This report provides a strategic analysis of Indonesia as a potential market for JD Sports' expansion, considering its growing young population. It utilizes strategic management frameworks such as PESTLE, Porter's Five Forces, Value Chain Analysis, and Ansoff Matrix to conduct external and internal analyses. The report identifies key challenges and evaluates growth opportunities, ultimately recommending organic growth as the most suitable strategy. The analysis includes a detailed examination of the political, economic, social, technological, legal, and environmental factors influencing the Indonesian market. Furthermore, it assesses the competitive landscape, internal capabilities, and strategic directions for JD Sports. The report concludes with actionable recommendations, including diversification and increased investment in technology, to facilitate successful market entry and sustainable growth in Indonesia.
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