Comprehensive Report: Internet and E-Business for Retail Company

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This report provides a comprehensive overview of internet and e-business strategies, specifically tailored for retail companies. It begins by defining the e-business environment and different business transaction types, including B2B, B2C, and C2C models. The report then explores the benefits and barriers of establishing an online presence, addressing security and legislative issues. It also delves into the modes of communication available, such as VOIP, EDI, shopping carts, and mobile devices, and their applications. Furthermore, the report examines e-business models for revenue generation, evaluates web design elements, and discusses website usability. The analysis covers tangible and intangible benefits derived from e-commerce and e-business, as well as the impact of a well-designed website on an e-business. The report incorporates figures and tables to support the analysis, providing a clear understanding of the concepts discussed.
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Internet and E- Business
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TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................5
L01...................................................................................................................................................5
1.1Describe the environment in which e-business is conducted and business transaction types 5
1.2explain the benefits and barriers considering an online presence...........................................7
1.3assess the security and legislative issues facing an online by retail company........................8
Tangible and intangible benefits from e-commerce and e-business............................................9
1.4 State the modes of communication available to an e-business and their applications.........10
L02.................................................................................................................................................11
2.1 Explain the internet technologies and their importance in making an e-business
successful...................................................................................................................................11
2.2 Overview of HTML.............................................................................................................13
2.3 analyze the functions of client servers and browsers, and the role of the search engine.....14
2.4 evaluate the use of intranets and extranets within business communication in Retail
Company....................................................................................................................................15
3.1 E-business model that can be used to generate revenue in Retail Company.......................16
3.2 Analyze each model in terms of its capacity to generate revenue.......................................17
3.3Further development in E-business model............................................................................19
LO4................................................................................................................................................19
4.1Key element of good web design structure...........................................................................19
4.2 Impact of well designed website to an E-business...............................................................20
4.3Report on the issue concerning website usability.................................................................20
CONCLUSION..............................................................................................................................22
REFERENCES..............................................................................................................................23
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LIST OF FIGURES
Figure 1 e-business environment and strategies..............................................................................4
Figure 2: Packet Switching............................................................................................................11
Figure 3: Client server architecture...............................................................................................13
Figure 4: Example of search engine..............................................................................................14
LIST OF TABLES
Table 1: Business transaction types.................................................................................................5
Table 2: HTML features with example.........................................................................................12
Table 3: Comparison between models...........................................................................................16
Table 4: E-commerce model..........................................................................................................17
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INTRODUCTION
Internet is a global system of interconnected computer networks that use the standard
internet protocol suite to link billion devices worldwide (Napier, Riversand Wagner, 2005). It
includes millions of private, public, academic, government and business networks. On the other
hand, E-business is applications of information and communication technologies that support the
activities of business. The following report consist the information about internet and e-business.
This focuses on external activities and relationship of business with individuals, groups and other
firms.
L01
1.1Describe the environment in which e-business is conducted and business transaction types
Figure 1 e-business environment and strategies
(Source: e-business environment and strategies, 2014)
E-business has become regular operating procedure for most of the companies. In retail firms e-
business can be conducted for setting up and running smoothly as well as successfully.
Micro environment factors:
Enterprise has enough customers around the country. In order to maintain better relationship with
them and meeting their expectations, it is essential for firm to purchase products from their
suppliers at reasonable price so that it can be delivered to customer at appropriate price (Brock
and Khan, 2008). By providing return to their shareholder and investors on time, enterprise
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would be able to promote them to invest money in organization. E-business environment can be
conducted for making relations with competitors, suppliers, partners, customers and employees
in retail company (Canzer, 2006). This helps to know the price of competitor product. For
suppliers who want to purchase the product at preferred price and quality. Mostly consumers like
to excess the product and services on a 24-by-7 basis and this is the easiest way to provide that
by moving operations online (Fillis, Johansson and Wagner, 2004). The retail firms that provide
most reliable, functional, user-friendly and fast services will become succeed. The type of
business transactions conducted in e-business is as follows:
PESTLE Analysis:
Political factors – In e-commerce, it is important for the organizations to take measures
which are according to the rules and regulations of government otherwise, Retail
Company may have to face some consequences because of it.
Economical factors – While adopting e-commerce, it is important to check the growth
rates, level of employment and unemployment, cost of raw material etc along with
monetary policies and inflation rates.
