International Management Report: Regional Culture's Impact on Business

This report delves into the complexities of international management, focusing on how regional cultural issues impact the organizational culture of multinational corporations. It explores the EPRG framework and its components, illustrating how companies like Sony, Coca-Cola, and KFC adapt their strategies to different cultural contexts. The report highlights challenges such as difficulties in approach implementation, language barriers, and issues in teamwork stemming from cultural differences. It provides a detailed analysis of how these factors influence business operations. Furthermore, the report uses McDonald's as a case study, showing how the company modifies its menu and business practices to accommodate the specific cultural preferences of different regions, such as adapting to vegetarian preferences in India. The conclusion emphasizes the interconnectedness of organizational and local cultures, stressing the importance of cultural awareness for effective decision-making in international business.