1220HSL Information Systems: Destiny Hotels Website Plan

This report details a website plan for "Destiny Hotels," a tourism agency aiming to create an online hotel booking system. The plan covers various aspects, including the business background, website goals, competitor analysis using tools like Similar Web, target audience, and forecasted user environment. It also outlines user tasks, website content, development tools such as WordPress and Photoshop, and a website content storyboard. The report includes a website template design, process analysis, and marketing techniques, focusing on social media platforms and mass marketing strategies. The goal is to provide a user-friendly platform for customers to book hotels and related services, enhancing the company's market reach and profitability. Desklib provides students access to similar solved assignments and past papers.