Analysis of Jeff Bezos' Effective Leadership in the Business World

This presentation analyzes the effective leadership of Jeff Bezos, focusing on his strategies and impact on Amazon. It identifies two key factors for his success: risk-taking and a bold approach, including thinking outside the box and innovating. The presentation highlights how his effectiveness can be measured by his financial success, such as the IPO and his billionaire status, as well as Amazon's growth from a book-selling company to a global e-commerce leader. It also examines his contributions to Amazon, including the creation of a sustainable environment for employees, and applies transactional, transformational, and paternalistic leadership theories to his approach. The presentation references several academic sources to support its analysis of Bezos' leadership style and its impact on Amazon's success.

Effective leadership
of Jeff Bezos

One factor that makes Jeff Bezos a
successful leader
 Taking risks
 The main idea which lies behind the success of Jeff Bezos is that he took
risks in his life.
 He disagreed with the various norms of the business world.
 He followed his instinct before anything else.

One factor that makes Jeff Bezos a
successful leader
 Being Bold in approach
 Thinking out of the box is one of the major aspect followed by Bezos.
 Taking risks for the execution of the various innovative ideas.
 Starting with selling books to selling every possible thing in their sites.

One key way for measuring the
effectiveness of Jeff Bezos
 He became a millionaire
 From the IPO of Amazon he raised $54 million.
 In 1999 he was listed in Forbes world’s Billionaire list.
 His net worth was $10.1 billion (Schoemaker and Krupp 2015).

One key way for measuring the
effectiveness of Jeff Bezos
 Started with a book selling company and at present is the top
platform for e-commerce all around the world.
 By the year 1997 the customers of Amazon were able to browse more than
2.5 millions of book.
 In 1998 the revenue of the Amazon was extended to $610 million.
 In the mid 2000s the company started selling all kinds of products.

Contribution of Jeff Bezos to Amazon
 The perfect leadership style which is followed by Jeff Bezos has
helped in creating a sustainable environment for the employees of
the company.
 Workers are happy in the workplace.
 Efficient and effective leadership of Jeff has brought the company to new
heights.
 Transactional leadership theory can be applied for Jeff Bezos.

Contribution of Jeff Bezos to Amazon
 Under the leadership of Jeff Bezos the company has faced so much
success in the past years.
 Change agent has been used by him to improve the performance of the
company.
 Innovation has been brought by him in the company.
 Transformational leadership theory has been followed by Jeff over the
years.

Contribution of Jeff Bezos to Amazon
 Various kinds of leadership style has been portrayed by Jeff on
different occasions.
 The mixture of leadership style has helped Jeff on different occasions.
 The various heights which has been reached by Amazon is mainly due to
the leadership style of Jeff.
 Paternalistic leadership theory can be applied for Jeff in many occasions
(Odumeru and Ogbonna 2013).

Reference List
Chan, S.C., 2014. Paternalistic leadership and employee voice: Does information sharing matter?. Human Relations, 67(6), pp.667-693.
Collinson, D. and Tourish, D., 2015. Teaching leadership critically: New directions for leadership pedagogy. Academy of Management
Learning & Education, 14(4), pp.576-594.
McCleskey, J.A., 2014. Situational, transformational, and transactional leadership and leadership development. Journal of Business Studies
Quarterly, 5(4), p.117.
Odumeru, J.A. and Ogbonna, I.G., 2013. Transformational vs. transactional leadership theories: Evidence in literature. International Review of
Management and Business Research, 2(2), p.355.
Schoemaker, P.J. and Krupp, S., 2015. Overcoming barriers to integrating strategy and leadership. Strategy & Leadership.
Schoemaker, P.J., Heaton, S. and Teece, D., 2018. Innovation, dynamic capabilities, and leadership. California Management Review, 61(1),
pp.15-42.
Stone, B., 2013. The everything store: Jeff Bezos and the age of Amazon. Random House. Harrison, C., 2017. Leadership theory and research:
A critical approach to new and existing paradigms. Springer.