This report provides a comprehensive analysis of the ethical issues surrounding Johnson & Johnson, focusing on the opioid crisis and its implications. The report begins with an introduction to business ethics and provides background on Johnson & Johnson, followed by a discussion of the nature of the ethical issues, the role of the business in society, and the impact on key stakeholders. It then presents examples of how ethical choices have both benefited and harmed other businesses. The report offers suggestions and recommendations for the company based on the analysis, followed by the application of utilitarianism and deontology ethical theories to the case study. The second part of the report reflects on qualities recognized for ethical leadership and the creation of an ethical organization. The report concludes with a summary of findings and recommendations, supported by references.