Social factors – These are the factors related to society that e-commerce of Retail
Company has to consider so as to make its policies successful by keeping the society
happy.
Technological factors – These are the factors which firms need to keep in their minds so
that right technique will be used in e-commerce by which highest profits can be gained
(Napier, Riversand and Wagner, 2005).
Ethical factors – It states for the factors according to which while performing e-
commerce, to follow ethics and ethical norms is important for Retail Company as it plays
a significant role.
Legal factors – It refers to the legal factors that is laws and regulation that are imposed
through government and which are mandatory for the business of Retail Company to
follow.
Table 1: Business transaction types
Transaction types B2B B2C C2C
Involvement of Between two or more Between companies Between customers
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parties businesses and customers or private
individuals
Requirement of
primary components
Infrastructure and
market set-up
(Security aspects of
e-business, 2013).
)
Warehouse Peer to peer system
Benefits Eliminate
intermediaries and
distributor (Palmer,
2010).
Save firm to
factoring the
additional cost.
Easy negotiation
between buyers and
sellers
Example HP, Cisco and Dell Beyond.com,
Amazon.com
OLX
1.2explain the benefits and barriers considering an online presence
There are several benefits to business of having online presence. Some of the benefits for
Retail Company explained below:
Cost effective: When any company does its online marketing then it is less expensive as
compare to advertisement marketing. In online marketing they can show their all
products with price to attract customers.
Cover mass market: When a firm does online marketing then it can cover more
customers. Mostly people access internet in nowadays so it is easy to capture the mass
market of consumers.
Minimum resources: In online business minimum resources are required to increase the
business standards (Bodden, 2008.).
Increased sales: Selling of product is not easy. Online can make the customers
throughout world.
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There are some barriers in considering the business online. Those problems are as follows:
Lack of computer expertise: Mostly person do not have computer skills and cannot excess
the internet. Those customers are not covered ( Palmer, 2010).
Difficulty developing relationship: Business on internet has difficulty in making
relationship with customers. This lack the personal meeting and relation with purchaser.
Privacy and security concern: Even some companies take precaution in securing their
payment details of their purchaser but then also system can be hack. By the customer
band account detail or other identity are stolen which do not make trust of purchasing
online (Brock and Khan, 2008).
Issues with copyright: Issue of copyright on internet is very difficult to control. This can
make customers confused and spoil the brand image of company.
Legislation related issues: Information technology act, Internet activity Law 2009 and
cyber security laws and legislation developed by UK government are very strict and they
can affect services of firm.
Maintenance regular issues: Lack of expertise of staffs and transactions related issues
can create problem for firm.
1.3assess the security and legislative issues facing an online by retail company
Computer security term can be explored in forms of processes and mechanisms by which digital
equipments can be secured and unauthorized access can be prevented.
Privacy: Enterprise maintains large database of customers and its employees. Information piracy
and confidentiality related issue can create challenge for organization.
Non-repudiation: Issues faced by retail companies including unique identity of an individual and
illegal access of key card can create bad image of firm in mind of customers.
Secrecy: Disclosure of private information to unauthorized parties and misuse issues can affect
growth of company.
Integrity: In order to protect private information, cryptography and digital signature techniques
can be applied.
Authenticity: For example, DDoS attacks and other viruses are creating issue for enterprise in
terms of stealing private information of employees and disclose them to anyone.
Common security attacks:
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Trojan horse: It affects system and performs malicious activities that can create issue for
organization.
Viruses and Worms: It spread from one computer to another and performs various activities
such as physical data thefts. It can de-motivate employees as well as customers to use services of
company. Cloning, phishing and spyware related security threats are spreading vey frequently
and affect performance of Retail Company.
Malware and Trojan horse: These kinds of security threats can perform various activities such
as malicious act and can harm resources of firm. For example, private information of supplier
and customers will hack then they will not use resources of company which directly affects sales
of organization. Apart from these, steal sensitive information from computer system and top
employees' salaries are other negative impact on organization.
Legislative issues facing an online business
Privacy & Security, cyber security law and Copyright & Trademark framed by government of
UK to overcome negative impact of security and privacy issues on performance of organization.
For example, Hacker hacked the website of Morrison and disclose provide data of employees to
public.
