Integrated Professional Skills in the Digital Age Report Analysis

This report provides an overview of integrated professional skills in the digital age, focusing on how businesses can leverage technology for effective communication, collaboration, and online marketing. It examines various communication tools like social media, email, and instant messaging, and collaboration tools such as teamwork and forecasting. The report also addresses data security and privacy concerns, discussing cloud storage and cloud computing. Furthermore, it analyzes the transition from offline to online sales, highlighting the positive and negative aspects of digital products and facilities. The report emphasizes the importance of adapting to technological advancements to maintain customer relationships and thrive in the market, particularly in the context of challenges like the COVID-19 pandemic. The report includes an executive summary, introduction, task-based analysis, and conclusion, along with relevant references.

Integrated Professional
Skills in the Digital
Age

EXECUTIVE SUMMARY
As in the modern set of the field there are a lot of advantages of technology can be seen to help
the business of management in selling out their products and services. The technological sector is
also helpful to advertise and promote the services and products of company during COVID- 19
situation. As the current pandemic is set up with several challenges for the business and their
consumers but on the other side with the help of technology it will be easy for both of them to
communication and collaborate. By selling products and services from offline it will directly
converted to online delivery of facilities and goods for setting new role of business in the field of
the area.

Contents
EXECUTIVE SUMMARY.............................................................................................................2
INTRODUCTION...........................................................................................................................4
TASK 1............................................................................................................................................4
Communication and Collaboration tools.....................................................................................4
TASK 2............................................................................................................................................6
Security and privacy....................................................................................................................6
TASK 3............................................................................................................................................8
Digital products and facilities......................................................................................................8
CONCLUSION..............................................................................................................................10
REFERENCES 8...........................................................................................................................11

INTRODUCTION
The digital skill in business has follows the key role in the field of market to manage their
relations with consumers as effectively. By maintaining good relationship and dealing with
consumers it will be highly orientated for the business to survive at the market place for longer
period of time. It is termed as the “new role in new generation with the new set of technology”, it
statement will clearly reflect the modern era with technological advancement in business by their
executives (Gallardo-Alba, Grüning, and Serrano-Solano, 2021). This report will include the
communication and collaboration tools as they are very helpful for business for selling out their
products and services, security and privacy modes of consumers as in online they share their
personal contacts with business so it will be risk over there and at last negative and positive
aspects of online and offline transfer of products to consumers.
TASK 1
Communication and Collaboration tools
The communication and collaboration tools are the effective and efficient sources of business to
get deal with their consumer during the pandemic situation. It is also helpful for the business to
get in touch with their consumers as to know their preferences, desires, wants by which they can
apply such qualities in their products and will present in market to influence their consumers for
a longer period of time. It is also important for the business to maintain their brand good will at
the market place.
Communication Tools
 Social media networking – Social media networking is termed as the common platform
for the business to promote and advertise their products and get in touch with their
consumers. By making group channels in social media it will be easy for the business to
get high response in their product and by such feedbacks they can alter their products to
sustain in the market for an effective run.
 Media sharing – Media sharing is the basic set of platform where management of
business can share images and videos of their products in order to influence their
consumers and hold their attention (Lee, and et.al., 2021). As it is easy for the companies
to manage their deals with consumers through sharing their products images with them.

 E- Mail - It is defined as the most common form of online communication that is helpful
in business to get higher number of response and feedback from their consumers. As
consumers can send their own set of feedbacks to the company by which they can
communicate with them to maintain the healthier relationship in between them.
 Instant messaging – It is termed as the real time communication that are utilised by the
company or the group of companies to share their products features or characteristics
with consumers by which they can influence with them and hold their attention on their
products in future also.
Collaboration Tools
 Teamwork – Teamwork is considered as the term of performing work in a group by
which not any external section can’t affect any member of team (Rotatori, Lee, and
Sleeva, 2021). And it will also termed in the business that, company and consumers will
move in hand in hand at the field of market. It will define the manner that company
should about the taste and desires of consumers and consumers should be loyal for the
company in order to make their purchase from them.
 Forecast – It is the wide term in business to predict the external sections of business in
order to survive at the market place for longer period of time.
Any two social media tools
 Instagram – Instagram is the common social media platform for youngster who can easily
influence from company’s products and services. As it is easy for the social media tool to
hold the attention of young individuals for a longer period of time.
 Facebook – Facebook is very popular within each and every individual of every age of
section. The company utilising Facebook application for longer period of time to sell out
their product via online communication and collaboration techniques.
Any two emails
 Outlook – It is traditional form of option to communication through mail. It is more
effective for individuals to maintain their orientation with their favourable company for
dealing more virtual set of products as effectively.
 Gmail – G- mail is the very normal between everyone to share their data and information
with specific set of criteria (Chambonnière, and Vacherand‐Revel, 2021). The company

