International and National Tourism Agency Assessment Report

This report provides a comprehensive analysis of international and national tourism, with a specific focus on the aviation industry's impact and its challenges, particularly regarding emissions. It examines the influence of aviation on tourism growth, highlighting the importance of innovation and sustainable practices. The report delves into the positioning of New Zealand's tourism sector, identifying significant issues and challenges such as climate change, global economic factors, and aviation capacity. It also explores the contributions of tourism to the New Zealand economy, including employment and export revenue. The report concludes by discussing potential strategies for addressing these challenges and ensuring the continued growth and sustainability of the tourism sector. Statistical data and international trends are included to support the analysis. The report is a valuable resource for students studying tourism, business development, and related fields, providing insights into the current state and future prospects of the industry.

INTERNATIONAL AND
NATIONAL TOURISM
AGENCY- ASSESSMENT

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
Issue with respect to growth in tourism related emission............................................................3
Challenges in the Aviation industry-:..........................................................................................4
Role of innovation in the aviation industry- ...............................................................................4
Influence of aviation on tourism industry- :................................................................................5
Define potentially significant issue for the positioning of New Zealand tourism.......................5
Potential issues and challenges facing tourism in New Zealand-:...............................................6
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9

INTRODUCTION
International tourism termed out as tourism that cross national’s borders. Globalisation
made the tourism a popular global leisure activity (Eric, Semeyutin and Hubbard, 2020). This is
growing field that assist to examine global trends in travel and tourism.
The present report is based on topic as Aviation is a major issue with respect growth in
tourism related emissions and this includes significant issues for positioning of New Zealand
Tourism. Furthermore, report will outline the thing in respect to international and New Zealand
related growth in tourism. Also, statistical information will be defined to illustrate the
appropriate information about international tourism.
MAIN BODY
Issue with respect to growth in tourism related emission.
Aviation is one of the fastest growing sources of greenhouse gas emissions (Geng, Wei
and Maimaituerxun, 2020). Aircraft engines produce emissions that are resulting from fossil fuel
combustion (Dube, 2020). In addition to this, aircraft emissions are unusual in that significant
proportion is emitted at altitude. Hence, these kind of emissions give rise to significant
environment concerns in relation to the global impact and their effect on local air quality on
ground level. Aviation industry plays the vital and major role in the creation of wealth and
employment for the economy and society (Geng, Wei and Maimaituerxun, 2020). With the use
of adopting focused approach on find out the possible ways to foreseeable aviation issues and
challenges (Russo, Relvas and Monteiro, 2020). Aviation industry is one of the preferred mode
of the travel and this also creates the large chunk of profitability for economy.
Aviation industry is very vulnerable as this affected easily if there are terrorist attacks. In
the rise of the innovation in the technical advancement there is rise in cyber criminals and global
terrorist is spreading continually due to its highly vulnerable nature (Russo, Relvas and
Monteiro, 2020). In order to maintain the demand of aviation industry, this is crucial to maintain
the safety level. Technical advancement is rapidly democratizing the ability that inflict large
scale damage (Ritchie, Sie and Dwyer, 2020). On the other hand, this can be stated that the
merging of the cyber and physical creates new vulnerabilities as the remote attacks that cause
serious real world disruptions. On the other hand, the computer software in civilian aviation are
potentially hackable if these not procured with secure and safest techniques. It impact the
tourism industry in huge context. Therefore, this can be stated that the flight control system, GPS

based navigation system, fuel gases and fuel consumption system are some of the potential point
in context of the vulnerability in cyber in context of aviation and many more may be growing.
On the other hand, this can be stated that with the use of new technical advancement that spread
the information and misinformation very rapidly this becomes an easy target for attackers to
cause maximum disruption.
International Aviation trends
Likewise, every industry, aviation industry is adapting and improving their working to
remain competitive. This works as to helps passengers, increase profits and to streamlines
manufacturing and operations. Thus, trends in Aviation industry are termed out as-:
Robotic technology- It used to assist passenger’s airports around the world. Thus,
implementation of robotic advancement is taking s this assumes that this could offer better
customer service. It also supports the passengers who are lost, confused ad need flight
documentation.
Barometric services- It can serve multiple purposed in commercial airport. This is one of
effective technological advancement that ensures that right person is on the right flight.
However, passenger can enter the biometric information online before they go to the airport.
Sustainable aircraft management- Airline are becoming more sustainable as they save money.
By adjusting the air traffic control procedures at each airports makes the planes a bit more
sustainable.
Challenges in the Aviation industry-:
These are outlined in the following context as are-:
Safety- On the serious note, safety is one of the major challenge that is not treated on the ground
of competition as the legal authorities and different stakeholder of the airline industry make the
combined efforts to make all kind of the safety measures needs to be executed (Geng, Wei and
Maimaituerxun, 2020).

