Consultant's Report on KidsCan: Addressing Challenges and Strategies

This consultant's report provides an in-depth analysis of KidsCan, a New Zealand-based not-for-profit organization dedicated to supporting disadvantaged children. The report examines the organization's history, purpose, governance structure, service offerings, and competitive landscape. It identifies three key areas of focus for KidsCan and highlights critical issues such as increasing competition for funding, fraudulent activities by other organizations, and the need for improved planning and budgeting. Applicable leadership theories are discussed, emphasizing the importance of authentic leadership. The report concludes with recommendations for KidsCan to address these challenges and improve its service delivery to the Kiwi kids, ensuring their continued success in providing essential support.

CONSULTANT’S REPORT ON AN ORGANISATION
NAMED AS KIDSCAN
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EXECUTIVE SUMMARY
The report is developed in relation to providing a proper set of support to a, not for profit
organisation named as KidsCan. KidsCan is an organisation which is indulged in the activities of
providing educational and basic help with the disadvantaged kids. The company prefers to call
these kids as a Kiwi Kids. There are a various set of issues which are faced by the company
while delivering the services to the kids. Hence, a report is developed in relation to providing a
proper set of direction to the organisation with the effect of which all the issues will get resolved
and it will be able to process the services in a smooth manner.
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TABLE OF CONTENTS
EXECUTIVE SUMMARY.............................................................................................................2
INTRODUCTION...........................................................................................................................4
History..........................................................................................................................................4
Purpose and Aims........................................................................................................................4
Governance Structure and Organisational Structure....................................................................4
Service Offerings.........................................................................................................................6
Competitiveness in the Market....................................................................................................6
THREE KEY AREAS OF KIDSCAN............................................................................................7
CRITICAL ISSUES.........................................................................................................................8
THEORIES AND MODELS APPLICABLE..................................................................................9
CONCLUSION AND RECOMMENDATIONS..........................................................................11
REFERENCES..............................................................................................................................12
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INTRODUCTION
History
KidsCan is a charitable trust which is was founded in 2005 in Greenhithe, Aukland, New
Zealand. Founder of KidsCan Not for profit organisation was Julie Chapman who prefers to help
the kids of New Zealand living in poverty ("Meet the board", 2017). People who live life at the
60% or below the median wage in New Zealand are considered to be a people living in below the
poverty line. There are varieties of programs which are organized by Julie so as to collect the
funding for its charitable trust which helps in fulfilling the basic needs of the children living in
the country. The charitable trust of Julie provides food, socks, shoes, and raincoats. The
organisation has served approximately 46,000 disadvantaged children of New Zealand and is still
helping them to manage their lives and fulfil the basic requirements in a proper way (De
Francesco & Orsini, 2016).
Purpose and Aims
The main aim of KidsCan is to deliver a healthy life to the children who are facing issues in
managing their day to day life. The organisation works for the purpose of removing poverty by
providing an appropriate set of help to the children who are living on the edge of poverty (Bush,
2014). One of the main objectives of KidsCan is to meet the physical and nutritional needs of the
kids who are less fortunate than others so that they can focus more on their education and could
gain a better chance to manage their future and make it more efficient and brighter.
Governance Structure and Organisational Structure
According to the governance organisations working in the field of charity or are working for not
for profit should consider several sets of principles. It is mandatory that all the not for profit
organisations working in New Zealand should follow the basic principles so that the decorum of
the market could remain maintained and appropriate set of services could be provided to the
people in need (Legett, Pritchett, Elwood Madden, Phillips-Lander & Elwood Madden, 2017).
Fiduciary Principle: According to the principle it is necessary that the organisations should
remain interested in providing series of benefits to the people who are in need. According to the
fiduciary principle it is necessary that the organisation should ensure to manage the trust, faith
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belief, truth, confidence, independence, probity, honesty, diligence, duty of loyalty and duty of
care so that appropriate set of help could be provided to the people who do not have effective set
of support so as to manage their future and expenses (McGauran & Offer, 2015).
