Introduction to Information Technology: Business Perspective

This assignment provides a comprehensive introduction to Information Technology, exploring key concepts and their applications in a business context. It begins with an overview of IT, defining its scope and importance in modern business operations. The assignment then delves into the classifications of computers, detailing the characteristics and uses of supercomputers, mainframe computers, and microcomputers, providing real-world examples to illustrate their functionality. Furthermore, the document highlights the importance of the internet in business, emphasizing its role in communication, marketing, and customer support. The assignment concludes by examining the use of social media in business, outlining its advantages such as advertising, targeted reach, and brand awareness. References to relevant literature are also included, supporting the information presented. This document is an excellent resource for understanding the fundamental aspects of IT and its impact on business strategies.

INTRODUCTION OF
INFORMATION TECHNOLOGY

TABLE OF CONTENT
 INTRODUCTION
 TASK-1
 Classifications of computers with their applications in real world.
 TASK-2
 Importance of internet in business.
 TASK-3
 Use of social media in context of business
 CONCLUSION
 REFERENCES

INTRODUCTION
 Information technology is the use of
computers to transmit , manipulate data
and store and retrieve data or information.
 This sector deals with hardware ,
software and the telecommunication. IT
helps to communicate with each other
through the various sources.

CONT..
 Computer is an electronic machine which helps
to accomplish all the work this device helps to
input the data and turn into in processing and
gives the output accordingly.
 This devices helps for establishment for inter
connectivity with various different
devices(Hesmondhalgh, 2018).

Cont..
 There are four basic types of computers and these are written below-
 Super computers – which are mostly used for high operations. Because this types of
computer has made for the specific tasks and. This kind kind of computers are
specialised for the particular operations. Because they has high processing power which
will help to access anything. But this types of computers are mostly used in big places
like NASA is using this kind of super computer for this research, space and launching
purpose

CONT..
 Main frame computers- this type of computers does not work effectively ,
compare by supercomputer. But they are also so expensive this types
computers mainly used for the big purpose of like big organisations , and for
the government purpose. It is also helpful to run all the business operations.
 Micro computer- all the lap-tops, desktops, tablets and smartphones all are
Microcomputers. This types of computers has made for the single users of purpose for
the.

Importance of internet in business.
 Now a days it is very difficult to imagine any business without internet. Internet is
providing all the facilities of information and connectivity. For the business purpose
internet has became an essential part for marketing and advertisement.
 Internet helps to provide the many opportunities to the business to present itself with
use of website. In real time all the companies has adopted the use of internet. There are
many advantages of internet for the growth of any business and these are written
below-

CONT..
 It will help to all businessman to research about any products and for business activities.
 Internet is a tool for video conferencing, text and audio for business communication.
 It is platform which helps to all approach the people through social media. And this thing will be
helpful for the company to promote their business in social media.
 It is a tool for the customer support(Long, 2018).
 So, above all these are the points to understand the importance of internet in business . That how
internet plays a role in business. Internet helps to companies for their recruitments and selections
process through various sources. And it is one of the biggest source to promote any business

Use of social media in context of business
There are many advantages of social media in context of business by analysing the
advantages-
 Leverage social advertising- There are many organisations which has successfully
done their advertising by adopting the way of social media marketing.
 Targeted reach- Traditional advertising is not helping to approach a targeted
customers. With he the help of social media platform. Business can easily targate its
customers.

CONTINUE
 Boost brand awareness- it is an very effective ways to boost brand awareness among
people. It is a strategy to select any particular social media platform there are some
points to boost brand awareness through the social media platform-
 Find the audience- it is very important for the company to find out the targeted
customers. So social media is an effective ways to target particular audience.
 use visuals- social media platform helps to grab the attention of the customers through
the images and videos.

CONCLUSION
 From the above study it has been summarised that information technology is one of the
useful technology for the business purpose.
 This file also discussed about the importance of social media to expand business.

REFERENCES
 Books and journals
 Hawkridge, D., Vincent, T. and Hales, G., 2018. New information technology
in the education of disabled children and adults. Routledge.
 Long, R.J., 2018.New office information technology: Human and managerial
implications. Routledge.
 Zurawski, R. ed., 2018. The industrial information technology handbook. CRC
press.
 Hills, J., 2018. Information technology and industrial policy. Routledge.