Passenger experience- This is quite comprehensible as of now and this also has the deep sense
of responsibility and commitment that aviation industry shows towards the safety of their
passengers. In the context of passengers, safety is something that airline industry needs to pay
the attention all the time. Henceforth, some of the challenges that is faced by the aviation
industry are termed out in the following context as are-:
 In this, major focus must be given on which to allocate the crucial data among all those
involved in the passenger’s travel (Fernández, Azevedo, Martín and Martín, 2020).
 There is needs to have the use of smarter approach to maintain the security and this can
be informed by what we know about the traveller.
At the time of focussing on the issues and challenges of the aviation industry this is quite
obvious to omit the issues.
Role of innovation in the aviation industry-
The rate of the national and international tourism can be enhanced with use of technical
advancement. Technologies termed out as key driver in the improvement and solutions present
days’ issues and challenges (Tsaur, Liao and Tsai, 2020). Also, the modern aircraft entering into
the airline fleets and also bring with them fuel efficiency gains of 20% to 30% over their
predecessors. Another involvement of the innovation will be in inculcating more efficient
operations in the aviation sector. Thus, better streamlining the operational working in the
aviation sector leads to enhance growth of international tourism.
Influence of aviation on tourism industry- :
In the current competitive environment, tourism and air transport industry are
complementary to each other. Tourism depends on transportation bring visitors, on the other
hand transportation industry highly depends on the tourism to generate demand for its service.
Thus, the growth of the tourism industry directly reflects onto the air transportation. In the last 25
years the number of the international tourism has more than doubled (Insch, 2020). Thus,
expansion of international tourism has large impact over the discipline of transport geography. In
addition to this, this can be stated that transport is the cause and effect of the growth of tourism.
Thus, improved facility in the airline sector can aids to bring out the stimulated transport. In this
way, it can be stated that accessibility is main function that aids to bring out better tourism
industry.

Air transport termed out as the main mode for international tourism (Geng, Wei and
Maimaituerxun, 2020). Air transport plays the dominant role in intern regional movement of
tourist. In order to advance the working, there is needs to facilitates attractive package tours,
competitive airfare attract and this to expand the both industry in rapid manner. Thus, about the
6.7 million jobs worldwide in the tourism industry mainly supported with the spending of the
visitors who belong to foreign countries and workforce employed. Thus, it can be stated that
airline industry is giant in shape. Henceforth, this can be stated that The role of international
airlines in the total tourism business is to provide mass and quick transportation between
countries under safe, standardized and economic conditions.
Define potentially significant issue for the positioning of New Zealand tourism.
Tourism is the significant contributor to the New Zealand economy. Therefore, this
contributes s $18.6 billion to the economy each year and this is inclusive of the all New
Zealanders whether they own and operate tourism and hospitality business and supply products
etc. Tourism plays the huge role for New Zealand future economic growth (Geng, Wei and
Maimaituerxun, 2020). This mainly contributes $18.6 billion economy each year and other 9%
shifted to New Zealand gross domestic product. Henceforth, this can be called out as one of the
major and significant source of employment. In addition to this, tourism is the one of largest
export sector. International visitors mainly contribute the $8.3billion economy each year. In the
year 2006, 2.4 million international visitors arrived in New Zealand.
On the other hand, this has been found out that domestic visitors also play the vital part in
the tourism industry. Henceforth, they mainly contribute $10.3 billion to the economy each year.
This is one of the effective term that aids to sustain business of tourism during the low season. In
addition to this, it can be stated that product development plays in domestic market for offering
the springboard for build out the export capability (Fernández, Azevedo, Martín and Martín,
2020). As per the global context, this can be stated that New Zealand is one of small plays and
this has just 0.3% of the international arrivals and 0.6% of the international tourism expenditure.
Potential issues and challenges facing tourism in New Zealand-:
Tourism in the New Zealand faces the number of issues to grow out successfully.
Henceforth, some of the challenges are outlined in following context as are-:
Climate change- The changes in climate conditions is continually increasing particularly in the
key markets of United Kingdom and Europe. Also, New Zealand response to these concerns can

