MSC International Business: Culture's Impact on UK Accounting

This report provides a comprehensive analysis of the impact of culture on international business management, specifically within the UK accounting profession. It begins with an introduction outlining the importance of understanding cultural differences in international business, followed by a p...Read More

Research per-forma.

Table of Contents
INTRODUCTION...........................................................................................................................3
TITLE..............................................................................................................................................3
RATIONALE...................................................................................................................................3
PROBLEM DEFINITION...............................................................................................................3
Problem statement.......................................................................................................................3
Objectives for research................................................................................................................3
Research question........................................................................................................................3
Purpose of research.....................................................................................................................4
THEORETICAL BACKGROUND.................................................................................................4
PROPOSED RESEARCH METHODOLOGY...............................................................................4
WHAT MAKES IT WORTHY OF STUDY...................................................................................5
PUBLICATION POTENTIAL .......................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION
The international business management is a business administration study program with a
strong international and intercultural focus. This is important and effective for the business for
students growth factor.
TITLE
 To systematic review of the impact of culture on the international business management
in UK accounting profession.
RATIONALE
The main purpose of selecting this topic to increase the knowledge and information about
the international business management in MSCs. This help to understand of different country
culture in effective manner. This help to build information and knowledge of different culture.
PROBLEM DEFINITION
Problem statement
This will very difficult to understand different culture of country. This study will explore
systematic review of the impact of culture on the international business management in UK
accounting profession. This can impact to businesses in negative manner.
Objectives for research
 To understand the concept of culture in business.
 To determine the impact of culture difference on business.
 To identify the challenges of culture difference on business.
 To recommend the ways of overcoming the challenges.
Research question.
 What is the concept of culture?
 What are the impact of culture difference on business?
 What challenges are faced by business with cultural differences?
 What you are recommended for overcome challenges which occurs by cultural
difference?

Purpose of research
In order to enhance the knowledge of culture difference in effective manner for future
growth.
THEORETICAL BACKGROUND
The culture is important in the international business in order to understand the
knowledge and background of country. According to the Tzanakis (2016), the concept of culture
is a ways of life of group of people like behaviour and belief or values. In contradict manner
Dufrasne, Knaut and Böttger (2016), stated it is the way of passing along by communication and
imitation from one generation to the next and it is the symbolic communication.
According to the Mi (2016), Handy culture model is help to analysis culture of business
in effective manner. This includes for kind of culture task, role, person and power culture. But in
contradict MORIYAMA, (2019) stated that, Hofstede culture model is best to understand culture
of business framework. This includes seven cultural dimensions like individualism V/S
communication, Universalism V/S particularism,.
PROPOSED RESEARCH METHODOLOGY.
 Research Type: Their are two type of research which is conducted by the researcher i.e.
quantitative research and qualitative research. Researcher will be using Qualitative
research to conduct this research as it will be difficult to find out the outcome in numeric
way.
 Research Approach: Deductive and Inductive are two type of the research approach
which can be used by the researcher (Walliman, 2017). Researcher will be using
inductive approach as it better suits the type of research selected.
 Research Philosophy: interpretivism and positivism are the two type of the philosophy
which is generally used by the researcher to conduct the study. interpretivism is the
philosophy which is used by the researcher as it will help the researcher in analysing
human interest as well.
 Data collection: It is the process of collecting the data from different source. Researcher
will be collecting the data with the help of both secondary and primary method in which

secondary data will be collected by looking at different journal and book related to topic.
Primary data will be collected by the way of questionnaire.
 Sampling: For conducting the research 20 employees of the organization will be taken as
a sample size and their response to the questionnaire will be taken as a basis.
 Data Analysis: Researcher will be taking the help of the thematic analysis tool to
analysis the data in which the researcher will be making the different graph and theme to
explain the information (Quinlan and et.al., 2019).
 Ethical Consideration: Researcher will be taking the consent of all the responded before
hand. High level of confidentiality is managed throughout the research.
WHAT MAKES IT WORTHY OF STUDY
This study is most and effective important for the business to understand the culture
difference in effective manner. Knowledge of culture difference is help to resolve problems
which are occurs in business through culture (Lasonen and Teräs, 2016). This affect to business
and its efficiency in negative manner. This will also help to understand needs and wants of
customers.
PUBLICATION POTENTIAL
Publication potential will propose to measures scientific strength of the different country
in effective manner. This will includes the Books and journals, authentic internet sources,
magazines and newspapers. Those will help to potential publication.

REFERENCES
Books and Journals
Dufrasne, M., Knaut, A. and Böttger, K., 2016. The European Citizens’ Initiative as a hybrid
participatory genre. Bridging the Gap. pp.95-111.
Lasonen, J. and Teräs, M., 2016. Teachers’ intercultural competence as part of global
competence. In Dispositions in Teacher Education (pp. 221-233). Brill Sense.
Mi, Y., 2016. Crossing the chasms between Finland and China-a Finnish SME entering Chinese
market (Master's thesis).
MORIYAMA, T., 2019. A Cognitive Approach to the Concept of [fall victim to NP]: Interfaced
with its Syntactic Phase. ANUL V Nr. 1 Aprilie 2019, p.38.
Quinlan, C. and et.al., 2019. Business research methods. South Western Cengage.
Tzanakis, C., 2016, July. Mathematics & physics: an innermost relationship. Didactical
implications for their teaching & learning.
Walliman, N., 2017. Research methods: The basics. Routledge.