Business Project Management: Globalization's Impact on KFC

Desklib offers solved assignments and past papers to help students succeed.

Managing a Successful Business Project on Globalization

Introduction......................................................................................................................................3
LO1- Establish project aims, objectives and timelines based on the chosen theme........................3
P1- Device project aims and objectives for a chosen scenario....................................................3
P2- Produce a project management plan that covers aspect of cost, scope, time, quality,
communication, risk and resource...............................................................................................6
P3- Produce a work breakdown structure and Gantt chart to provide timeframe and stages for
completion...................................................................................................................................7
LO2 – Conduct small – scale research, information gathering and data collection, generating
knowledge to support the project...................................................................................................13
P4- carry out small – scale research by applying qualitative and quantitative research methods
appropriate for meeting project aims and objectives.................................................................13
LO3- Present the project and communicate appropriate recommendations based on meaningful
conclusions drawn from the evidence findings and/or analysis....................................................16
P5-Analyse research and data recommendations because of research and data analysis to draw
valid and meaningful conclusions.............................................................................................16
P6-Communicate appropriate recommendations as a result of research and data analysis to
draw valid and meaningful conclusions....................................................................................27
LO4- Reflection on the value gained from conducting the project and its usefulness to support
sustainable organizational performance........................................................................................28
P7- Reflect on the value of undertaking the research to meet stated objectives and own
learning and performance..........................................................................................................28
Conclusion.....................................................................................................................................29
Appendix........................................................................................................................................32

Introduction
The organizations are struggling in the globalization period to achieve competitive advantages in
the market. A successful business plan in this globalization period is necessary so that both the
cultural and economic aspect of the organization is maintained efficiently. The study defines the
different issues faced by KFC in the competitive market. Additionally, efficient project
management plan is implemented so that KFC can expand its business in other countries in an
efficient matter.
LO1- Establish project aims, objectives and timelines based on the chosen theme
P1- Device project aims and objectives for a chosen scenario
Definition of project
The chief purpose of the project work is to evaluate the significant impact of globalization in
different business activities of an established organization (Wu and Cheng, 2018). The main
attraction of the project is the detailed analysis set up by it that denotes the financial, ethical and
cultural issues of the organization. These issues are due to the impact of globalization on the
organizations. Interdependence and cultural maintenance in the organization is brought about by
the efficient management of the organization with respect to ethical issues.
Project aim
The affect of globalization in an established organization like KFC is the main aim of this
project. The project work is associated with the cultural, economical and social background of
the company. The project outlines the market performance of KFC by analyzing its social,
cultural and financial environment.
Company background
KFC, which is the short form of Kentucky Fried Chicken, was stated in 1952 by Harland
Sanders. The current market acceptance of KFC is huge and it operates in more than 130
countries possessing about 17,000 outlets (Harrington et al., 2017). Sanders was fond of cooking
and thereby set up a stall selling chicken recipes, especially fried chickens. In the year 1937, he

expanded his business in several regions and became famous for continuous improvement in
delicious recipes. His experiment on fried chickens states that it contains more than 11 herbs that
are widely referred to as original recipe. He visited different restaurants in America to popularize
his recipe but was rejected every time. The recipe was first accepted by Pete Harman in 1952
(Omer, 2018). This partnership came up with a name Kentucky Fried Chicken. Thus, a
legendary brand name was produced which came to be known as KFC.
Project objectives
The objectives of the project work are given below:
Objectives To be
Specific
To be
Measureable
To be
Achievable
To be
Relevant
To be Time –
bound
To enhance
the level of
trade across
borders of
goods and
services
    
To ascend the
levels of
labour
migration
between
different
countries
 
To identify the
materialization
of global
brands
 
To
comprehend
    

the various
business
models and
strategies
implemented
by such
organizations
in order to
develop their
management
Problem statement
The term globalization is a latest trend that involves amalgamation of issues that have arisen
from the global economy with respect to interdependency (Shuailing and Zhi, 2015). This
denotes that significant rise in the impact level of globalization has led to competitive advantages
for an established organization like KFC. This provides a threat to the business expansion of
small businesses (Srivastava, 2019). KFC is widely accepted by the consumers’ base, as they
never failed to satisfy their consumers in the period of globalization. Analysis of the below
mentioned points will help to provide the organizational performances of KFC on a global basis.
Economic impact- As globalization faced many interruptions; the Foreign Direct Investment is
witnessed to experience a hike that affected the world trade. The established business
organizations like KFC have gained enormous benefits in the epoch of globalization due to the
expansion of the business (Shumba et al., 2017). Additionally, low pricing strategies have
attracted numerous consumers across the world.
Cultural impact- KFC is located in multiple locations in different countries. Therefore, cross-
cultural management is necessary so that employees can feel safe and satisfied in the workplace.
KFC has expanded its business in numerous operations so it provides an efficient working
environment for their employees (Bororing et al., 2017). Cross-cultural awareness binds the
employees of the organization that ultimately leads to organizational success.

