This report examines the strategies employed by Japanese automobile manufacturers to maintain their competitive position as multinational corporations in the global market. It begins with a historical overview of the Japanese automotive industry, tracing its origins from the early 20th century to its rise as a global leader. The report highlights key developments, including the industry's response to environmental concerns through the adoption of fuel-efficient technologies and stringent emission standards. It also explores the strategies implemented by Japanese manufacturers, such as joint ventures and overseas production, to expand their global operations and adapt to changing market conditions. The analysis concludes that despite facing competition from emerging markets, the Japanese automobile industry has demonstrated resilience through continuous innovation and strategic partnerships, supported by effective environmental and tax regulations.