Comprehensive Report: IT Management Issues in Travel Agency Business

This report discusses the significant role of Information and Communication Technology (ICT) in the business operations of travel agencies. It highlights how ICT, through the internet and automated software, streamlines business processes, enhances efficiency, and facilitates better customer data management. The report emphasizes the benefits of online booking services, improved communication, and real-time data tracking. It also acknowledges the security risks associated with ICT, such as potential fraud and data breaches, and suggests implementing effective security measures. Overall, the report concludes that ICT has a positive impact on travel agencies by improving communication, increasing efficiency, and providing better services to customers, making it a crucial component for success and growth in the industry. Desklib provides access to similar assignments and study tools for students.

Running head: IT MANAGEMENT ISSUSES
IT Management Issues
Name of the Student
Name of the University
Author Note

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IT MANAGEMENT ISSUSES
Table of Contents
Introduction..........................................................................................................................2
Use of ICT in Business of Travel Agency...........................................................................2
Conclusion...........................................................................................................................3
References............................................................................................................................4

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IT MANAGEMENT ISSUSES
Introduction
Information and communication technology (ICT) refers to the activities that are
associated with the use of computers along with electronic technology (Bethapudi, 2013).
Majority of the business processes makes use of ICT or has shifted from manual methods to ICT
mainly because its speed of data processing. The report discusses the use and benefits of ICT in
everyday business operation of a travel agency.
Use of ICT in Business of Travel Agency
ICT has a huge value in the business and daily operations of a travel agency. ICT
provides huge opportunities for the travel agencies to streamline their business process and make
it more efficient. ICT in form of internet and automated software has made the business
operations of travel agency a lot easier (Mokhtarian & Tal, 2013). With the traffic pattern and
customers’ preferences being recorded automatically, it becomes easier to understand the needs
of the customer. Furthermore, the use of ICT enables the travel agencies to record the daily data
in a structured manner. This data include content transactions and customers’ information
leading to an efficient management of the business.
With the use of ICT, the communication among the employees and the customers become
easier. The use of internet increases the cost efficiency of the communication technology.
Furthermore it helps in real time data tracking thus providing the customers accurate information
(Berné et al., 2015). The use of ICT has opened a new range of communication methods that
allows the staffs of the travel agency to contact each other and the customers in a cost effective
manner.

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IT MANAGEMENT ISSUSES
One of the significant benefits of ICT in business of travel agency is that it provides the
customer with the benefits of online booking of the services. It eliminates the need of a middle
man and offers convenience of booking services 24*7 which was earlier not possible. The online
booking services cut costs for travel businesses. The use of ICT helps in enforcing efficient
communication (Oye, Okafor & Kinjir, 2013). An efficient and effective investment of ICT
makes an important contribution to the success and growth of business. The use of ICT devices
helps the managers to maintain the information at fingertips. This helps in easier management of
the business processes.
The use of ICT in the business of travel agencies proves to be beneficial for the
customers as well. With the e-tourism services, the customers who are looking for a trip need not
visit an agency and can book a service from the travel agency’s website. The use of ICT in the
business of travel agencies reduces the role of a travel agent.
However, the use of ICT in any business has certain risks and security issues. With the
ICT devices, the fraudsters can easily gain access to the details of the customers that is stored in
the website. Enforcement of effective security measures can tackle this problem.
Conclusion
It can be seen that use of ICT has a positive effect in the business of travel agencies. ICT
devices improve the communication process in a cost effective manner. Apart from that, the use
of ICT has a number of other benefits including increase of the efficiency and speed. Information
and communication technology refers to the technology that can transmit signal electronically. It
can be said that ICT has a positive impact on the business of travel agencies.

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IT MANAGEMENT ISSUSES
References
Berné, C., García-González, M., García-Uceda, M. E., & Múgica, J. M. (2015). The effect of
ICT on relationship enhancement and performance in tourism channels. Tourism
Management, 48, 188-198.
Bethapudi, A. (2013). The role of ICT in tourism industry. Journal of Applied Economics and
Business, 1(4), 67-79.
Mokhtarian, P. L., & Tal, G. (2013). Impacts of ICT on travel behavior: a tapestry of
relationships. The Sage handbook of transport studies, 241-260.
Oye, N. D., Okafor, C. I., & Kinjir, S. (2013). Sustaining tourism destination competitiveness
using ICT in developing countries. International Journal of Computer and Information
Technology, 2(1), 48-56.