Identification of Key Issues in Creating and Managing a Website

This report investigates the key challenges in creating and managing websites. It examines the problem statement, background, scope, and objectives, including identifying issues in website creation, the roles of website owners, developers, and customer needs. The methodology involves a mixed-methods approach, combining quantitative and qualitative research through questionnaires, interviews, and data analysis using SPSS and MS Excel. The project plan outlines various phases from initialization to closure, including risk assessment and analysis of findings. The report aims to offer insights into challenges faced by developers and website owners, the role of different stakeholders, and potential solutions to improve website effectiveness and user satisfaction. The study addresses the importance of website functionality and aims to provide awareness about the challenges faced while creating and maintaining a website.

Running head: KEY ISSUES IN CREATING & MANAGING A WEBSITE
KEY ISSUES IN CREATING & MANAGING A WEBSITE
Name of the Student
Name of the University
Author Note

1KEY ISSUES IN CREATING & MANAGING A WEBSITE
Table of Contents
Aim.............................................................................................................................................2
Problem Statement.....................................................................................................................2
Background................................................................................................................................3
Scope..........................................................................................................................................4
Objectives...................................................................................................................................5
Methodology..............................................................................................................................5
Project Plan................................................................................................................................6
Known Risks..............................................................................................................................8
Source & Use of Knowledge....................................................................................................11
Concerns...................................................................................................................................11
References................................................................................................................................12

2KEY ISSUES IN CREATING & MANAGING A WEBSITE
Title: Identification of Key Issues in Creating & Managing a Website
Aim
The aim of the proposed work is to investigate into the key challenges in creating a
website along with the challenges that are part of managing it. Hence based on the aim of the
paper the primary question of the proposed study is “What are the key issues in creating and
managing a website?”
Problem Statement
Technological development has paved way for different solutions to assist an
organisation grow and one of the most prominent of it is websites. The number of website
growth and in the process growth of the website adopter has been witnessed in the current era
(Kassim et al. 2015). The reason for the increase in the number of adoption is the benefits
offered by the website that includes ease of communication, marketing perks, customer
attraction, product promotion and multiple others. However, if the website id developed
inadequately then adverse effect on the customers may be visible on the website associates
(Garett et al. 2016). It may develop a wrong perception about the firm in the eyes of the
customers which may develop difficulties for the former and should be avoided.
Hence, the discussion above has made it evident that website has emerged as a crucial
part of an organisation. However, it has also been identified that it is important that the firms
develop should cite proper attention while developing a website and should also ensure that
the developed website is managed properly. Hence, the problem is that though the critical
importance of websites is evident and so is the need for a properly developed and managed
website, then why the firms are not citing adequate attention to those facts. So, the problem
statement that the proposed paper is aimed at is identification of key issues in creating and
managing a website.

3KEY ISSUES IN CREATING & MANAGING A WEBSITE
So, the proposed paper is aimed at investigating into the key challenges in creating a
website along with the challenges that are part of managing it. The paper is discussion have
discussed different aspects of the proposed work in accordance with the aim. The paper in the
following sections have considered different aspects that will play a crucial role in the study.
The discussed aspects include the scope, methodology, plan, discussion over the risks,
concerns and other important part of the study.
Background
Websites have emerged as one of the crucial part of the organisations around the
globe that includes all kinds of organisations from educational institutes to business
organisations and even extends up to a state’s governing bodies. The technological
advancements have developed ease of communication and websites are one of the crucial part
of it. The role of websites could be understood by the fact that it is estimated that the total
number of websites are over 1.8 billion. Hence, the dependency over websites are very high
and so, it is crucial that the website is appropriate to its purpose and cites the most accurate
and relevant results.
One of the fact that makes the dominance of websites evident is that there are over
4.15 billion internet users and the number of websites is over 1.8 billion that is an average of
1 website for every 2.3 internet users (Internetworldstats.com 2018). Another notable fact is
that in 2018, 90% of the businesses use websites directly or indirectly for business purposes.
The reason for the above stated fact is that websites assists the firm to communicate with its
consumers, receive their feedbacks, promote themselves and their products and accordingly
many other prominent benefits (Abramson 2018).
However, it has been identified that of such a vast number of website only a limited
number of the website are adequate and is satisfactory for the customers. It is one of the