A Certain set of responsibilities are set by the governance for the boards. It is important that all
the boards should play all the roles and responsibilities according to the governance these
responsibilities are:
It is important that all the organisations should follow the Companies Act 1993 and the
associated case law and industry self-regulations. Some of the responsibilities which are required
to be followed by all the directors are:
It is required that they should act in the good faith (Lohmann, 2007)
It is required that the best interest of the companies should be protected
It is required that the board should exercise his or her powers for the purpose of resolving the
issues of the people in need.
It is required to exercise the care, skills and diligence
Organisational Structure
The organizational structure includes Bill Birnie who is a trustee of the organisation, he is a
Chairman and Managing Director of private equity of the firm named as Birnie Capital Limited.
Bill manages all the charity related works of KidsCan (Jordan, 2007).
Julie Chapman is the CEO and Trustee of the company who is a co founder of KidsCan and has a
10 year of experience in not for profit organisation. Julie Chapman has the aim of providing most
effective and relevant set of support to the disadvantaged kids living in New Zealand.
Nigel Hampton QC who is a trustee of KidsCan. Nigel is an LL. B graduated from Canterbury
University and is being awarded by Gold Medal for the top graduate of the year. All the law
related issues and procedures are being handled by Nigel for which he ensures that the regulatory
decorum of the organisation could remain maintained (Darroch & Adamson, 2016).
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Glenda Hughes is a trustee who is a National Championship shot put record holder. Glenda was
a Commonwealth Games Representative and a holder of four New Zealand power lifting records.
Glenda works towards to provide an effective set of support to KidsCan and provide her valuable
time in helping the disadvantaged kids (J du Plessis, 2015).
John Kensington is the last trustee who is attached with KidsCan charitable trust. John has the
audit experience who has handled many of the clients which include banking and finance,
television and pharmaceuticals. John ensures to manage all the financial transactions of the
organisation and remain indulged in the auditing practices.
Service Offerings
KidsCan is an organisation which is indulged in the services of providing basic help to the
disadvantaged kids. The organisation is working towards to provide basic living facilities to the
Kiwi Kids so that they can manage their living and move towards to better and bright future.
Competitiveness in the Market
KidsCan requires funding so as to deliver appropriate set of services to the kids living in New
Zealand (Kitchen, 2011). There is a huge number of not for profit organisations working in the
market of New Zealand. These organisations create huge competition for KidsCan as it faces
issues in availing appropriate set of funds. Hence, it is required that the organisation should sell
some or the other profits so as to avail proper set of funds with the effect of which relevant set of
support is being provided by the company to the disadvantaged kids.
This was the overview of the company in which almost all set of information was collected.
Developing the content related with Kids Can there were a certain set of issues which were
evaluated. It is necessary that all the issues should be taken into consideration and a relevant set
of the solution should be provided. This will help in providing an effective set of direction to the
directors and trustees of KidsCan so that they can continue with providing an appropriate set of
services to the kids in need ("Meet the board", 2017).
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THREE KEY AREAS OF KIDSCAN
KidsCan is a charitable trust which is working towards to provide an appropriate and relevant set
of support to the disadvantaged kids living in New Zealand (Boyle, Donald, Dean, Conrad &
Mutch, 2007). It is necessary that these key areas should be focused upon by the organisations so
that it could attain success in providing smooth as well as an effective set of services to the kids
living in New Zealand. Hence, the key areas towards which KidsCan is working are:
Providing an appropriate set of service and support to the disadvantaged kids living in New
Zealand
Managing stakeholder’s relationships so that more people could get attracted towards the trust
and provide their support, so that kids can help the children and fulfil its objective (Shams,
2012).
Ensuring that the organizational capacity, collaboration and changes could be managed in an
appropriate way so that it could provide continuous services to the disadvantaged kids living in
New Zealand.
These are the three key areas on which KidsCan is working so that it could provide continuous
services to the disadvantaged kids of New Zealand. Working towards to manage all the key areas
will help KidsCan in managing the things in a better way and will help the same in attaining
success in obtaining all the targeted objectives developed by the trustees and director of the
organisation (De Francesco & Orsini, 2016).
