Analysis of Organizational Culture in Global Business Report

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Added on  2023/06/05

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This report analyzes the impact of organizational culture on international business. It begins by defining organizational culture and its significance, emphasizing how it shapes employee behavior and influences the quality of products and services. The report then delves into the role of culture in international business, distinguishing between national and organizational cultures. It explores how cultural values and societal norms affect business practices and customer preferences. The core of the report examines the seven key elements of culture: language, education, attitudes, values, material culture, aesthetics, religion, and social organization. It highlights the challenges posed by language barriers, the importance of education levels, and the role of aesthetics in attracting customers. The report concludes by summarizing the main points and emphasizing the importance of understanding and adapting to cultural differences for achieving success in the global business environment.
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TABLE OF CONTENTS
INTRODUCTION
MAIN BODY
Role of culture in international business
Impact of culture on global business
CONCLUSION
REFERENCES
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INTRODUCTION
Organizational culture refers to the values,
behaviour, motivation of employees and other such
internal factors of the firm.
Quality of the product and services posses a high
effect of the organizational culture. Sometimes, this
culture depends upon the surroundings in which the
company is located.
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Role of culture in international business
Culture refers to the set of values, beliefs, customs, ideas
etc. followed by an individual or a society.
Culture diverts the preference of the customers as it is
deep-rooted in the society.
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National culture
The national culture refers to the customs and values
pertained in the society of a particular geographical
location.
These are the societal beliefs that are pertained from
ancient times.
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Organizational culture
This refers to the values pertained in the internal
environment of the business that effects the intern al
stakeholders such as employees, managers etc.
culture pertained in the firm plays a vital role in
achievement of its determined goals.
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Impact of culture on global business
There are seven major elements of culture which are
essential to be considered in the business.
Language, education, attitudes & values, material culture,
aesthetics, religion and social organization are discussed as
elements of culture.
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Language
It is one of the major barrier in the business commencement
as it differs from place to place.
The communication barrier occurred due to the linguistic
difference has reduced the pace of business commencement.
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Aesthetics
Aesthetics refers to the beauty of art that depicts the tradition and
customs followed in the region.
The taste of music, dance etc. are considered as the aesthetics that
is used by the organization to target the customers of a particular
region.
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Education
Education refers to the literacy rate of the population residing
in the country which is considered by the organization while
testing the feasibility of the products and services.
Some of the products are used only by the societal
segments which are highly educated.
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CONCLUSION
Presentation has concluded the facts of organizational culture and focused on various aspects
relating to the same.
Definition of the organizational culture has been mentioned thoroughly that has enlightened
various factors that effects the culture of a business.
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REFERENCES
Aranki, D.H., Suifan, T.S. and Sweis, R.J., 2019. The relationship between
organizational culture and organizational commitment. Modern Applied Science. 13(4).
pp.137-154.
Bayanova, A.R. and et.al., 2019. A Philosophical view of organizational culture policy in
contemporary universities. European Journal of Science and Theology. 15(3). pp.121-
131.
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