CQUniversity MGMT20143: Jackfruit Flour Business Pitch Presentation

This assignment is a business pitch presentation proposing jackfruit flour as a solution for diabetes and obesity, particularly targeting the Indian and Australian markets. The presentation highlights the high prevalence of diabetes and obesity, the medicinal benefits of jackfruit, and the potential for jackfruit flour as a natural remedy. It addresses the target customer base, competition, revenue model, and team capabilities. The pitch aims to secure resources for producing jackfruit flour, with the long-term goal of expanding the business beyond India and Australia. The supporting documents include an executive summary, idea generation topic, and student charter.

PITCH
Hi, I’m…
From…
The problem we are solving is… We are promoting jackfruits as a remedy for diabetes and
obesity. Diabetes and obesity are two of the most widely spread diseases. Diabetic patients are
more in India than any other parts of world. Obesity is also rising. Jackfruits because of its ample
of medicinal benefits are found as problem solver and are also the basis of the innovative idea.
Our solution is… Flour of jackfruits is the solution presented in the assessment 2. ‘Jackfruits’ is
being found to have the ample of elements in it such as protein, varieties of vitamins, iron and
much more. It contains low sugar and salt as well. Hence, it was found to have solution for both
diabetes and obesity.
There is huge opportunity because… People especially in India are fond of using the different
path of treatment such as Unani and Ayurvedic. Hence, there will be little or probably no
hesitation in people for using the flour made of jackfruit. However, it must be ensured that the
concept is effectively marketed, so that, audience is aware of it.

Our target customers are… Our target customers are all age group those who have either
diabetes and obesity or both. Promotions will also target the young population which is more
prone to junk foods. Hence, young population will also be targeted.
Our competition includes… At the initial stage, we probably have little or no completion
because of a fact that the concept is still very new and have not been used so far for the purpose
as stated in the assessment 2. However, at the later stage once we are into the market, the makers
of flour from jackfruit will be our competitors.
We are better because… We at the moment have no competition at all. This is also because we
are better equipped with the business model which will be best suitable for the implementation
process. Each and every single element has given been given a deep research in the business
model section.
We make money by… We are just the beginners; however, we will make money once the
proposed flour is launched. We will then make money by providing solutions to diabetes &
obesity and also by high standard of customer service.
Our team can do this because… The idea is very much feasible to our team. We will probably
be one of very few such employers that have also identified jackfruit as a healer for diabetes and
obesity. However, the success factor will be to effectively maintain the entire operation which
also includes the supply chain operation.
Next we will… We are aimed at expanding to a much wider market once we are successful with
the proposed concept. At present, we are just focused on India and Australia.

What we need right now is… We are in desperate search for accumulating the entire resources
necessary for the making of flour from jackfruit.
To summarize… We are aimed at delivering the solution to diabetes and obesity, so that, we
could think of expanding to a much wider market outside Australia.