured out that company is devoted towards
forming up an effective culture towards sustainability factors. The sustainability commitment
states their term Care Beyond Skin as such catering a good amount of services for customers by
forming up the effective relations. The report also highlighted that organization aims to reduce
its environmental footprint through which it will cover major activities such as:
Climate care concerns –
In this stage they tend to focus over climate safety and protections which is considered as holistic
approach by Nivea.
People and nature into sequence order -
In this sustainable process company aims to provide further improvement by introducing
innovative products on frquent basis.
Eucerin –
It covers all dermo- cosmetics product to comply with sustainable outcomes effectively.
There are some factors of Nivea which shows their maximizing of social impact in
respected ways. Firstly, it aims to influence for sustainable palm oil cultivation in Indonesia.
Also, Eucerin is social mission for better participation for involving in social factors. Apart from
this Power of Human Touch is major aim of Nivea to increase their suitable sustainability
concerns.
The sustainability agenda of business caters crucial role within business strategy of
Nivea. From the year 2020, company has implemented their sustainability agenda named as
CARE BEYOND SKIN. In this way it focuses over seven major areas which reflect to impact of
task along with value chain. It also depicts that action is taken for taking effective care of people
and environment. In similar way for achieving significant progress into overall sustainability
aspects the employees, corporate functions as well as country and regional organizations are pull
together. The joint aspirant for sustainable goals is planned to be achieved in the upcoming year
2025 to 2030.
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As a result, performance assessment may be implemented at all levels of a company to discover
NIVEA international issues and enhance the efficacy of certain jobs in order to gauge customers’
satisfaction and achieve strategic goals (Eriksson & Yordanov, 2020).
Figure 3: Operational model for NIVEA international sustainability performance
Comprehensive analysis of NIVEA international sustainability performance -
NIVEA sustainability analysis shows that their sustainable promise and their point of view cover
all the major aspects of gentle, safe and effective skin care for healthy environment. As being
one of the most global skin care brand, they are aware about environmental as well as social
challenges which has been faced previously. The products are favored by company in more
sustainable way without harming environment as considering to human rights with their value
chain and some benefits for societies across the globe. The approach to become sustainable by
company is termed as effective part for business and its practices. From the study it can be stated
that sustainable concerns at Nivea tend to express this as major responsibility for environment
and people safety. They manufacture superior quality skin care products as having more than 100
years of research expertise. Whereas some of raw materials which is commonly used in products
are into limited supply in which there is no guarantee for every time availability. The key targets
in sustainable concerns are inclined by entity to meet by 2025 obeying United Nation sustainable
development goals. For full circular resources company as manufacture of their skin care
products required to decrease material usage and make loop closure in possible areas. Innovative
solutions by the firm are regular being concentrated to avoid reuse, reduce and recycle for their
plastic packaging.
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Moreover, nivea corporate sustainability targets is based on approach aligned with decreasing
green house gas emissions and CO2, recycling, palm oil sourcing and free from micro plastics.
The use of palm oil in product manufacturing shows that they are effectively utilizing agents for
some of their product segments that usually common in such industry. The sources are produced
from vegetables and mineral oil like rapeseed and coconut oil.
NIVEA international & compares with comparative organizations using international
performance evaluation model and tools
Over the last five years, NIVEA has seen a surge in worldwide interest in performance
measurement, with performance standards and indicators serving as technical and economic
points of reference for quantification and validation of economic and industrial performance.
Financial performance, market, technology, and customer performance indicators can be
determined at the organizational level or at the programmed / project level, with the goal
financial performance, market, technology, and customer in mind. The following methods can be
used to assess enterprise performance on a global scale:
Table 1: Model and tools for NIVEA international performance evaluation
Sr.N
o
Model and tools Specifications
1 European Model resulted in the European Quality Award criteria.
2 European Quality Award
criteria.
