IT Project Management Report: DiamondCastle Website Project Analysis

This report details an IT project management plan for the development of a new website for DiamondCastle, an online jewelry organization. It begins with a project charter, outlining the project background, business needs, purpose, objectives, and success criteria. The report provides a comprehensive overview of project requirements, budget, and schedule. It also addresses potential risks, stakeholders, and communication strategies. The project aims to improve customer satisfaction and facilitate e-commerce, addressing current pain points such as website traffic and outdated design. The project will be completed within a specified timeline and budget, with key deliverables including a user-friendly website with enhanced features and secure payment options. The report includes a detailed breakdown of the project budget, functional and non-functional requirements, and success criteria. The project's financial aspects, including ROI and payback period, are also analyzed, along with the management of potential negative aspects and risks. The project's success will be measured by customer satisfaction, website traffic, and the timely completion of project milestones.

Running Head: IT Project Management
Information technology project management
[Document subtitle]

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Table of Contents
Introduction......................................................................................................................................1
Project Background and Overview..................................................................................................1
Project Description..........................................................................................................................2
Business Needs................................................................................................................................4
Project Purpose and Justifications...................................................................................................4
Business Case..................................................................................................................................5
Project Objectives and Success Criteria..........................................................................................7
Project Requirements.......................................................................................................................8
Overview of Project Budget............................................................................................................9
Overview of Project Milestone Schedule......................................................................................15
Project Risks..................................................................................................................................19
Project Stakeholders List, Project Teams and Organization Chart................................................20
Project Stakeholders Roles and Responsibilities...........................................................................21
Project Approval Requirements.....................................................................................................23
Assignment of PM, Responsibility and Authority Level...............................................................23
Name and Responsibility of Sponsor(s) authorizing the Project Charter......................................23
Project Communications and Meetings.........................................................................................24
References......................................................................................................................................26

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Introduction
This project is related to the development of a new website for DiamondCastle which is a
recognized online jewelry organization and operates a wide supply chain structure. The new
website will serve as an opportunity for the organization to improve the level of its customer
satisfaction and facilitate them with smooth and effective e-commerce shopping facilities. This
paper discusses the project charter prepared for the “Website development project for
DiamondCastle.” This project charter will serve as an important document for the organization to
measure project success and completion against the determined timeline.
Project Background and Overview
Project Background
DiamondCastle is operating a big supply chain of the online jewelry business. The organization
is famous for its e-commerce shopping facilities as well as high quality of the diamond and other
jewelry products. Recently, the customers of the organization face difficulty in placing their
online orders. It happens due to high internet traffic to its website and overloading the company
network. Hence, the organization decided to resize its current server and network infrastructure
so that it can satisfy the potential customers through smooth e-commerce facilities. Also, the
company wants to integrate the new website with a lot of multimedia features and content to
attract a wide range of customers. Therefore, the project is carried out with a sole motive to
improve the current situation of the organization and satisfy its potential customers.
Current Pain-points facing by the organization

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DiamondCastle performs the entire diamond production supply chain through its online
operations. During its operations, the company faces following pain-points of challenges that
influence its day to day working:
 At first, its customers need to spend ten times longer time to their standard time to place
an order with DiamondCastle which ultimately influence the company profitability.
 Secondly, the organization also operates a poor size server that further hampers through
an increment in internet traffic.
 Next, the current network of the organization overloaded with high traffic that ultimately
influences the system infrastructure of the organization.
 Also, most of the customers defined the company website as leggy and old fashion.
Potential Project Outcomes
The project will come up with the following potential outcomes:
 An innovative website with improved functionality and latest features to satisfy
customers effectively.
 The project will come up with a new website that further becomes the reason for the
decrease in the time that recently it takes to place an online order from customers.
 A website that will show an increment in the current level of sales figures and satisfaction
level of customers.
Project Description
The project is related to the development of a creative and innovative website that will help
DiamondCastle in resolving its current problems. The website will be a combination of the
following high-level characteristics:

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Website Features Explanation
Order The website will enable its users to place an
order with the required details.
User-Friendliness The website will be user-friendly so that each
type of customer can use it without any
problem
User Interface The website will be a combination of the easy
online user interface so that it can facilitate
customers to place their orders without
wasting any additional time
Order Modifications The website will be a combination of order
modifications features so that customers can
change their orders when they feel its need
(Peltier, 2016)
Order Management and Back Up The website will manage each order by time
and date and make the backup in the cloud as
well as order book
Secure Payment Option The website will offer secure payment options
to customers through which they can ensure
the security of their payments

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Business Needs
The following are some business needs of the organization behind initiating “Website
Development” Project:
 The first and foremost business need is that the organization is existing in a competitive
environment. Hence, it is essential for the organization to cope with the increased traffic
to maintain its profitability and existence within the industry.
 The second business need is to improve the internet bandwidth to win the confidence of
its existing as well as new customers.
 The third business need is to change the leggy and old fashion website into new and
advanced one so that it can become popular among social media websites (Binder, 2016).
 Another business need of the organization is to integrate the existing websites with
features like attractive multimedia content, improved design for user-friendly navigation,
and secure payment options.
All the above-mentioned business needs to inspire the organization to take initiative towards the
development of a new website so that customer dissatisfaction can reduce or gain popularity
within the existing competitors.
Project Purpose and Justifications
Project Purpose
The primary project purpose is to resize the server and network infrastructure to take the
opportunity to revamp the website by developing a new one. On the other hand, the secondary
purpose of the project includes;

