A Study of Organisational Behaviour at Johnson & Johnson

This discussion post examines Johnson & Johnson's organisational behaviour, highlighting its functional structure comprising around 180 operating segments. The decentralized structure fosters employee development and innovation, enabling the company to meet customer needs effectively. J&J's global strategy balances local brand sales with global scale to drive improvement and innovation. The company emphasizes ethical values and principles, with 'The Credo' promoting a healthy work-life balance. The post reflects on Fanghong Cheng's evaluation, which provides insights into J&J's decision-making processes, ethical standards, and sustained global expansion by understanding local cultures and communities. Cheng's analysis underscores the flexibility and autonomy within J&J's business operations.

Running head: ORGANISATIONAL BEHAVIOUR
ORGANISATIONAL BEHAVIOUR
Name of the Student:
Name of the University:
Author note:

1ORGANISATIONAL BEHAVIOUR
Answer 1
Johnson & Johnson like other renowned multinational organizations, had established a
functional type of structure during its initial operations. The structure at J&J constitutes around
180 distinctive operating segments which involves McNeil Consumer Products, Ortho
Pharmaceuticals along with J&J Consumer Product (Johnson & Johnson, 2018). The company
further introduced products like Johnson & Johnson Baby Shampoo and adhesives whereby each
unit has been organized independently and the whole business operation has been regulated by
the Johnson & Johnson Family Headquarters (Johnson & Johnson, 2018). However, such a
decentralized structural formation of the company facilitates its employee base to develop them
within the organization and further aids the employees to generate innovated ideas to effectively
introduce various products and technologies in order to accomplish the customer needs and
demands (JnJ.Com, 2018).
Answer 2
Johnson & Johnson with a global structure has been effectively developing strategies by
introducing iconic brands from OTC to several other beauty brands and further to establish
international scale into the operating model and competence (Athey et al., 2013). The balancing
approach which the company has been implementing aims to sell brands locally and further to
regulate the global scale in order to effectively drive the power of improvement and innovation
as well as the power of equity to establish an improved competence level (JnJ.Com, 2018).
Answer 3

2ORGANISATIONAL BEHAVIOUR
Even though the notion of diversity has been recognized as the most distinctive
characteristic of J&J employees, the company seem to be highly appreciative while reflecting
ethical values and principles within the organizational structure (Team, Directors & Governance,
2018). The Credo values and ethics are identified as common denominator among the employee
base and the cordial and genial work ambiance is part of the Credo ethical standard to balance
work life as well as personal life (JnJ.Com, 2018).
Post
The post of the organizational structure by Fanghong Cheng has provided me with a
comprehensive understanding of the organizational structure of one of the renowned
multinational medical devices, consumer and pharmaceuticals products manufacturing company.
Fanghong Cheng has explicitly evaluated the way the decision making processes of J&J has
effectively the autonomy of executing the business operations of the company. I gathered an
inclusive awareness of the company’s consistent ethical values and standards which further
determines an essential code of principles and morals. Through the evaluation of Cheng, it can
be noted that these codes and standards provides a consistent direction as well as parameter
based on the ethical behaviour of its employee base which further facilitates the company’s local
administration to regulate on local situations and effectively engage the local communities.
Cheng’s knowledge on the organizational behaviour of Johnson & Johnson has further enhanced
my perspective related to the sustained and thriving global expansion as well as diversification
with the improved understanding of local culture, communities, administration along with the
potential requirements in significant marketplace. It has been identified by Cheng that the local
administration sustains power and approaches which facilitates J&J to be increasingly flexible
and autonomous between businesses.

3ORGANISATIONAL BEHAVIOUR
References
Athey, B. D., Braxenthaler, M., Haas, M., & Guo, Y. (2013). tranSMART: an open source and
community-driven informatics and data sharing platform for clinical and translational
research. AMIA Summits on Translational Science Proceedings, 2013, 6.
JnJ.Com. (2018). Citizenship & Sustainability Reporting. Retrieved from
https://www.jnj.com/caring/citizenship-sustainability
Johnson & Johnson. (2018). Johnson & Johnson - Business Structure. Retrieved from
https://www.jnj.com.au/business-structure
Team, M., Directors, B., & Governance, C. (2018). About Johnson & Johnson. Retrieved from
https://www.jnj.com/about-jnj