Tangible and intangible benefits from e-commerce and e-business
Tangible benefits:
With the help of e-commerce, new customers can be attracted along with capturing new
markets too in the Retail Company.
It also helps in increasing market share of the organization which uses e-business.
From e-commerce, Retail Company will get the advantage of enhancing its revenues
from sales.
Revenues from the advertiser firms and agencies are also gained through the use of e-
commerce in Retail Company (Brock and Khan, 2008).
With the help of e-commerce, business moves into those areas which prove to be very
beneficial for it.
It also increases the margin on direct business with more added number of customers in
the retail firm.
Intangible benefits:
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Organizations that use e-commerce get the help in improving their customer service
which makes them loyal towards the firm. Along with this, customer product tracking can also be done through it in Retail
Company. E-businesses enhance the customer loyalty by making complete fair and reliable
information available to them. In addition to this, it also play a significant role in improving sales forecasting and in
making customers satisfied in Retail Company (Canzer, 2006). It proves to be very helpful in making material requirement planning better along with
improving purchasing information in the retail organization.
1.4 State the modes of communication available to an e-business and their applications
The modes of communication available to an e-business and their applications are as
follows:
Voice over Internet Protocol (VOIP): In the context of delivery of voice
communications and multimedia sessions over Internet, this technology can be beneficial
for retail enterprise.
Electronic data interchange: For sending data and documents from one end to one end
or one computer to another, UK based retail enterprise can use EDI technique. It can be
termed as the electronic communication system which sets various standards for
exchanging the data in Retail Company through the medium of electronic. It involves e-
mail, fax etc which reduces risk of errors to a very high extent (Aziz and Fady, 2013).
Shopping cart: By providing shopping cart facility and providing online payment
facility, flexibility and customer’s attraction can be enhanced. For example, customer can
purchase items and track complete order history and it will also help to understand
purchasing history of customers.
Live-chats: By providing facility of online chat, enterprise will be able to establish
proper connection with their customers and solve their queries at stipulated time without
any delay.
Mobile devices: Mobile devices and mobile apps are very common and easily available
device for communication as well as accessing internet. While using this customer can
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any do purchasing time and watch the website for offers (Aziz and Fady, 2013). This help
firms in reaching mass of customers.
Electronic fund transfer: It is known as the electronic exchange by which money from
one account to another can be sent with the help of financial institution and also across
multiple institutions on the basis of computers.
Internal communication and FAQ: The other most common mode of online
communication channels are emails, website posting through forums and FAQ. By using
these techniques, companies can directly aware about their offers and plans about new as
well as existing product (Wiengarten and et.al., 2013).
Social networking media: The use of social networking media is increasing nowadays.
People access it mostly and any offer given through this become viral very easily and
faster as compare to other mode of communication.
L02
2.1 Explain the internet technologies and their importance in making an e-business successful
Client server model: In the context of distribution of work between the providers and
clients over the internet using different computer nodes, this model is used. Server is
responsible for sharing of one or more server programs and client is responsible for
exchange messages or information with server (Jones, 2009). This model serves as the
application structure thathelps in distributing worjkload between providers of resource or
serbvice and they can eb termed as servers and clients.
Packet switching: In this data transfer technique, small units of data or packets are
transferred from one node to another. By using this network technology, UK base retail
giant would be able to provide opportunity to its users to share the same data path in a
network.
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Figure 2: Packet Switching
(Source: (Pavic, Koh and Padmore, 2007)
Circuit switching: It is connection oriented technology in which proper connection
between two points is established before sending of data. The main feature of this
network is that c is active until the transmission is terminated (Schneider, 2011).
Role of TCP/IP: It serves as the basic communication language by which information
can flow on internet. With the help of this, infromation can be sent from one computer to
another along with its copy. It is two layer prgram that sends messages into small packets
(Jones, 2009).
Internet protocol:
Hyper text transfer protocol: For transferring hypertext documents in which text is
linked to other media (Video, audio, pictures and so on), this protocol is used.
File transfer protocol: In order to share files from its local computers to remote
computers, this kind of internet protocol is used (Pavic, Koh and Padmore, 2007). Internet messaging access protocol: For accessing remote mailboxes as if they were
local and retrieves messages from them, IMAP can be employed by UK base retail
giant.