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 Creation of a new website with features like attractive multimedia content, improved
design for user-friendly navigation, and various others.
 Decrease the expected time customers take to place an online order
 Capture an increment in sales figures as well as profitability
 Complete website development within six months of its initiation.
 Complete the project within the budget of approximately $250,000
Reasons for needing to initiate the Project
The following are the reasons behind the initiation of the project:
 Improve customer satisfaction level
 Facilitate higher levels of customer retention
 Improve the existing version of the website
 Cope up with the growing internet traffic level
Business Case
Benefits of Project
The following are benefits of the project that the company could avail in the near future:
 The company can come up with an innovative website that will improve user-friendliness
 The company can increase its sales figure by reducing the expected time of placing online
orders
 The company can gain the confidence of its existing as well as new customers
Value the project would create for the organization

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The project will prove very valuable for the organization. It is because the new website will
further become the reason for improved customer satisfaction. Hence, it would become easy for
the organization to gain the confidence of existing customers as well as new customers. Also, the
project will give the organization an opportunity to improve the value of its market shares
(Hornstein, 2015). The company can do this by promoting an increment in its sales figures and
size of customer registrations.
Return on Investment
In order to develop a new website, the organization needs to spend the value of approximately
$250,000. It is expected that the new website will lead to an increase in its revenue by at least 2
million. Hence, the return on investment that the company can earn through this project is
approximate 16%.
Payback Period of the Investment
According to the viewpoint of Sirisomboonsuk (2018), the payback period is the time required to
earn back the amount invested in an asset from its net cash flows. Here, the payback period for
the project will be approximate 2 to 3 quarters. It is because the organization will see the benefit
of the new website after three to six months of project launching.
Dis-benefits of the project
The foremost dis-benefit of the project is that the changes in company server or network might
influence other working systems of the organizations. Also, it might possible that the other
operations and business functions of the organization face an unnecessary delay in the
accomplishment of their objectives.

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Negative aspects that the project would create
The project also raises some negative aspects in the absence of appropriate control over project
activities. The first negative aspect is that the poor website might cause more frustration and time
delays for customers. Hence, this will result in an additional loss to the organization. Secondly, if
the project experiences a delay, it might become the reason for poor satisfaction level of
customers.
Management of negative aspects
The above-mentioned negative aspects will manage through the implementation of two
important strategies:
 At first, the project planning will perform through the effective use of MS project
software so that project progress can measure accordingly. Also, it will give the
management an opportunity to control project outcomes (Kerzner, 2017).
 Secondly, the project timeline for each activity will determine through appropriate
scheduling so that unnecessary delay can prevent accordingly.
Project Objectives and Success Criteria
Project Objectives
The following table represents project objectives and its corresponding measures:
Project Objectives Corresponding Measures to measure
objectives
Cope up with the increased internet traffic Level of overloading issues with the server
and existing network infrastructure

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Promote satisfaction level of existing or new
customers
The increment in sales figure and customer
registration in the first quarter
Create a user-friendly website with each user
interfaces
Customer traffic on the website and their
queries
Success Criteria
The following is measurable project success criteria:
 The project is completed within the determined timeline and budget too.
 Customers should be satisfied with the company server and network infrastructure.
 The easy user-friendly website that helps customers in completing their order.
 The website developed with the determined features so that company issues can manage
accordingly.
Project Requirements
Before the development of the website, it is essential for the project manager (Jeo Sonia) to
visualize the layout, design, and features to incorporate further. The following are some
functional and non-functional project requirements that the project team needs to take care of
effective project progress:
Functional Requirements
 The website shall accept customer orders
 The website shall have the efficiency to produce monthly, quarterly, and yearly reports
about sales (Fuller, 2017)

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 The website shall produce a receipt explaining the purchase information of a customer.
Also, the receipt should include the name of the customer, cost of each item, items
purchased and total cost.
 The website shall contain an external and internal interface to facilitate outside and inside
users to use the system.
 The website should have the capacity to provide authorization to its users.
Non-Functional Requirements
The non-functional requirements of project include;
 The website shall be easy to use by customers and all employees including marketing and
another department of the organization.
 The website shall be available in a different language so that the customers with a
different language can also use it to place their orders (Aykin, 2016).
 The website should be embedded with the security measures so that security or records
and transactions can maintain accordingly.
Overview of Project Budget
The following table represents the project budget. It is prepared through the effective use of MS
Project Software:
Task Name Cost
Website
development for
DiamondCastle
$250,000.00
Project Start Up $35,000.00

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Phase
Evaluate project
requirements and
consider
recommendations
$5,000.00
Evaluate project
objectives and
purpose
$3,000.00
Prepare project
charter
$25,000.00
Gain approval
from the
considering
authority
$2,000.00
Project Planning $28,900.00
Prepare project
scope statement
$4,500.00
Conduct team
meetings to discuss
project agenda
$3,900.00
Frame project
execution plan
$15,000.00
Submit a project $2,500.00