4KEY ISSUES IN CREATING & MANAGING A WEBSITE
major failure for the websites and needs to be cited with proper attention. Another notable is
that 94% of the negative feedback for the websites are design related which is one of the
crucial part of the website development (HuffPost 2018). In a recent study it has also been
identified that 85% people believes that the websites should have responsiveness which can
be easily inducted in the website development stage (Taylor 2018). Similarly, multiple factors
are there which needs to be inducted in the website development stage. Furthermore, it has
also been identified that improper management of the website is also leading to the failure of
the websites and needs to be mitigated so that efficient results can be obtained from the
investment in websites.
Hence, from the review, the crucial importance of assessing the website dominance
and mitigation of the threats that may restrict the influence of a website can be stated. The
review has also stated that assessment over the dominance of websites is aa discussed topic
however the challenges in managing and creating a website has not been discussed
prominently. No proper scholarly work dedicated to the topic of discussion have been
identified. Furthermore, the role of different associates in the issues are also a gap in the
literature that needs to be filled.
Scope
The importance of website and its proper functionality is evident from the discussion
above and hence, it is crucial to decipher the issued so that the firms can leverage the
functionality of the websites and in the process ensure effectiveness of the objective for
which the website have been deployed. The following points are presented to detail the scope
of the proposed research work.
i. The identifications from the proposed study will assist in spreading awareness about
the challenges faced while creating and maintaining a website.

5KEY ISSUES IN CREATING & MANAGING A WEBSITE
ii. The identification of issues will open ways for future research in domain of websites.
iii. Identification of the issues will pave way for determination of potential solutions to
mitigate the identified issues at both a smaller and broader level.
iv. The identification of the issues will also enable determination of ways to further
improve the capability of the websites.
The scope of the research can also be further extended depending upon the perception
and need of the readers. The paper could be utilised to establish base for other research works
as secondary source and can also be used by the educators to educate the website
professionals in the subject. Similarly, other scopes from the paper could be determined by
the readers of the paper and hence, it would be justified to state that the proposed paper offers
a broader domain of scope.
Objectives
The primary objective of the paper is to investigate into the key issues that is being
faced by the website developers and owners in creating and managing a website. To support
the primary objective of the proposed work some sub-objectives will also be pursued by the
paper and they have been listed below:
i. To identify key issues in creating and managing a website.
ii. To determine the role of the website owner in those issues.
iii. To determine the role of the developers in the identified issues.
iv. To determine the role of the customer needs and perception in those issues.
v. To identify potential solutions to those challenges.
The identification of the role played by different website stakeholders in the creation and
management of the website will enable to gain an in-depth idea into the issues. Furthermore,
it will also support in discussing the potential solution to that issues.

6KEY ISSUES IN CREATING & MANAGING A WEBSITE
Methodology
The aim of the paper is to determine the issues that exists in creating and managing a
website. Hence, it becomes crucial to take in consideration of the subjects who are aware of
the challenges, it may be the developers, IT professionals, website owners and other relevant
individuals. Another point that can be taken in account is the fact that the subject in
discussion have been assessed by different scholars and other prominent individual or group
which offers a large base of data that can be used for the proposed study. So, quantitative
research will be the most suitable approach for the study and hence, the selection (Heale and
Twycross 2015). However, to get an in-depth understanding of the subject, quantitative data
is not enough because, to understand the role of different associated individuals (owner,
developers and customers). The participants should be availed with open-ended questions so
that they can explore their creativity and experience to offer as response (Züll 2016). The
above discussion states that qualitative research approach is also compatible for the study.
Hence, the paper will adopt mixed data approach.
The review of the data will offer some critical findings that will be utilised to develop
a questionnaire which will then be distributed among a sample size of 30 respondents for the
collection of quantitative data. The sample will consist of IT Professionals who are expert in
website development and management. The sampling of the data will be done through
random sampling. Post collection of the quantitative data, the data will be analysed using the
SPSS and MS Excel tools. ANOVA, descriptive analysis using frequency tables or Linear
regression will be done to summarise the data depending upon the collected data (Leech,
Barrett and Morgan 2014). Post summary of the data, questions for the collection of the
qualitative data will be developed. The questions will be used for interviewing a mixed
sample that will consist of IT professionals, website owners and customers. The maximum
percentage of the sample will compromise of IT professionals who are expert in managing

