BTEC HND Hospitality: Concepts and Innovation in Hospitality Report

This report examines innovative concepts within the hospitality industry, focusing on the application of RFID technology to enhance customer experience, improve security, and streamline processes. It begins with an introduction to innovation in the hospitality sector, then explores the feasibility constraints and benefits of RFID wristbands for guest entry and exit, cashless transactions, and security. The report highlights how RFID technology contributes to better customer experiences and safeguards assets, while also addressing privacy and ethical considerations. The report concludes that innovation plays a crucial role in the hospitality industry by improving services and increasing customer satisfaction. The report is supported by references to academic sources on innovation within the hospitality industry.

Concepts and
Innovation
Task 4

Table of content
 Introduction
 Innovative concept for the hospitality
industry
 Feasibility constraints
 Pitching an innovative concept
 Conclusion
 References

INTRODUCTION
In the current era of emerging trends this is highly required by
every sector specifically hospitality business to adopt
innovations in their business function in order to sustain their
market position and to attract more customer so as to enhance
customer base as well

Innovative concept for the hospitality
industry
In hospitality industry
innovations are highly
accepted in order to provide
high end services to customer
and to get customer
satisfaction in prominent
manner so as to attain their
overall objectives.

Feasibility constraints
Improvises guest entry and exit: In hospitality guest are highly
dissatisfied with check outs and check ins since it is highly
time consuming. RFID wristband are helpful in making this
experience a better one for customer as by using this time
during check in and check out can be saved.

CONTINUE…
Go cashless: In the current
time of high technology
and cashless consumers
are preferring not to
have cash in their
pockets in order to stay
away form theft and any
other misshapenness

CONTINUE
Security and control: In the current time security is the major
concerns for customer as when a person is carrying verity of
keys along with cards then risk of theft and losses are high on
the other hand this wrist band is laced with high tech security
due to which customer are able to feel more secured and
happy.

RFID technology is really working as a booster for hospitality
industry as this is providing additional satisfaction and
comfort to their customers. This technology is an emerging
concept so liked by customer as this is providing them high
security measures along with hassle free stay experiences so
as to provide remarkable stay experience to their clients

CONTINUE
Guarantee of better customer experience: RFID is
contributing hospitality as in rendering better customer
experience to them. This technology is helpful in tracking
customer stay and provide personalised comfort stay to their
client so this is acting as catalyst and boosting prominence of
hospitality in positive manner.

CONTINUE
Safeguarding of assets: RFID is having feature to manage risk
and personnel management within hospitality industry and this
is providing the industry a way to boost their satisfaction form
customers.

CONTINUE
Resolution of privacy and ethical issues: The RFID technology
is taking care of ethical issues and privacy of customer. As
this band is fully loaded with card related information of
clients and this is helping customer to overcome with ethical
and privacy issues in prominent manner

CONCLUSION
From the above PPT it can be summarised that innovation is
playing significant role in hospitality industry as this industry
is wholly dedicated to customer preferences and their
satisfaction. With the help of innovation processes and
functions can be improvised and made better due to which
more attention of customer can be drawn out

REFERENCES
• Varma, A. and et. al., S., 2016. Airbnb: Exciting innovation or
passing fad?. Tourism Management Perspectives. 20. pp.228-
237.
• Visnjic, I., Wiengarten, F. and Neely, A., 2016. Only the
brave: Product innovation, service business model innovation,
and their impact on performance. Journal of Product
Innovation Management. 33(1). pp.36-52.

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