Basic network terminology: Uniform resource locator: In order to specific the location of the resource in computer
network, URL is employed (Why your Business needs an Intranet, 2013). Domain name: It is used for application-specific naming and addressing purposes. Domain name system: This hierarchy system can be used by retail firm for assigning
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domain names and mapping those names to IP addresses.
2.2 Overview of HTML
Hypertext Markup Language can be created using notepad and it is standardized version of
HTML that are widely used for the web pages. Extensible tags, tables and non overlapping tags
are main features of HTML. With the help of it, information can be stored and also it proves to
be helpful in allowing communication between applications (Jones, 2009). On the other side,
XML was designed so that structured documents can be created as it involves creating,
structuring and encoding documents (Palmer, 2010). Its working can be explored as follow.
Table 2: HTML features with example
Tags with examples
<html> and </html>
This tag shows opening and ending tag of HTML
Title
<title> and </title>
It is used to provide title for the document.
Body
<body> and </body>
Visible page content and information which will appear on website display using this tag.
Heading:
<h1> and </h1>
h1 is the largest header and h6 is the smallest header
Table
<table border="1" style="width:100%">
<tr> // for defining row
<td> </td> for describing column (Parazoglou, 2006).
</tr>
</table>
Paragraph
<p> and </p>
// describes a paragraph
Image
<img src="retailcompany.jpg" alt="reatil.com" width="104" height="142">
Break
<br> </br> // used to break line
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2.3 analyze the functions of client servers and browsers, and the role of the search engine
Client-server architecture: In modern era, through combining web-server and browsers together,
this architecture is prepared. Network manager can use this model for the purpose of storing and
sharing data and managing resources such as printers and back-up storage. Besides that, it
performs variety of functions such as mote access, security and user authentication.
Figure 3: Client server architecture
(Source: Brock and Khan, 2008).
Client sends information and data to server for processing and for running application program.
On the other side, server providing responses to client query by using multi-user processor. For
example, E-Bay and Amazon retail enterprises are used three tier client server architecture to
deliver better quality of services at right time.
Roles of Web browser: In digital era, different types of web browsers including Internet
Explorer, Mozilla, Google plus and Safari are used by different organizations to meet
expectation of their customers in a proper manner. They work as a mediator between client and
server and active participation in establishing communication between web browsers and servers
effectively (Rudall and Mann, 2006). The main roles of web browsers are display web-pages and
multi-media contents such as audio, video and text etc., and access of web and other internet
resources in a right time.
Role of search engine:
The role of search engine is explained below:
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Search engine helps in offering flexibility in large amount of data storage to users as well
as organization effectively.
For searching information on the World Wide Web, it can be used (Parazoglou, 2006).
It provides facilities such as key-word index and page ranking and return results on the
basis of query match.
Figure 4: Example of search engine
(Source: (Rudall and Mann, 2006).
This help in knowing which website is trusty and best for use for various works such as
shopping, search for appropriate keywords, etc.
Search engine helps in knowing the answer of any query fast and correct. By using this
the precious time saves.
2.4 evaluate the use of intranets and extranets within business communication in Retail Company
The use of intranet for business communication is explained as below:
Internal communication: The word intranet itself means internal communication. It is
used for communication of employees within organization for more success in terms of
growth as well as productivity increases. For example, New Seasons Market was opened
new store in USA. In order to establish communicate across multiple locations and
spearhead an intranet, intranet was installed in lunch rooms and meeting rooms
throughout the 12 locations (Monte, 2014). The positive impact of established network
can be seen in terms of improving employee engagement, connects all employees across
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12 locations and enables seamless communication between different departments and
employees.
Understand goals: This is uses by company players in deciding long term and short term
goals in upper management meetings (Bodden, 2008.).
Sharing information: It can help the staff member in accessing the required information and
sharing with each other. By using Internet, enterprise and users can use web pages to display
information related to files, hardware and software on users' computers (Jones, 2009).
Different languages including HTML, Java, Flash and XML to build Web pages and display
information.
Extranets use within business communication is as follows:
Extranets help in exchange of billing and making online payments through electronic data
interchange(EDI).
By using extranet, retail base firm will be able to meeting expectation of partners,
vendors and suppliers or an authorized set of customers in a significant manner.
It helps in entering into joint ventures with other business.
For sharing information of business with its customers, suppliers and vendors, extranet
will be beneficial for organization.
