Business Environment Analysis: A Case Study of JD Sports with PESTLE

This report provides a comprehensive analysis of the business environment of JD Sports using PESTLE and SWOT methodologies. The PESTLE analysis examines political, economic, social, technological, legal, and environmental factors impacting JD Sports. Internal and external analyses identify strengths like faithful suppliers and strong distribution channels, weaknesses such as outdated technology and obsolete work culture, opportunities for expansion and e-commerce development, and threats including skilled labor shortages and intense competition. The interrelation between these external factors and the company's internal strengths and weaknesses are explored, highlighting how these dynamics influence business operations. The conclusion emphasizes the importance of PESTLE and SWOT analyses in understanding both micro and macro business environments, stressing that leveraging strengths and overcoming weaknesses are crucial for expansion and success in the industry. The report references several academic sources to support its analysis and findings. Desklib provides similar solved assignments for students.

BUSINESS AND
BUSINESS
ENVIRONMENT

TABLE OF CONTENT
 Introduction
 PESTLE Analysis of JD Sports
 Internal and external analysis of JD Sports
 Interrelation between strengths and weakness
 Conclusion
 References

INTRODUCTION
 Business environment refers to a collection of factors that influence the operations of
business. These factors can be internal such as employees, shareholders and management
where as it could also be external such as economic changes, market trends and activities of
government.
 External environment is uncontrollable and the organisation is entitled to adapt to the
changes or enhance things in the organisation.

PESTLE ANALYSIS OF JD SPORTS
 PESTLE analysis is a tool which helps in evaluating macro environmental conditions
which could impact the functioning of companies. Factors covered in this report:
• Political factors
• Economical factors
• Social factors
• Technological factors
• Legal factors
• Environmental factors

INTERNAL AND EXTERNAL ANALYSIS
OF JD SPORTS
 Strengths- Faithful suppliers and Strong distribution
channels
 Weaknesses- Outdated technology and obsolete work
culture
 Opportunities- Expansion and building e-commerce
 Threats- Shortage of skilled labor and High intensity of
competition

INTERRELATION BETWEEN
STRENGTHS AND WEAKNESS
 External environmental factors which impact business
firms are political factors, economical factors, social
factors, technological factors, environmental factors and
legal factors
 These factors are interrelated with the strengths and
weaknesses of the company

CONCLUSION
 From the above report it can be concluded that PESTLE and SWOT helps the organisation in
analysing the micro and macro environment of the business.
 Strengths are helpful for the organisations in dealing with the challenges and the company who is
able to overcome their weaknesses has more scope of expansion in the industry.

REFERENCES
 Burström and et. al., 2021. AI-enabled business-model innovation and
transformation in industrial ecosystems: A framework, model and outline for
further research. Journal of Business Research, 127. pp.85-95.
 Fiorini, M., Sanfilippo, M. and Sundaram, A., 2021. Trade liberalization, roads
and firm productivity. Journal of Development Economics, 153. p.102712.
 Gilch, P. M. and Sieweke, J., 2021. Recruiting digital talent: The strategic role
of recruitment in organisations’ digital transformation. German Journal of
Human Resource Management, 35(1). pp.53-82.
 Kalia, P., Kaur, N. and Singh, T., 2017. Consumer satisfaction in e-shopping:
An overview. Indian Journal of Economics and Development, 13. pp.569-576.

CONTINUE….
 Negash, Y. T. and Hassan, A. M., 2020. Construction project success under
uncertainty: Interrelations among the external environment, intellectual
capital, and project attributes. Journal of Construction Engineering and
Management, 146(10). p.05020012.
 Nguyen, T. M. and Malik, A., 2021. A Two‐Wave Cross‐Lagged Study on AI
Service Quality: The Moderating Effects of the Job Level and Job
Role. British Journal of Management.
 Sharma, H. and Aggarwal, A. G., 2019. Finding determinants of e-commerce
success: a PLS-SEM approach. Journal of Advances in Management Research.