7KEY ISSUES IN CREATING & MANAGING A WEBSITE
and creating websites. The findings from the data will be summarised using Ground theory
approach.
Project Plan
Task Name Duration Start Finish Predecessors
Key issues in creating
and managing a website 104 days Thu 01-11-18 Tue 26-03-19
Phase 1: Initialisation 15 days Thu 01-11-18 Wed 21-11-18
Topic Development 2 days Thu 01-11-18 Fri 02-11-18
Background
Development 5 days Mon 05-11-18 Fri 09-11-18 3
Brainstorming 2 days Mon 12-11-18 Tue 13-11-18 4
Preliminary Review 4 days Wed 14-11-18 Mon 19-11-18 5
Determining Research
Objectives 2 days Tue 20-11-18 Wed 21-11-18 6
Phase 2: Planning 11 days Thu 22-11-18 Thu 06-12-18
Research Plan 5 days Thu 22-11-18 Wed 28-11-18 7
Budgeting 3 days Thu 29-11-18 Mon 03-12-18 9
Risk Assessment 4 days Thu 29-11-18 Tue 04-12-18 9
Developing Research
Question 2 days Tue 04-12-18 Wed 05-12-18 10
Proposal
Development 0 days Mon 03-12-18 Mon 03-12-18 10
Proposal Submission 1 day Thu 06-12-18 Thu 06-12-18 12
Phase 3: Execution 41 days Fri 07-12-18 Fri 01-02-19
Primary Review 10 days Fri 07-12-18 Thu 20-12-18 14
Determination of
Patterns from Review 5 days Fri 21-12-18 Thu 27-12-18 16
Questionnaire
Development 2 days Fri 28-12-18 Mon 31-12-18 17
Quantitative Data
collection 5 days Tue 01-01-19 Mon 07-01-19 18
Anova & T-testing on
Data 6 days Tue 08-01-19 Tue 15-01-19 19
Qualitative Data
Collection 8 days Wed 16-01-19 Fri 25-01-19 20
Grounded Theory
testing 5 days Mon 28-01-19 Fri 01-02-19 21
Phase 4: Analysis 23 days Mon 04-02-19 Wed 06-03-19
Summarising
Findings 6 days Mon 04-02-19 Mon 11-02-19 17,20,22
Discussion 4 days Tue 12-02-19 Fri 15-02-19 24
Concluding 8 days Mon 18-02-19 Wed 27-02-19 25

8KEY ISSUES IN CREATING & MANAGING A WEBSITE
Report Development 5 days Thu 28-02-19 Wed 06-03-19 26
Report Completed 0 days Wed 06-03-19 Wed 06-03-19 26,27
Phase 5: Closure 14 days Thu 07-03-19 Tue 26-03-19
Report Submission 4 days Thu 07-03-19 Tue 12-03-19 27
Oral Presentation 10 days Wed 13-03-19 Tue 26-03-19 30
Table: Project Plan & Timeline
(Source: Created by Author using MS Project)
Figure: Gantt Chart
(Source: Created by Author using MS Project)
Known Risks
The table below have presented the risk that had been identified and may develop
constrain for the study. However, it should be noted that the risk events and their potential
solutions are proposed and should not be considered as the constant because they may vary
according to the study and the complicacies in completing the studies. A final risk assessment
table will be presented in the final report that will contain the risks faced and how they were

