Business Strategy Report: JD Sports Company, Module Name, Semester

This report provides a comprehensive analysis of the business strategy of JD Sports, a multinational sports fashion company. The report begins with an introduction to business strategy and an overview of JD Sports, including its mission, vision, and core values. It then delves into the macro environment using a PESTLE analysis, examining the political, economic, social, technological, environmental, and legal factors impacting the company. The report also assesses the internal environment using McKinsey's 7-S framework and TOWS analysis to evaluate the company's strengths, weaknesses, opportunities, and threats. The report concludes with a summary of findings and references.