This is used for providing online services to customers and making them aware about the
offers. For example, retail base company use Extranet to allow customers for paying
money online and look at other information (Brock and Khan, 2008).
For improving workflow and email purposes, it is used within organization.
It allows enterprise to maintaining better relationship with their suppliers as well as
customers.
3.1 E-business model that can be used to generate revenue in Retail Company
There are two basic type of e-business model identified that can be used by Retail
Company with an aim to enlarge its sales in an effective way. It comprises of following such as
web catalogue revenue model and model. These both models are enumerated as below:
Portal model: It works as a gateway and allows consumers to gain access to content and
services. Horizontal tool and vertical tools appeal to everyone and a broad range of tools
for locating information like search engine.
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E-tailor: It provides facility to UK base retail enterprise to sell their product directly to
their customers via a website. For E.g. Amazon.com.
Content provider: In this model, news and resources for academic libraries and legal
information are provided on website. Firm can generate revenue through charging
subscription fees.
Transaction Brokers: In the context of getting things done more quickly and cheaply, this
model is used (Kotb, Sangster and Henderson, 2014).
Market creator model: This platform is created in order to bring buyers and sellers
together.
Auction model: In this model, sellers can make offers sequentially and buyers can accept
any offer at right time. Community provider model: By using this model, exchange employees or users can be
able to share experience or work on common projects (Schneider, 2011).
E-procurement: by using this model, enterprises can generate huge amount of revenue
and meeting expectation of customers in a proper manner.
3.2 Analyze each model in terms of its capacity to generate revenue
The comparison is being done between both different models of E-business with an
aim to analyze their capacity with respect to generate revenue within an enterprise.
Market creator model is used to bring buyers and sellers together. By using this technique, firm
will be able to directly interact with others. On the other side, community provider model is
employed to deliver various ranges of products to customers at low price within stipulated time.
Table 3: Comparison between models
Business model Source of revenue Ways to generate
revenue
Example
E-tailer Advertising,
subscription
It is generally used in
retailing for the sale
of goods and services
by the way of
Internet.
It involves both
Amazon.com
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business to consumer
and business to
business sales.
Portal Advertising,
subscription
Providing various
services to its
customers
Yahoo.com
Msn.com
Content provider Providing guidance
for data news
Referral and affiliate
fees (Schneider,
2011).
CNN.com
ESPN.com
Market creator Brings buyers and
sellers together using
website.
E-bay.com
Amazon.com
Table 4: E-commerce model
Revenue model Way of generate revenue Example
Subscription Fees charge from subscriber Consumerreport.org
Sales Sales of goods, information
and services
Amazon.com
Advertising In this model, organization
charges fees from advertisers
Yahoo
Transaction fee Transaction fee is charged
(Sharma, Taiani and Sariteke,
2006).
E-trade.com
E-bay.com
Affiliate For the purpose of business
referrals, fees are charged.
Mypoints.com
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After comparing all these models, it can be said that sales and advertising models would be more
beneficial for organization in terms of buying and selling of goods and services to the target
customers and sometimes to a large audience effectively. In simple language, it can also be
termed as online ordering of products in which the firm does electronic delivery of goods and
services and takes money in return from that which generates revenue for the firm (Napier,
Rivers and Wagner, 2005).
3.3Further development in E-business model
There are numerous kinds of development need to be carried out by the manager of
Retail Corporation with an aim to improve the services of both assessed models in an effective
way. In digital era, new emerging technologies including cloud and big data technologies can be
beneficial for companies in term of reducing infrastructure cost and increasing profit margin.
Mobile apps and social media marketing techniques will be beneficial for organization to attract
customers and retain them with firm for long time period (Chong and et.al., 2014). For example,
Tesco and other retail giants in UK are emphasizing on effective use of Google Glass door and
check-out system to overcome waiting line queue problem and increase shopping flexibility. In
terms of establishing better relationship with suppliers, customers and employees, firm can use
CRM and SCM techniques in executing their day to day business functions. If all these things are
performed in an effective way then it will ultimately leads to corporation in terms of increased
sales and profits.
