This report provides a detailed analysis of organizational behavior and change management within the King Faisal Specialist Hospital and Research Centre (KFSHRC). The report begins with an executive summary outlining the key areas covered, including the hospital's organizational structure, vision, mission, corporate structure, and planned changes. It delves into the vertical and horizontal organizational structures, workplace culture, and departmentalization. The report then examines the planned change process, corporate culture, control systems, and types of resistance encountered during organizational changes, offering strategies to overcome these resistances. It includes a force field model for choosing the right strategy, analyzes key stakeholders and methods to influence them, and assesses the impact of IT on the hospital sector. The report concludes with recommendations for the board, advocating for the addition of marketing, PR, and Research and Development wings to enhance brand awareness, leverage the hospital's image, and promote innovation in healthcare. The report incorporates figures and tables to illustrate key concepts and provide a comprehensive understanding of organizational behavior principles applied within the context of KFSHRC Hospital.
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