Analysing Globalisation's Effects on Jaguar's Business Functions

This report analyzes the positive economic, cultural, and ethical impacts of globalisation on Jaguar, a UK-based luxury car manufacturer. The study explores how globalisation affects various business functions such as operations, marketing, human resources, and accounting. The report outlines the research plan, including aims, objectives, and research methodologies like questionnaires. It investigates the economic benefits, such as increased market competition and technological advancements, and the cultural impacts, including the need for skilled workforce and adaptation of HR practices. Ethical considerations, like corporate social responsibility, are also examined. The project includes a work breakdown structure and a Gantt chart for project management. The research utilizes both primary and secondary data collection methods, including questionnaires. The report concludes with recommendations based on the findings and addresses the challenges and opportunities Jaguar faces in the global market.

Managing a successful
business project

Table of Contents
INTRODUCTION...........................................................................................................................1
Background of the Research...................................................................................................1
Research Plan.........................................................................................................................3
Work Breakdown structure for the Project.............................................................................5
Research Methodology and Data collection...........................................................................7
Analysis and interpretation...................................................................................................10
Recommendation on findings...............................................................................................20
CONCLUSION..............................................................................................................................21
REFERENCES..............................................................................................................................22
APPENDIX....................................................................................................................................25

Topic: “What are the positive economic, cultural, and ethical impacts of globalisation on
different business functions within an organisation”.
INTRODUCTION
Globalisation is determined as valuable part of growth and success of an organisation
which allows them to integrate with other nations through expanding its business at global level.
The main objective of an organisation behind globalising its business is to capture huge market
share and establish its brand image at global level but it may difficult for company due to having
strong impact of economic, cultural and ethical factors on the different business functions within
an organisation. Globalisation increases competition in market which increases the demand of
using advanced technologies to compete with each other. This can be possible with an adequate
support of HR, Marketing, Operation and accounting departments which assist an organisation to
globalise their business. The present assignment report is based on Jaguar company which is
engaged in providing luxurious and expensive cars across worldwide. The report includes project
aims and objectives, project management plan, qualitative and quantitative research,
performance review and self-assessment.
1. Economic Impact: Globalisation makes positive impact on the stability and growth of
economy of UK. For an instance, maximising rivalry in market due to globalisation
increases the implementation of advanced technology especially by new business
entering at global level.
2. Cultural Impact: On the other hand, cultural factors gets also positively affected by
globalisation in terms of recruiting employees on the basis of their skills instead of
differentiating their culture. It enables an opportunity to familiar with different culture so
as deal with them accordingly.
3. Ethical Impact: Another affected factor is ethics which determine the judgement of an
individual towards right and wrong. Decisions of providing welfare services which can
maximise the interest of community as a whole. For example, Corporate social
responsibility and ethical behaviours makes positive impact on globalisation of business.
Background of the Research
Jaguar is one of the largest vehicle brand of Jaguar Land Rover which is a UK-based
company engaging in providing luxurious and expensive cars with standard services and
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advanced technologies. Jaguar company manufactures the Jaguar cars until its operations were
wholly merged with the Land Rover in the year 2013. As with an objective of capturing huge
market share and reach their brand image at global level, the company decided to expand its
business operations at international level due to which it may affect from various factors such as
cultural, economical and ethical either in positive way (Adzic, 2011). It largely affects their
decision of expansion due to which it is important for management to analyse their positive
impact on different business functions such as marketing, operation, HR and accounting so as to
make decisions accordingly. It can be further understood as under:
Operations: Expansion of business at global level consisting of several transactions
which are required to made. This will be possible through recording each transactions in books
of accounts with the help of operation manager so that it will help in analysing the total expenses
already incurred by company during expansion.
Marketing: It is an important functions which get affected while expansion of business at
global level. It increasing the possibilities of generating important economies of scale by
standardizing operational marketing and in communication so as to deal with people having
different cultures and ethics (Boserup, Tan and Toulmin, 2013).
Human Resource: It is another important function of Jaguar company which is essential
to perform. During expansion of business, company requires more skilled workforce which can
be possible through HR department. Thus, the impact of globalisation makes huge impact on
HRM. For this, HR manager need to adapt their practices of recruiting and training workforce
considering foreign regulations, cultural differences and technological advancement.
Accounting: It is related with maintain financial record through storing information of
each financial transactions at one place using various methods such as MIS. Globalisation affect
the harmonisation of audit standards, financial services, and reporting. Globalising business
increases transactions of company which must be recorded by the accounting manager so as to
facilitate Jaguar company in identifying cash inflow and outflow (Coker, 2014).
Aims of the Project: “To analyse the positive economic, cultural and ethical impact of
globalisation on various functions of an organisation”- A case study on Jaguar.
Objectives:
 To determine the concept of Globalisation.
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 To identify the positive economic, cultural and ethical impact of globalisation of different
functions of Jaguar such as Marketing, HR, Operation and Accounting.
 To understand the relationship between globalisation and management functions of
Jaguar at global level.
Research Plan
Project Title “What are the positive economic, cultural, and ethical
impacts of globalisation on different business
functions within an organisation”.
Project Plan
