The Risk and Benefits of a Joint Business Venture for Qatar Airways

This report, focusing on Qatar Airways, investigates the strategic use of joint ventures for international market entry. It begins with an overview of the competitive landscape and Qatar Airways' objectives, specifically its expansion into new markets like India. The report aims to examine the risks and benefits associated with joint ventures, including identifying potential challenges and opportunities, recommending alternative market entry strategies, and understanding the concept of joint ventures. It includes a scope and limitations section, addressing faster access to foreign markets and the impact of inadequate planning. The report also details resource and cost considerations, and presents a Gantt chart and work breakdown structure to illustrate project timelines. A risk register is included to identify potential project challenges. The report concludes with references to relevant academic sources.

Managing a project-Task 1
Project Plan

Table of Contents
Brief explanation of the topic......................................................................................................1
An aim and objectives.................................................................................................................1
Scope and limitation of a project................................................................................................2
Resource and cost consideration.................................................................................................2
Gantt chart and Work breakdown structure with time frames....................................................2
.....................................................................................................................................................5
Risk Register...............................................................................................................................5
REFERENCES................................................................................................................................7

Title- “The risk and benefits of a joint business venture to enter international market- A
case study on Qatar Airways”
Brief explanation of the topic
In this competitive era, every company wants to make its global presence and due to
increase in globalisation, company also wants to raise its status in market. In the same way Qatar
Airways which is one one of the top airways in airline industry whose headquarter is in Doha,
Qatar. It also has more than 200 aircraft and there are around more than 43000 employees
engaged in it. As the company wants to expand its business in further country by using joint
business venture as a market entry mode. Therefore, joint business venture is that market entry
strategy where an enterprise entered into two or more business entities for the specific purpose.
In the same way, Qatar Airways is also wants to expand its business in India by using Joint
venture (Harrigan, 2017).
Rationale: the researcher chosen this topic because there is a wide scope in globalisation
such that every firm wants to make its presence at global level. That is why by research on this
topic, researcher enhance their knowledge and the scholar also have their own interest and want
to collect the information regarding risk and benefits of joint venture business In order to enter
new international market. Apart from this, another reason for choosing this particular topic is
such that the university had given this topic so that is why researcher want to research on risk
and benefits of joint venture. Thus by doing research on the particular topic, scholar also enhance
their current knowledge and also have an idea about globalisation and new market entry
methods.
An aim and objectives
Aim: “ To examine the risk and benefits of a joint business venture to enter international market
-A case study on Qatar Airways”
Objectives:
 To understand the concept of Joint venture.
 To identify the risk and challenges involved in joint business venture in the context of
Qatar Airways.
 To determine the benefits of using joint business venture to enter international market.
 To recommended other alternative market entry mode option to Qatar Airways.
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Scope and limitation of a project
The main scope of this study is to allow much faster and less costly access to foreign
market of the businesses. This also helps businesses or joint venture to get quick access to
challenges of distribution and they easily provide access for the non resident partner to the local
marketplace. Firms who interested to deal with foreign markets are expected to adopt or select
the best entry mode to entered in the market (Killing, 2018). The main purpose or scope of the
study is to evaluate the marketing challenges and opportunity for the Qatar Airways to build up
the strong image international market in order to retained the brand image and functional activity
goals.
This benefit is limited to small businesses that does not have the enough capital or fund to
opt this opportunity. Another limitation would be for the project is due to lack of adequate
planning and strategy sometimes international joint venture get failure ultimately. Internal
national joint venture allows much faster and less costly access to foreign markets than can be
achieved by purchasing an existing company. Another limitation of this study is restricted
resources to gathered the information and market opportunity.
Resource and cost consideration
Resources: it is one of most important key element that adequate resources in the terms
of people, time, finance. For this project, there are some resources needed such that human
resources, technical resources, financial resources.
Cost: It is another key aspect that required for the completion of the project. For this
project, the cost required is around £500.
Gantt chart and Work breakdown structure with time frames
Gantt chart Is that type of chart that basically illustrate the project schedule that helps to
plan, coordinate and track specific task in the project.
2

Illustration 1: Gantt chart
Work breakdown is the project management and system that break down the project
into smaller parts and it is that structure where a key project deliverable that further organizes the
teams work into some manageable sections.
3

Illustration 2: Work breakdown structure
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Illustration 3: Time plan activity
Risk Register
S.N
o.
Risk Description of risk Probabil
ity
Impact Responsible Person
1 Project team resource
dependencies
Project resources are
involved in multiple
projects, which may be
Medium Low Project Manager
5

hinder the ability to
perform or deliver
effectively
2 Budget on time It delivered the project
funds on time.
High High Project Manager
3 Additional cost An additional cost for
travel funds and outsider
consultant
High High Project Manager
6

REFERENCES
Books and Journals
Harrigan, K. R., 2017. Managing for joint venture success. Simon and Schuster.
Killing, P., 2018. Strategies for joint venture success (RLE International Business). Routledge.
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