International Human Resource Management at British Airways

This report provides a comprehensive analysis of the international human resource management (IHRM) practices at British Airways. It begins with an overview of the company's background and its human resource management functions. The report then delves into the traditional approach to HRM employed by British Airways, detailing practices such as recruitment, performance appraisals, and training programs. A critical evaluation of the effectiveness of this traditional approach is presented, including discussions on the Fombrun model and its limitations, such as ignoring environmental factors and the need for flexibility. The report concludes with recommendations for improvement, advocating for the adoption of strategic approaches, the Warwick Model, and a polycentric approach to enhance the effectiveness of IHRM at British Airways. The study emphasizes the importance of aligning HRM strategies with the company's objectives to maintain a competitive edge in the aviation industry.