KFC Business Case Study: Menu Analysis, Location, and Services in NY

This case study examines the Kentucky Fried Chicken (KFC) fast-food chain, focusing on its menu, location in New York (158-50 Cross Bay Blvd, NY 11414), and business operations. The menu includes various fried chicken dishes, value meals, and desserts like the Chocolate Swirl Cheesecake. Featured items include the Colonel's Original sandwich, Popcorn Chicken Snack Box, and various bucket meals. The restaurant operates from 11:30 AM to 10 PM daily, accepting major credit and debit cards. The study provides insights into KFC's strategy of offering affordable fried chicken and convenience, appealing to a broad customer base. Desklib provides access to similar case studies and solved assignments for students.

A modern day chicken
joint where the craving of
chicken is satisfied
Specializing in Fried chicken at
an Affordable Price.
K F C 1 5 8 - 5 0 C r o s s
B a y B l v d .
A d d r e s s : 1 5 8 - 5 0
C r o s s B a y B l v d .
C i t y a n d Z i p
C o d e : N e w
Y o r k , N Y 1 1 4 1 4
P h o n e : ( 7 1 8 ) 2 7 6 -
7 0 0 1
K F CAlso known as the Kentucky Fried
Chicken, it is an American Fast food
chain that specialises in the various
dishes of fried chicken. Located near
Louisville, Kentucky with almost
20,000 successful running branches
all over the world.
Hours
Monday – Friday: 11.30 A.M. –
10 P.M.
Saturday: 11.30 A.M. – 10 P.M.
Sunday: 11.30 A.M. – 10 P.M.
We accept all major credit and debit cards.
No personal checks, please.
Menu

V A L U E M E N U
POPCORN CHICKEN SNACK BOX
Enjoy our classic Popcorn Chicken with Individual Fries – all in one
box. There’s a little Southern charm in every bite.
$7.50
1 PIECE CHICKEN
Savour the taste that made us famous, one piece at a time. Enjoy
fresh, juicy chicken, hand-breaded in our 11 secret herbs and
spices and fried to irresistible golden perfection.
$10.50
CHOCOLATE SWIRL CHEESECAKE
No wholesome meal is complete without dessert! Savour a
deliciously light and creamy cheesecake with a chocolate swirl.
$10.50
SANDWICHES MENU
SPICY COLONEL’S ORIGINAL
Enjoy comfort food that comes with a
kick. The Spicy Colonel’s Original is
loaded with flavour. Our seasoned white
meat Original Recipe® Tenders are
topped with fresh lettuce, and our
signature spicy sauce.
$5.5
0
BIG CRUNCH®
Welcome your family to the dinner table
with the Big Crunch®. It all begins with
our extra crispy, seasoned chicken
breast, topped with lettuce and dressed
with mayonnaise sauce, served on a
warm oval Kaiser bun.
$9.9
0
TWISTER
The taste you love, all wrapped up and
toasted to seal in the flavour. We start
with 2 hand-breaded, seasoned white
meat Original Recipe®Tenders. Then we
add crispy lettuce, tomatoes and our
delicious pepper mayonnaise sauce.
$9.5
0
COLONEL’S ORIGINAL
What makes our Colonel’s Original
chicken sandwich so delicious? Enjoy two
stories of delicious Original
Recipe® Tenders topped with, lettuce,
and pepper mayo on a toasted Kaiser
bun.
$9.9
0
Dwcvace
BUCKETS MENU
8 PIECE ORIGINAL BUCKET MEAL
Just the basics here with our world-famous chicken recipe
of 11 herbs and spices, and irresistible golden fries – just
the way they should be!
$10.5
0
12 PIECE ORIGINAL BUCKET MEAL
Enjoy our home-style famous chicken, hand-breaded and
lightly fried to perfection, with golden brown fries.
$10.5
0
16 PIECE ORIGINAL BUCKET MEAL
Enjoy our home-style famous chicken, hand-breaded and
lightly fried to perfection, with golden brown fries.
$10.5
0
20 PIECE ORIGINAL BUCKET MEAL
BIG BOX MEALS
BONELESS BOX MEAL
Boneless Box Meal – filled with 3 Original
Recipe® Tenders, Individual Popcorn
Chicken, Individual Salad, Individual Fries,
and a Regular Drink
$9.50
4PC BOX MEAL
4 pieces of Original Recipe® Chicken,
Individual Salad, Individual Fries, and a
Regular Drink.
$9.50
WICKED™ ZINGER® BOX MEAL
This box meal is packed with our hot &
spicy Zinger® Sandwich, 2 pieces of Hot
Wings®, Individual Fries, Individual Salad
and Regular Drink.
$8.50
BIG CRUNCH BOX MEAL
The Fully Loaded Box Meal is packed with
1 Big Crunch® Sandwich, 1 Drumstick,
Individual Salad, Individual Fries, and a
Regular Drink.
$9.50