A Study of Innovation and Commercialization at AB Dynamics Ltd

This essay examines the innovation and commercialization strategies employed by AB Dynamics Ltd, focusing on how the company uses a commercial funnel to launch products and leverage technological advancements. It highlights the introduction of safety features in the automotive industry, such as head-up displays and automatic glass break systems. The essay also discusses the innovation funnel as a tool for converting ideas into practical applications and enhancing product development. Key factors in developing the funnel include enhancing knowledge, information, and proper screening of ideas to achieve organizational success and employee satisfaction. The analysis emphasizes the importance of completing projects within specified timeframes to meet goals.

In the early age, cultural aspects,
learning languages and travelling challenges restricted (Capacci, Scorcu and Vici, 2015). In 14 century Christopher Columbus sailed westward and
vasco da gama cruised to country for earn money then business
Innovation and Commercialization
The business can use a particular
commercial funnel in order to launch
their products into the market so that
customers can consume different
services as per their requirement. This
kind of tool is used by the organization
so that they will be able to increase their
overall sales. Through these kind of
features, the company will be able to
attract number of people towards their
services from all over the world.
AB Dynamics Ltd uses the concept of
technological advancement in order to
provide some advanced features into the
services so that their profitability level can
be achieved. Some of the safety features
which are introduced by the automotive
industry are like head up display, software
which can provide direction to an
individual, automatic glass break.
By using the innovation funnel, an individual will be able to convert all these ideas into practical life so that consumers can get quality services as per their
requirements. This play a vital role in the development of new products so that overall performance can be enhanced. Through this, number of ideas can be
generated from all staff members so due to this overall success can be achieved. If their ideas are get accepted by the top executives, then the satisfaction level of
the people can be increased. Some factors play an important role at the time of developing the funnel. These are:
 Companies have to enhance their knowledge base and information level so that new products can be developed in more efficient manner.
 Organizations should do proper screening of their ideas so that new opportunities can be grabbed and success can be achieved. Along with this, all
projects should be completed within a time period so that goals can be achieved.