these concerns will be fundamental to the future success of tourism sector (Fernández, Azevedo,
Martín and Martín, 2020). In order to do it effectively, there is needs to run best practice for
environment management within New Zealand.
Global economy- In this, it can be stated that the growth of the New Zealand tourism is mainly
dependent on the economic growth in our visitor’s countries of origin. It can be termed out as the
one of the biggest influencer for the demand of travel to New Zealand. As per the research
stated, visitor’s arrivals to the New Zealand increases with 17% for each 1% increase in world
economic growth.
Aviation capacity- International visitor’s flows to the New Zealand and also shaped by the
decision made with the airline authorities that fly here. In addition to this, the routes they choose,
the price they charge and their seating capacity all are highly affecting the number of
international visitors. Also, this has been found out that airline industry is highly competitive ad
this makes the decision about the flight routers and frequency that is highly based on profitability
of business (Fernández, Azevedo, Martín and Martín, 2020). This business decision cannot be
controlled as this make New Zealand attractive destination with help of making it easy to enter
and with the use of providing appropriate infrastructure.
In the year ending May 2018 international visitor arrivals to New Zealand had increased
5.3 per cent and the holiday arrivals increasing by 6.5 per cent. Henceforth, this also has been
reported that there is continued growth in international visitors arriving in the off-peak months
with a 5.6 per cent increase on the previous year (Fernández, Azevedo, Martín and Martín,
2020). Significantly, this can be stated that regional spend also has been increased by 14.1 per
cent. In this, it can be stated that total tourism expenditure was $40.9 billion and this is also rise
of 4% from the previous year. Thus, number of the short term arrivals to New Zealand enhanced
1.3% over the same period. Additionally, this can be stated that tourism generated a direct
contribution gross domestic product of $17 million or 5.8% of the total GDP.
Henceforth, this can be stated that tourism is one of the biggest export industry and this is
contributing the 21% of the foreign exchange earnings. On the other hand, this can be stated that
tourist has generated $3.8 billion goods and service tax profits with $1.8 billion coming from the
international tourist. Henceforth, the business event sector plays the significant role as this aids

to potential grow the value of international visitors to New Zealand (International tourism,
number of arrivals - New Zealand, 2018). It shows the opportunity that aids to represent that
New Zealand cutting edge and hospitality on the stage of the world. Tourism is the core activity
as this supported to drive the local authorities’ investment within infrastructure and leisure
facilities. It also helps to drive regional economic growth of the country.
CONCLUSION
Hereby, it can be concluded that Tourism can be domestic or international and this can
have huge impact on economic growth of country. Additionally, assignment has based on topic
as Aviation as its major issue with respect growth in tourism related emissions. Also, significant
issues have been outlined for positioning of New Zealand Tourism. Lastly, potential challenges
and issues has been identified in regard with Aviation industry has been found out.

REFERENCES
Books and journals
Eric, T.N., Semeyutin, A. & Hubbard, N., (2020). Effects of enhanced air connectivity on the
Kenyan tourism industry and their likely welfare implications. Tourism Management. 78.
p.104033.
Dube, K., (2020). TOURISM AND SUSTAINABLE DEVELOPMENT GOALS IN THE
AFRICAN CONTEXT. International Journal of Economics and Finance Studies. 12(1).
pp.88-102.
Russo, M.A., Relvas, H. & Monteiro, A., (2020). Estimating emissions from tourism
activities. Atmospheric Environment. 220. p.117048.
Ritchie, B.W., Sie, L. & Dwyer, L., (2020). Effects of climate change policies on aviation carbon
offsetting: a three-year panel study. Journal of Sustainable Tourism. 28(2). pp.337-360.
Geng, Y., Wei, Z. & Maimaituerxun, M., (2020). Analysis and prediction of the coupling
coordination relationship between tourism and Air environment: Yangtze river economic
zone in China as example. Discrete Dynamics in Nature and Society. 2020.
Fernández, J.A.S., Azevedo, P.S. & Martín, J.A.R., (2020). Determinants of tourism destination
competitiveness in the countries most visited by international tourists: Proposal of a
synthetic index. Tourism Management Perspectives. 33. p.100582.
Tsaur, S.H., Liao, Y.L. & Tsai, C.F., (2020). Analyzing the important implications of tourism
marketing slogans and logos in Asia Pacific nations. Asia Pacific Journal of Tourism
Research. 25(4). pp.355-368.
Insch, A., (2020). The challenges of over-tourism facing New Zealand: Risks and
responses. Journal of Destination Marketing & Management. 15. p.100378.
Online
International tourism, number of arrivals - New Zealand. 2018 [Online] Available
through:<Ihttp://mecometer.com/whats/new-zealand/international-tourism-number-of-
arrivals/>