MGM3115 Report: Innovative Ideas for Hospitality Industry
VerifiedAdded on  2023/06/04
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Report
AI Summary
This report, developed for the MGM3115 course, delves into the realm of innovation and entrepreneurship within the hospitality sector. It begins with an executive summary highlighting the critical role of innovation in driving economic growth and addressing global challenges. The report then analyzes how innovative attributes like embracing risk and patience solve problems in the business context, emphasizing the importance of speed tempered with understanding. It also explores Schumpeter's and Karl Marx's theories of innovation, highlighting the impact of investment fluctuations and the significance of employee contributions. The assignment brief calls for the development of a new and innovative idea for the hospitality industry, requiring at least ten ideas and the selection of the best for further development. The report also includes APA-style referencing and addresses the creative and innovative skills required to develop a new venture, considering potential customers and value propositions. Overall, the report provides an overview of innovation, entrepreneurship, and their application in the hospitality sector, following the assignment brief's requirements.
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