This case study presents an analysis of accounting policies related to insurance contracts, focusing on the American Council of Life Insurers' (ACLI) comments on the International Accounting Standards Board's (IASB) Exposure Draft. It highlights critical issues such as the accurate representation of reported earnings, potential accounting mismatches, and the need for clear and succinct guidance. The ACLI emphasizes the importance of aligning insurance contract accounting with IAS 39, particularly regarding amortized cost measurement. Key concerns include the scope of contracts, unbundling of components, margin approaches (risk/residual vs. composite), time value of money considerations, incremental acquisition costs, reinsurance complexities, presentation formats, disclosure requirements, transition effects, and the application of amortized cost. The analysis also underscores the necessity for field testing and coordination with the FASB to ensure a high-quality, operational standard. The document includes examples illustrating different margin approaches and their financial results, advocating for a balanced approach that considers the economic realities of insurance contracts.