LO4
4.1Key element of good web design structure
The good web design structure can be defined as aspect that clearly mention and convey
the message as given by the manager of an enterprise with respect to its proposed customers in
an effective way. In this respect, there are four basic elements of good web design structure
identified that can be used by manager of Retail Corporation with an aim to give an attractive
look to its websites. These are all enumerated as below:
Good visual design: The visual representation as showcase in the website of company
must be of attractive looking. The website must need to be based on some kind of themes
which can be changed as per the different type of occasions such as Christmas and
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Halloween etc. On the other hand, at the top of the page logo of company need to be
displayed (Sharma, Taiani and Sariteke, 2006).
Relevant content: The information as posted in the website of company must be relevant
as per the topic displayed on the page. Irrelevant and unessential information needs to be
avoided.
Navigation: The website must contain navigation facility. However, such type of facility
can be created by the manager of an organization by proposing the segmentation of
varied type of information (Ifinedo, 2011). For example, one column can be created that
showcases the information about company and in the similar way another column needs
to be made that tends to displayed information with respect to the different types of
product as offered by Retail Corporation.
Credibility: The website must not to be contained any kind of grammar related errors as
well as it must displayed valid contact related information.
4.2 Impact of well designed website to an E-business
There is positive impact of well designed websites is being seen on the working of an
online organization. However, the positive impact on the proposed consumer of an enterprise can
be marked by Retail firm by complying with all these identified elements of good web design
structure (Lucia-Palacios and et.al., 2014). By framing an attractive looking visual representation
on the website of firm and effective information with respect to the products and services as
offered by Retail Corporation in front of the desired customers can be displayed. In addition to
this, by posting relevant information with regard to the services as offered by firm, buyer can be
informed in an effectual way (Cegarra-Navarro and Martínez-Conesa, 2007). Overall, it can be
said that with the help of well designed website appropriate information can be provided to the
buyer of goods and services which will leads to corporation in terms of increased profits and
sales.
4.3Report on the issue concerning website usability
There are different types of website usability related issues identified. These are all
enumerated as below:
Legal issues: By following Equality Act, 2010 and other legislations, firm can be able to increase
accessibility of website. However, several issues such as usability issues for a person with a
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physical disability and legal responsibilities e.g. discrimination legislation can create problem for
organization as well as users to create confidence in term of using services of firm. While
concerning issues regarding website usability, there are various legal responsibilities that Retail
Company needs to follow like discrimination legislation. In accordance with it, company cannot
do any discrimination with its customers while doing business on online as if it will do so, legal
actions against it can be taken by the government.
Usability issues: Different features of website such as website design screen resolutions and
page layout kinds of problems can affect services of organization and creates negative image of
firm in the mind of customers.
Accessibility issues: Access rights and multi-sensory access of website are the main types of
issues which affect performance of organization (Bordonaba-Juste, Lucia-Palacios and Polo-
Redondo, 2012).
Disability problem and stakeholder needs: It involves parents, children, multi-sensory, color
blind etc. Along with that, it is also the responsibility of Retail Company to access stakeholders
need to the best possible extent.
Contain overload on webpage: It is the basic type of issue that usually faced by the webmasters
where they have direct their decision with respect to making the selection of the content of
information which seems best for the website of an organization (Zhang and et.al., 2012).
However, information overload type of barriers can be avoided by the manager of an enterprise
by complying with all such type of extraneous elements such as rotating testimonials and banners
etc.
Impact of website usability related issues
Firm will face issue in managing e-business and execute transaction in safe and secure
manner.
Staff-members: If website will not develop up-to mark than privacy and security related
issues will be occurred and de-motivate them to use services of firm.
Build trust and encourage visitors to return on website: In the absence of security,
accessibility and usability related problems; retail base firm would be unable to build
trust of its employees in their services (Sharma, Taiani and Sariteke, 2006)..
Ways to overcome website usability related issues
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By considering Pour principle, UK base retail enterprise would be able to reduce accessibility
and usability kinds of issues.
Perceivable: As per the principle, content of website must be easy to see and hear.
Operable: According to this principle, content used in website must be operable by using
both mouse and keyboard.
Understandable: This principle argued that content of website must be easy to read and
well-organized (Security aspects of e-business, 2013).
Robust: Correct syntax and functions must be used so that user can execute functions in a
proper manner.
CONCLUSION
In the following report researcher has described the environment of e-business as well as
type of transactions done in business to make relationships with suppliers, customers and other
firms in Retail Company. This has included with security and legislative issues faced an online
organization. Internet technologies, features of HTML and functions of client server browsers are
also explained within report. This is followed with different present and future e-business
models.
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