Introduction to Information System: Supermarket Analysis Report

This report provides a comprehensive analysis of a supermarket's information system. It begins with an overview of the supermarket's business, including its strategy, market competition, and operational aspects. The report then applies Mintzberg's classification to describe the organizational form and...Read More

Running head: INTRODUCTION TO INFORMATION SYSTEM
INTRODUCTION TO INFORMATION SYSTEM
Name of the Student
Name of the University
Author note

1INTRODUCTION TO INFORMATION SYSTEM
Table of Contents
PART 1: An overall analysis of the business of the supermarket...................................................3
a) Information about the supermarket and locate relevant information about its strategy, how it
competes in the market place, and its operations.........................................................................3
b) Describe the organisational form of the supermarket using Mintzberg’s classification.........4
c) Present the value chain of the supermarket using Porter’s Value Chain Model. List and
describe the primary and support activities..................................................................................4
d) Analyse the competitive strategy of the supermarket using Porter’s competitive forces
model............................................................................................................................................4
PART 2: Analyzing an existing human activity system which is problematic...............................5
a) Identification of an existing human activity system supporting the overall supermarket.......5
b) Diagram showing the issues and the concerns of the stakeholders you have identified.........6
c) Draw a process model using the BPMn notation for the process of the existing human
activity system you have identified..............................................................................................7
d) Uses of the DeLone-McLean Model to identify the failures of the human activity systems. .7
e) Measure of success..................................................................................................................7
PART 3: Suggesting a new information system..............................................................................8
a) Identification of a new information system.............................................................................8
b) Description of the information of the new system...................................................................8

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c) Draw a process model using the BPMn notation for the new information system you have
identified......................................................................................................................................9
d) Classification of the new information system.........................................................................9
e) Description of dimensions of impact of new information system.........................................10
7) f) Description of measures of success...................................................................................10
PART 4: Recommendations..........................................................................................................10
References......................................................................................................................................11

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PART 1: An overall analysis of the business of the supermarket
a) Information about the supermarket and locate relevant information about its strategy,
how it competes in the market place, and its operations
In a super market the number of products is huge and a lot of people come to the super
market to buy several products. In a super market there are various kinds of people and
authorities who work in different way. The customers mainly come to buy several products and
the stores create several offers and features to attract the customers. In a supermarket there are
different kinds of business chain and methods. The stores follow a lot of strategies and
techniques to attract the customers. They provide different discounts according to the demands
and several occasions throughout the year. The area on which a supermarket is formed is also of
big quantity. The super market also utilizes other entertaining features which are also very
important in terms of the attracting the customers to the supermarket. In market there are various
aspects related to the competition. The main competition is in terms of the costs and sells and the
amount of net income. The stores are the main centers which collect lots of information from the
different customers and also analyze those data for the better customer satisfaction. Different
techniques are taken like implementing technology and taking customer feedback are also
important for better customer satisfaction. In the functionality advancement the stores also
implement many interesting techniques which are also very important in terms of making the
system more comfortable to the customers. There are many techniques like queue management
which are also very important in terms of making the system more advanced and fluent. In case
of different stores there are many middlemen who are associated with the transactions of the

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products. In case of the supermarket the number of middlemen are decreases as the
implementation of the online transaction is done.
b) Describe the organisational form of the supermarket using Mintzberg’s classification
According to the Mintzberg’s classification there are five types of the organizations
which can be studied in order to understand the organizational structure and functionality in
terms of the business management. Those classifications are entrepreneurial, machine,
professional, divisional and innovative. In this case the super market is of the form of the
divisional and entrepreneurial business. The main advantages regarding the organizational
structure are that the number of customer is huge in this particular case and the product
transaction is also of very high scale.
c) Present the value chain of the supermarket using Porter’s Value Chain Model. List and
describe the primary and support activities.
The value chain basically refers to the set of activities which are mainly operated in a
business firm or in a particular industry. There are many levels like outbound logistics, inbound
logistics and the sales related transitions and outbound logistics which are also very important in
case of making the value chain. The super markets also have its own style of value chain in the
marketing. The value chain is created on the basis of the margin which is created on basis of the
subtraction of value created and captured and the cost of creating the value. The more value an
organization creates the more is the amount of the organizational profit. For creating more value
to the competitive advantage it is also very important to create the customer value which is the
most important factor in case of making the system more customer friendly.