9KEY ISSUES IN CREATING & MANAGING A WEBSITE
countered for successful delivery of the project. The table has also presented the mitigation
strategy for the identified risks. The code presented below will enable in understanding the
table.
Keys:
Risk types:
 F Financial
 T Technology
 P People
 S Security
 B Bias
Control Flags:
 High risk - Action required urgently
 Medium risk - Action as soon as possible
 Acceptable risk - Analyse issues raised
 Low risk - No gain expected from mitigation
Risk
Type
Risk Event Likelihood
(1-10)
Impact
(1-10)
Risk
Value
(1-100)
Risk
Monitoring/
Control
Flag
Risk Management
Strategy
Risk
Review
Date
P Wrong Topic Selection 4 9 36 Proper assessment over
the field of interest and
expertise.
Please
fill
P Improper Background
Development
5 9 45 Proper research before
development of
background.
Please
fill
F
Limited fund for
Preliminary Review
may limit accessing of
suitable data.
8 8 56 Proper funding should
be utilised so that
suitable secondary
works can be reviewed
without financial
constraint.
Please
fill

10KEY ISSUES IN CREATING & MANAGING A WEBSITE
P Determining Research
Objectives
4 9 36 Proper objectives
should be developed
based on the aim of the
study and the gap in
literature.
Please
fill
P,T Research Plan may be
improper because of
faulty software or
human error.
5 6 30 Proper assessment of
the activities and the
time needs to be done
before development of
plan.
Please
fill
F Improper Budgeting
may develop constrains
in data collection and
analysis
8 9 72 Proper allocation of
budget should be done
based on the
importance of activity
Please
fill
P, F Improper Primary
Review may develop
constrain for
quantitative data
collection and
eventually the final
outcome
6 9 54 Proper budget and
attention should be
provided for an
effective and efficient
review.
Please
fill
P Improper Determination
of Patterns from review
4 8 32 In-depth review of the
literary work should be
done.
Please
fill
P, T Unclear Questionnaire
Development due to
human or technical
error
3 8 24 The questionnaire
should be reviewed
before sharing with the
respondents
Please
fill
P, T Irrelevant Quantitative
Data Collection due to
small sample for loss of
data due to technical
fault.
2 8 16 Reliable technology
should be used (such as
Google Form for
collection of data along
with adding a
collaborator to ensure
that no data is lost).
Proper selection of
sample (skilled and
experienced IT
professionals) will
mitigate the risk of
small sample.
Please
fill
T ANOVA & T-testing on
Data error
2 9 18 IBM SPSS is a reliable
tool and the test should
be done on it to gain
reliability and accuracy
of finding.
Please
fill
P, B Qualitative Data
Collection because
people may be biased
2 8 16 Proper information and
instruction regarding
the study along with
confidentiality
Please
fill

11KEY ISSUES IN CREATING & MANAGING A WEBSITE
assurance will ensure
an unbiased
participation.
P Grounded Theory
testing
2 6 12 The findings from test
should be reviewed
with the secondary data
and other findings to
assure reliability.
Please
fill
P Summarising Findings 3 9 27 Proper summary should
be derived from each of
the findings.
Please
fill
Table: Risk Assessment Table
(Source: Created by Author)
Source & Use of Knowledge
The internet will be the most prominent source for the identification of the knowledge
however, not all the data available on the internet is reliable (O’Donnell 2017). Hence, the
author of the proposed study will consider Google Scholar search engine for the selection of
the secondary sources. The selection of the search engine could be justified by the fact that it
is the world’s largest search engine for scholarly articles, journals, patents and other scholarly
work (Haddaway et al. 2015). The patents will be avoided because of the reliability questions
over them. Other trusted sites for the selection of the journals and articles.
Concerns
According to Bryman (2016), research studies are dedicated to upgrade the status of a
scenario or subject and hence it is of crucial importance to cite proper attention to concerns.
The proposed paper will cite adequate attention to different concerns and the first and
foremost of it is the ethical concern. As part of the ethical values the paper will ensure to
have an informed participation from the respondents and will also avoid data manipulation
(Eisner 2017). Furthermore, the studier will maintain an unbiased approach throughout the
study. As part of the professional concern it will be ensured that the source that are collected
as part of the paper are referenced with proper source and will not raise any copyright issues