keep updating their consumers by sending notification on their mail ID in regarding to
their products and services as effectively.
Any two Instant messenger
 What’s app – It is most viable term of business for sharing information and images with
quality. It is traditionally utilise by each and every person for maintaining their links and
dealings.
 Telegram – It is more effective as it is launched during recent term of time as compare to
what’s app. It is utilising by business of management to maintain new form of platform in
between to the individuals.
How they have helped many businesses to survive the current pandemic.
The COVID- 19 have major sort of impact on business and managerial sector but on the other
side the business sector and other industries that are using technological advancement in business
(Gabbard, and et.al., 2021). It is an important term for each and every business to get in touch
with their consumers to maintain their relations. The current situation of pandemic involve the
thought of ideas to serve the facilities and services to their consumers by which they can connect
them with a longer period of time.
TASK 2
Security and privacy
Data security and data privacy can be maintained by the managing the personal and
professional set of information of the consumers in the business of management. It is termed as
the safety and security measures to be get ensure the sections in the business as effectively
(Hofer, Nistor, and Scheibenzuber, 2021). The main sector of business is to form the key role
components to set the safety criteria for consumers in the business by which consumer can share
their private information and issues with the perception that the staff faculty of business will help
them in order to survive in the market as effectively.
Cloud storage
Cloud storage is the manner of the services and facilities in which the set of information
and data that are communicated and stored the concept of the remote area of storage system that
are to be maintained with the managed set of link that are back up that are made with the
accessible to an individuals to over the network of the internet with the sort of various

capabilities and skills as effectively. The consumers and visitors are most commonly that pay for
their cloud data storage as per to the manner of the consumption that are as per to their monthly
rate of income as effectively (Meilani, and et.al., 2021). It is an important aspects to maintain
their higher set of relationship with the same sort of criteria in the business with the basic motive
to save the personal and professional.
As there are various sort of cloud storage data or information that are depends on the manner that
are utilise by them as effectively. As the types are as follows –
 Block storage – The manner of block storage divides wider amount of information into
smaller set of units that are termed as blocks. The manner of block is get linked with the
system storage drives to maintain the variety of data and information in the business.
 File storage – File storage is termed as an application that managed their data and
information in the system folder and files by which it can be get seen at any time. The
main components to manage the data is directories and subdirectories that are utilised to
form the folders and detect files and information as effectively in the management.
 Object storage – As the object storage is termed as the section of the individuals that
presents the ID to the system and the content that are assembled with all its metadata,
authentication and security in the business as effectively.
Cloud computing
Cloud computing is termed as the manner of the on demand of the accessibility of the computer
system resources that are generally form information storage and computing storage or cloud
storage as without the management of an individual. It is the most common term that are utilised
to define the role of information and data that are centrally have main role to maintain the high
set of individuals and group of individuals over to the internet (Damerji, and Salimi, 2021). As
it roll up the higher set of the data and information in the business with over multiple locations
from central servers in the business of management. It also define the role in the business that are
related to sharing data and information from staff faculty of management to their consumers for
maintaining their relationship with them by which the company can survive in the market for a
longer period of time in order to gain high productivity and profitability.

TASK 3
Digital products and facilities
By selling the products from offline sources to online sources with become easy with the
present set of technologies that are important to be utilised in the business. With the new era of
period, it is all online and viable sources to maintain their dealings with it (Escamilla-Fajardo,
Alguacil, and López-Carril, 2021). The business of management phrased their relationship with
their consumers by which they can be more professionally advertise or promote their products
and their services in online sources of networking and in offline sources of networking too.
Online
By selling the products online with various sort of information and data that are mannered
with the several features to demonstrate in front of consumers as effectively. It is easy for the
consumers to purchase the products from online with proper manner of communication with the
company. As there are various positive and negative aspects in the online form of platform that
are as follows -
Positive aspects –
 Cheap to set up – As the online form of sources of marketing is easy to set up in the
business for providing information to their consumers with the purpose to sell out the
products and their services with specific sort of details.
 24 hours sale – It is efficient for the consumers to check any product and their services at
any time by which they can select or choose the product to their consumers.
 National and international reach – The global range of the products are now selling out
as globally by which consumers from different nation or country can select or choose
their favourable set of products in a particular field of area.
 Less employees – The manner of less employees is termed to be phrased that by having
online source of marketing it will be easy for the business to maintain the low range of
employees in the company by which they can manage them by their own set of
perception as effectively.
 Consumers promote the products much more easily – By having loyal consumer base
it will be easy for the business of management that their consumers will promoting their
products and services via social media or personal communication with their known.
Negative aspects –