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d) Analyse the competitive strategy of the supermarket using Porter’s competitive forces
model
It is very important tool to understand about the several features and factors which are
responsible for the competition in a super market environment. The main thing is the industry
rivalry which is dependent upon four main factors. These factors are threat of new entrants,
threat of substitutes, bargaining power of buyers and the bargaining power of suppliers. The
amount or the impact of the industry rivalry is a cyclic process which is also dependent upon the
organizational structure and peripheral environment. In this case the threat of substitutes is high
and the threat of new entries should be low. The main advantage of referring the factors with a
level can lead to the proper understanding of the business model and the factors on which the
competition is dependent.
PART 2: Analyzing an existing human activity system which is problematic
a) Identification of an existing human activity system supporting the overall supermarket
There are many identifications factors to understand the present human activity system of
the business. The main advantages of identifying the human activity system are that the
supermarket functionality can be understood with in a proper way. The main advantages of
making the system more advanced are to create proper examination of the human activity
system.

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b) Diagram showing the issues and the concerns of the stakeholders you have identified.
Figure 1: Stakeholder diagram

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c) Draw a process model using the BPMn notation for the process of the existing human
activity system you have identified.
Figure 1: Process model for the human activity system
d) Uses of the DeLone-McLean Model to identify the failures of the human activity systems
The Delone-Mcleon information system is very important to understand the success
factors which are dependent upon mainly 6 factors. The user satisfaction and the usage intention
are interrelated. Information quality, system quality and the service quality are also very
important which contributes for the user satisfaction. The user satisfaction and the system use
lead to the net system benefits. In this way sometimes the human activity system can not affect
the advancement of the business system due to the absence of the balance among the 6b factors.
e) Measure of success
The future of the business depends upon various factors which can be identified by the
analysis of the success factors. The main advantage of understanding the success factors is that

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the scope for the business can be utilized in a proper direction and which is only possible as a
result of the customer satisfaction.
PART 3: Suggesting a new information system
a) Identification of a new information system.
A new information system can be discussed with respect tp gthe organsiational point of
view. According to the different models of the Morter’s theorem which conveys that there are
several primary and secondary layers. The main factor is to identify those layers and to utilize
those in order to increase the business impact.
b) Description of the information of the new system
The new data system is dependent upon the information related to the sells of the
products and also with the systemic analysis of the business data. It also refers to several
strategies which should be taken by the organizations to get a proper customer friendly
atmosphere and proper gain in the market.

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c) Draw a process model using the BPMn notation for the new information system you
have identified.
Figure 2: Process model for new information system in the super market
d) Classification of the new information system
The new information system is customer facing as the customer satisfaction is the most
important thing in case of business and it is the most important factor in making the business
more successful. It can be classified in different section like fronted, backend, customer-facing
and supplier facing.

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e) Description of dimensions of impact of new information system
The new information system is created in such a way so that the customers are benefits
with better response and the market system becomes free from the middlemen.
7) f) Description of measures of success
The new information system is created in such a way so that all the aspects of the success
are examined and the main sources of the information system depend upon the business
affectivity. The efficiency, efficacy and the effectiveness are the main factors in measuring the
success,
PART 4: Recommendations
It is recommended that the supermarket should follow the different business models
which are already discussed. It is also recommended to advance the customer satisfaction.

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References
Chen, X., & Kwan, M. P. (2015). Contextual uncertainties, human mobility, and perceived food
environment: The uncertain geographic context problem in food access research.
American journal of public health, 105(9), 1734-1737.
Cippitelli, E., Gasparrini, S., Gambi, E., & Spinsante, S. (2016). A human activity recognition
system using skeleton data from rgbd sensors. Computational intelligence and
neuroscience, 2016, 21.
Farber, S., Morang, M. Z., & Widener, M. J. (2014). Temporal variability in transit-based
accessibility to supermarkets. Applied Geography, 53, 149-159.