Strategies for SME Internationalization and Export Performance
VerifiedAdded on 2019/09/16
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Report
AI Summary
This report investigates internationalization strategies for small and medium enterprises (SMEs), specifically focusing on local agricultural businesses in Nigeria. The research aims to identify effective strategies for SMEs to enter international markets and examines the barriers they face, such as lack of knowledge, financial resources, innovative ideas, and advanced technology. The study employs a survey methodology, collecting data from professionals involved in agricultural businesses in Nigeria. The findings highlight the importance of e-commerce technology and market research in overcoming these challenges and enhancing export performance. The report provides a comprehensive overview of the Nigerian agribusiness industry, the benefits of internationalization for SMEs, and a conceptual framework for understanding the process. It also includes a detailed discussion of the research methodology, data analysis, and conclusions, offering recommendations for SMEs seeking to expand their operations globally. The report emphasizes the need for SMEs to develop innovative strategies and leverage technology to succeed in the international market.
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