Company Name: Jaguar
Cost It is a valuable aspect which support an organisation in
proper execution of pre-determined plans and
strategies. For this, the management is responsible to
ensure the availability of funds after estimating the
project cost so that activities determined under project
management plan is executed without any
interruptions. It requires to minimise the wastage of
cost through limiting expenses on unnecessary
elements which doesn't not provided beneficial
outcome to company in near future.
Scope Jaguar is operated its business functions at large scale
through having operations in different nations. Thus,
expansion of business in other nations increases the
scope of project.
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Time Time is an essential element to consider as it binds the
employees to perform allotted work within given time
frame. Working within time enables an organisation to
grab competitive opportunities which will drives them
to achieve strong stable position at global market.
Therefore, time period should be determined first
before starting a project.
Quality Quality always brings profitable result to an
organisation due to which the management must
required to focus on improving quality of work of their
employees engaged in execution of project activities. It
can be done through conducting training and learning
sessions for them which makes them more capable to
utilise resources at an optimum manner and minimise
wastage.
Communication Employees of Jaguar can perform better if they
understand about the company's goals and objectives
along with their roles and responsibilities. This will be
possible through bringing transparency in
communication so that any employee can easily
communicate with superior managers regarding solving
their issues related with project.
Risk Risk always exist in every aspect of project which
includes money, time, technology etc. For this,
management need to make research first in order to
deal with them in more effective and efficient manner.
Resources It includes various aspects such as human resources,
financial resources, technologies and many more which
brings best possible outcome to company in return after
utilising them in an optimum manner.
Type of Research
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Primary and Secondary
Quality and Quantity
Primary: It is considered as a reliable and accurate
method of data collection which is gathered for the
very first time through various sources such as
questionnaire, survey, interviews etc. due to which it is
also known as first hand information.
Secondary: It is called as second hand information
which is collected from different sources such as
books, journals, articles etc. It is already used by third
parties thus not fresh and less reliable as well as
accurate.
Qualitative: It is considered as an effective and
reliable research method in which the information
about an insight of people and consumers are take into
consideration in order to understand the actual views,
opinions and thoughts of an individuals related with the
topic of research.
Quantitative: It is another method of carrying out
research in which the numerical and statistical data are
taken into consideration which is presented in numbers
and figures therefore it is difficult to interpret such data
in understandable manner.
Work Breakdown structure for the Project
Work Breakdown Structure (WBS) is useful to adopt in order to re-engineering system
and project management in which project activities are broken down into small parts with the
purpose of understanding by employees more better. It makes easy for Project manager to
concentrate on each and every activity using WBS which enables them to make further decisions
and plans accordingly. According to the Project Management Body of Knowledge (PMBOK 5),
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WBS may be defined as the hierarchical decomposition of total scope of work which is executed
by project team towards achievement of desired objectives and goals (Connell, 2013).
Develop a Basic Gantt Chart:
Gantt chart is horizontal bar introduced by Henry L. Gantt in the year 1917 who is known
for social scientist and an American engineer as a production control tool. It displays graphical
illustration to determine the scheduled task which facilitate in making suitable planning
monitoring and tracking the specific tasks executed in project (Czinkota and Ronkainen, 2013).
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Research Methodology and Data collection
Research methodology: It is an effective technique or method which can be used by the
investigator in order to carry out research activities in an effective and efficient manner. It
includes theoretical and systematic analysis of methods which can be taken into consideration
while conducting an appropriate research.
Data collection: It is the way of determining the actual views and opinions of people
towards the topic of research. It includes primary and secondary data which is taken into
consideration in the present research. Questionnaire is selected to collect primary data in which
relevant questions has been asked to the respondents related with the topic of research. To collect
secondary data, views of different authors are taken into consideration.
Questionnaire: It is considered as an effective research instrument comprising of a series
of questions that to be asked to the respondents to understand their views and opinions related
with the topic of research.
QUESTIONNAIRE
Name:
Age:
Gender:
Contact no.:
Address:
Q1) Do you know about concept of globalisation?
a) Yes
b) No
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Q2) How globalisation brings profitability outcome to Jaguar?
a) More Wealth in world
b) Lower Cost of Living
c) Higher Standard of Living
d) More goods & services at lower prices.
Q3) Does cultural factors impact the decision of Jaguar to reach their business at
global level globalisation?
a) Yes
b) No
Q4) What barriers Jaguar can face while globalising their business?
a) Ethical Business Practices
b) Organizational Structure
c) Public Relations
d) Legal and Regulatory Structure
Q5) What are the favourable economic impact noticed by Jaguar while expansion of
business at global level?
a) Increased household income
b) New opportunities for local citizens
c) Minimise high inflation rates
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Q6) Does Jaguar gets financial advantages through expanding their business at global
level?
a) Strongly agree
b) Agree
c) Strongly disagree
d) Disagree
e) No opinion
Q7) How marketing functions contributes maximum efforts in expansion of Jaguar in
other nations?
a) Addressing the needs of other country consumers
b) Bringing innovation
c) Deal with global clients
Q8) Determine the various causes of globalisation in marketing function?
a) Technological advancement
b) Capital mobility
c) Global communication
Q9) What kind of resources Jaguar required most in executing their decisions of
globalising business?
a) Human Resource
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b) Technological
c) Financial resource
Q10) Determine the positive impact of globalisation on business functions of Jaguar in
United Kingdom?
a) Positive
b) Negative
Q11) Recommend some suggestions to help Jaguar in achieving huge market market at
global level?
Sampling: In the present research, 50 respondents has been taken as a sample size which
represents the views and opinions of entire population. Respondents includes employees,
customers and other interested parties to an organisation.
Analysis and interpretation
THEME 1: Concept of Globalisation
Q1) Does you know about the term globalisation? Frequency
Yes 35
No 15
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