Ethical impact- Globalization often leads to challenging situation for the internal environment
and thus, staff retention is a serious issue faced by the companies (Rahman, 2019). KFC
maintains an effective management strategy within the organization so that employees feel
secured while working in the company.
Data collection methods
Primary data collection policy is used by the project team to analyze the satisfaction and
retention rate of the employees in KFC (PENG, 2018). The primary data collection procedure is
chosen by the organization so that interview and survey can be carried out efficiently in KFC.
The survey method is carried out so that quantitative data analysis method can be detailed
thoroughly (Othman et al., 2017). Moreover, interviews are carried out so that qualitative
analysis can be done in an efficient manner.
Sampling size and technique
A total number of 300 employees were chosen from KFC to participate in the survey. Out of
which, only 250 employees agreed to participate. Additionally, 2 managers were selected for the
interview session so as to gain enough knowledge about the business operations in KFC.
Random sampling technique was used by the researcher to highlight the impact of globalization
on the organization.
P2- Produce a project management plan that covers aspect of cost, scope, time, quality,
communication, risk and resource
Checklist of tasks Time absorbed (days) Value/hour rate (£) Overall cost (£)
Data assembling
procedures
7 37 259
Data survey 6 35 210
Project
confirmation
4 31 124
Completion of the 4 34 136

project
TOTAL 729
Table 1: Checklist of tasks and activities
(Source: Created by the Learner)
P3- Produce a work breakdown structure and Gantt chart to provide timeframe and stages
for completion
Project management
When a project is implemented in an efficient manner and leaves the scope for further
investigation having proper illustration, is referred to as project management. Project
management seeks for active participation of the researcher so that valid and authentic data can
be collected.
Project scope
The future investigation gap of the project denotes is known as project scope. The project work
leaves specific goals and tasks for the next project to be efficiently carried out.
Communication
Proper interaction is necessary among different hierarchy so that information is conveyed from
the right place at the right time.
Resources and risks
Resources
The implementation of various business strategies can be recorded as the influence of
globalization in KFC.
Risks
Week Recognition Issues Estimated Influence Influence Actions risks

of risk
(Date)
identified figure level on project
work
reduction
First
Week
25.04.2019 Lack of
interaction
between
management
and
employees
Team leader
demonstrating
the project
H The
managers
have
provided
numerous
directions
about the
collection
of reliable
and
authentic
data. If any
problem
occurs
related to
this, it can
potentially
disrupt the
overall
project
work.
The
managers
must guide
the research
team with
utmost
importance
so that the
project
becomes a
successful
one.
Second
Week
13.05.2019 Decrease in
financial
investment
Head of the
project work
M It is evident
that
improper
guidance is
provided to
the
research
team that
Continuous
monitoring is
required so
that project is
accomplished
within time.

ultimately
leads to fail
or
incomplete
project
submission.
Abbreviations used-
H (High), M (Medium)
WORK BREAKDOWN STRUCTURE
Activ
ity
list
Activity schedule
To evaluate various cultural, social and ethical affects of globalization with
respect to business operations of KFC
1.0 Project commencement
1.1 Rudimentary study
1.2 Basic resource categorization
1.3 Pertinent questions development for survey
1.4 Analyzing the growth of the project
2.0 Project exploration strategies
2.1 Data assembling
2.2 Secondary literature requirements
2.3 Quantitative and Qualitative research
2.4 Data survey
2.5 Data termination
3.0 Finalizing the project
3.1 Certification
3.2 Project assessment

3.3 Project exhibition
3.4 Project resolution
Table 2: Work breakdown structure
(Source: Developed by the learner)
Gantt chart (Table)
Tasks Activities’ name Commencement
date
Duration of
tasks (days)
Date for
completing the
project
1.0 Project
commencement
03.03.19 7 10.03.19
1.1 Rudimentary
research
10.03.2019 10 20.03.2019
1.2 Basic resource
categorization
20.03.2019 10 30.03.2019
1.3 Pertinent
questions for
survey
30.03.2019 11 10.04.2019
1.4 Growth analysis
of the project
10.04.2019 9 19.04.2019
2.0 Project
exploration
strategies
19.04.2019 6 25.04.2019
2.1 Data assembling 25.04.2019 4 30.04.2019
2.2 Secondary
literature
requirements
30.04.2019 10 10.05.2019
2.3 Qualitative and
Quantitative
research
10.05.2019 5 15.05.2019

2.4 Data survey 15.05.2019 6 21.05.2019
2.5 Data termination 21.05.2019 6 27.05.2019
3.0 Finalization of
project
27.05.2019 5 01.06.2019
3.1 Certification 01.06.2019 8 09.06.2019
3.2 Project
assessment
09.06.2019 10 19.06.2019
3.3 Project
exhibition
19.06.2019 3 22.06.2019
3.4 Project
resolution
22.06.2019 7 29.06.2019
Table 3: Gantt chart
(Source: Developed by the learner)
Gantt chart

Project commencement
Rudimentary research
Basic resource categorization
Pertinent questions for survey
Growth analysis of the project
Project exploration strategies
Data assembling
Secondary literature requirements
Qualitative research and Quantitative research
Data survey
Data termination
Finalization of project
Certification
Project assessment
Project exhibition
Project resolution
0 2 4 6 8 10 12
Duration of task (days)