American (Malcolm Baldridge criteria); Japanese
(Deming criteria); Canadian (based on leadership,
planning, human resources, process management,
relationship with providers, organizational performance
3 BSC-Balanced Scored
model
involves analyzing strategic decisions from four
perspectives: financial, customer, internal processes and
organizational learning.
4 The "Performance Prism proposed by Cranfield University, which takes into
account the categories of partners whose importance has
grown in recent years.
5 Skandia Navigator The Skandia Navigator is based on measuring and
managing intellectual capital
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6 Profile of performance The "Profile of performance", launched by Mc Kinsey
and consulting company based on 9 criteria of
evaluation.
7 7S The "7S" which allows a systematic and comprehensive
view of the organization considering that the enterprise
strategy and organizational structure must be interrelated.
8 Dashboard The Dashboard, which is based on the principle of
exception and pyramidal concentration of information.
9 Benchmarking The company performance measurement tool by
comparison.
Aspects of the NIVEA international organization to benefit from engineering solutions to
materially improve their sustainability
Engineers have totally transformed our society, from contemporary dwellings to bridges, space
flight, automobiles, and the new digital technologies. Engineers utilize their expertise to build
fresh and exciting prospects and address any difficulties that may occur, and they employ their
innovative ideas to accomplish so. Engineering plays an essential part in ecological sustainability
by designing and implementing facilities that maintain natural environment, are cost-effective,
and support social and ecosystem ecosystems as firms strive to create a more pleasant and
sustainable work culture. In order to safeguard our world, using sustainability skincare is now
becoming increasingly crucial. Skincare may be sustainable in a variety of ways, including
lowering the quantity of plastic packaging used, recyclable packaging, hypoallergenic formulae,
and naturally produced components that are sustainably obtained. Everyone has a role to play in
making the atmosphere a healthier and cheaper place in which to live and breathe. The
organization will pick the most sustainable and responsible sources based on engineering
solutions. To maintain our earth's natural diversity and climate, we utilize sustainable supply and
organic, natural ingredients, and guarantee that our components are sourced in a safe manner.
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Research into potential engineering solutions to improve sustainability
Potential engineering solutions
Engineered solutions offer to improve levies, reinforce susceptible structures, recycle material
into sturdier structures, safeguard utility and communications networks, reestablish operations
more rapidly, and, eventually, save lives. Investments throughout participants safety, quality
healthcare, training, social safety, employment, & abilities generate human capital. These are
fundamental driver of productivity expansion, and it is crucial for reducing absolute poverty and
establishing more inclusive communities, according to an engineering solution. Sustainability
strategies based on engineering solutions assist NIVEA worldwide through expand in ways that
adapt to the problems posed by climate change, which will in turn help to safeguard critical
natural assets for individual's consumers and subsequent generations. Engineering in business
termed as discipline among technology and business administration. Sustainability design is the
process of building or running systems in such a way that they use energy & resources in a way
that is neither harmful to the natural ecosystem or generations' capacity to satisfy their own
requirements. In order to navigate sustainably, morality, righteousness, outcome, and
circumstance are all morally relevant. A sustainable system is one that operates inside the natural
and cultural systems' available capacity. It has a set of laws and rewards in place to encourage
replenishment while limiting pollution and degradation. Environmental engineers protect the
quality of our environmental assets in a variety of methods, including environmental
remediation, waste management, and pollution prevention.
The three dimensions of sustainability: social, environmental, and economic, drive sustainable
development (Ranjbari et al., 2021). As engineers, we've noticed a significant change toward
delivering sustainable engineering solutions, not just because of the present global climate
problem, but also because of moral, regulatory, and economical considerations. Innovative
design, low-impact building methods, and new technology are all necessary for achieving
sustainable development. To guarantee that no one pillar of sustainability overwhelms the others,
a mixture of these strategies is used, enabling for tolerable, fair, and practical solutions.
Sustainable engineering solution refers to the effective methods which can reduce environmental
damage to produce sufficient supply for water, food, shelter and mobility for growing the overall
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