 More competition – As there are several sort of competition in the field of the market
place. As it is difficult for various business of management to maintain their brand good
will as effective.
 More admin – By having more admin in the company it will be create confusion and will
not easy for the employees to follow whose decisions in it.
 Lower margin – The companies are defining lower margin in the online set of business
because if the client is not satisfied with their product and most probably he or she will
shift on to other web site to make their purchase. So the companies follows fixed their
margin as low by which consumer can follows their own sections.
Offline –
By selling out the products and their services offline it will termed that consumers can
easily know each and every detail by communicating with managerial staff faculty. It is more
effective than online because there are various sort of return and exchange procedure in which
consumer might be confuse and will not feel secure to managing it (Voss, and et.al., 2021). As it
is more effective for the business section of the orientation of thought of ideas that can give it
their own sector of time to their consumers as effectively in the present field of the area.
Positive aspects
 By depending on the technology it might have as more personal tactics of the
personalised to the orientation of the target market in the business of management.
 As the company give the business as more reliability as individual who are capable to see
perceptible features of the business of management and products and their services as
effectively.
 By online marketing frequently separates the older group that might not be contented
with utilising the internet. As by offline marketing enterprise that might be intended at
their targeted market in the business.
Negative aspects
 As it is not term to be quantifiable as if it will not provide an inducement in the business
of management.
 As it is expensive in the terms of the employees, labour, time and money. As there are
various extra charges in the business if there are more employees into it. The business
does not afford such extra charges in the business.

 By having more competition and difficulty to form the business of management as a
skilled offline. As the skilled employees are not easy to get for the business to manage
the overall sector and it will directly frame the disadvantage for the business of
management in the field of the area at the market place as effectively and efficiently.
CONCLUSION
From the above mentioned report it has been concluded that, digitalisation is termed as to be
an important manner of the business in which it will be easy for the business to corporate with it.
By following the manner of new era of technology in the business of management, it will be easy
for the executives to perform their roles and responsibilities in it. They can hold maximum
number of consumers as per to influencing them by desirable products and services as
effectively.

REFERENCES
Books and Journals
Gallardo-Alba, C., Grüning, B. and Serrano-Solano, B., 2021. A constructivist-based proposal
for bioinformatics teaching practices during lockdown. PLOS Computational. 17(5).
p.e1008922.
Lee, V.J., and et.al., 2021. A Collaborative I-LEARN Project With Kindergarten and Second-
Grade Urban Teachers and Students at a University-Assisted School. Urban
Education. 56(1). pp.123-153.
Rotatori, D., Lee, E.J. and Sleeva, S., 2021. The evolution of the workforce during the fourth
industrial revolution. Human Resource Development International. 24(1). pp.92-103.
Chambonnière, E. and Vacherand‐Revel, J., 2021. The Reconfiguration of Managerial Practices
through Digital Innovation: The Example of a Work Team in Site Renovation. Digital
Transformations in the Challenge of Activity and Work: Understanding and Supporting
Technological Changes, 3, pp.101-114.
Gabbard, J., and et.al., 2021. Effectiveness of a Nurse-Led Multidisciplinary Intervention vs
Usual Care on Advance Care Planning for Vulnerable Older Adults in an Accountable
Care Organization: A Randomized Clinical Trial. JAMA Internal Medicine.
Hofer, S.I., Nistor, N. and Scheibenzuber, C., 2021. Online teaching and learning in higher
education: Lessons learned in crisis situations. Computers in Human Behavior, 121,
p.106789.
Meilani, Y.F.C.P., and et.al., 2021. Motivating and retaining generation z faculty members in
private universities. Journal of Educational and Social Research. 11(1). pp.245-245.
Damerji, H. and Salimi, A., 2021. Mediating effect of use perceptions on technology readiness
and adoption of artificial intelligence in accounting. Accounting Education, pp.1-24.
Escamilla-Fajardo, P., Alguacil, M. and López-Carril, S., 2021. Incorporating in higher
education: Pedagogical perspectives from a corporal expression sport sciences
course. Journal of Hospitality, Leisure, Sport & Tourism Education, 28, p.100302.
Voss, H., and et.al., 2021. Development, implementation, and evaluation of an Advance Care
Planning program for professionals in palliative care of people with intellectual
disability. Intellectual and Developmental Disabilities. 59(1). pp.39-54.
(Gallardo-Alba, Grüning, and Serrano-Solano, 2021)
(Lee, and et.al., 2021)
(Rotatori, Lee, and Sleeva, 2021)
(Chambonnière, and Vacherand‐Revel, 2021)
(Gabbard, and et.al., 2021)
(Hofer, Nistor, and Scheibenzuber, 2021)
(Meilani, and et.al., 2021)
(Damerji, and Salimi, 2021)
(Escamilla-Fajardo, Alguacil, and López-Carril, 2021)

(Voss, and et.al., 2021)