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CRITICAL ISSUES
Competition among the not for profit organisations is increasing day by day as there are various
organisations which are entering and trying to avail funds (Ryan & Irvine, 2012). There are
many of the organisations which are indulged in the fraudulent activities as they are attracting
the funders so as to avail funding to them. These funds are not used in providing support to the
people in need rather they use the fund for their own personal usage. This type of fraudulent
activity is causing an issue for the organisations like KidsCan as they are not getting the
sophisticated amount of the funding with the help of which they can avail proper and appropriate
set of support services to the kids. There are a certain set of organisations which are affecting the
trust of the entire Not for Profit organisations and are affecting their goodwill in the market
(Ramanath, 2014). Hence, this is one of the issues which are being faced by KidsCan which is
also hindering in the service delivery of the same.
It is being evaluated that the New Zealanders can tend to take a reductionist approach which is
affecting the market of KidsCan and is hindering in the service providing process of the
company. In this situation, it is becoming hard for KidsCan in spreading the positive approach
which is hindering the progress of the organisation in the market.
Plan and budget are other issues which are being faced by KidsCan in delivering appropriate set
of services to the kids. The organisation does not have an appropriate set of plans and budget
with the effect of which the organisation could provide an effective set of services to the
disadvantaged kids living in New Zealand (Jegers, 2011).
The organisation is facing issues in maintaining stability and creating a culture of efficiency. It is
necessary that stability should be brought with the effect of which relevant set of services could
be provided by the organisation to the kids living in New Zealand. On the other hand creating a
cultural efficiency will help in building trust among the kids living in New Zealand.
These are certain set of issues which are faced by KidsCan while working in the market and
providing services to the kids living in the country. In this situation, it has become important that
the organisation should use appropriate theories to provide a relevant and appropriate set of
services to the disadvantaged kids of New Zealand (Bush, 2014).
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THEORIES AND MODELS APPLICABLE
Leadership Theory
Theory suggests that the organisations working in the competitive market should have applied
leadership approach. It is necessary that the organisation should lead the market rather than
follow the people available in the same. It is necessary that authentic leadership should be
applied to the market. Authentic leadership is the leadership which includes transparency and
transformational approaches. It is necessary that objectives and intentions of the organisation
should be developed which are morally good. These types of activities help in influencing the
organizational culture and helps in attracting people towards the same (Legett, Pritchett, Elwood
Madden, Phillips-Lander & Elwood Madden, 2017). There are several sets of relationships
which could be characterized which is being followed by the leaders these relationships are:
Transparency is one of the aspects which are required to be maintained. It is important that the
loyal clients of the organisation should collaborate and the contribution of KidsCan should be
shown. This will help the users in developing the understanding of the contribution they are
making in the welfare program and will help them in getting motivated towards KidsCan.
Guidance towards worthy objectives should be there (Robinson, 2012)
It is required that the organisation should keep the emphasis on the follower's development
John Kotter’s 8 Step Process for Leading Change
According to John Kotter, there are 8 aspects which are required to be followed by an
organisation indulged in the competitive market. These aspects are;
Create a sense of urgency
Build a Guiding Coalition
Form a Strategic Vision and Initiatives
Enlist a Volunteer Army
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Enable action by removing barriers
Generate short term wins
Sustain Acceleration
Institute change
These are the 8 aspects which are required to be followed by the organisations so as to manage
the change. These key aspects will help in managing the change at every level of the organisation
and will provide a relevant set of support in delivering quality services to the target population
(Hirsch, 2012).
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CONCLUSION AND RECOMMENDATIONS
Understanding the market in which KidsCan is working and evaluating all the aspects related to
the organisation it could be concluded that KidsCan is the organisation which is appreciably
doing a great job for the disadvantaged kids (McGauran & Offer, 2015). With the help of the
report, it could be evaluated that there are various aspects which are required to be focused upon
by the organisation as the competition is increasing and the productivity and availability of the
funds are getting affected. Hence, there are a various set of aspects which could be recommended
to the KidsCan following which will help the organisation in moving on the path of success and
sustainability.
It could be recommended that the organisation should apply leadership theory at the workplace
and should ensure that it could maintain the transparency in the market. Doing so will help
KidsCan in building trust among the client available in the market (Levasseur, 2012).
It is also recommended that KidsCan should apply John Kotter’s model as it will help the same
in managing the change in an effective way. It is necessary that the change could be managed in
an appropriate way so it is required that Kotter’s 8 step model should be applied in the workplace
and future changes could be managed in an appropriate way.
It is required that the motivational approach should be applied by the organisation so as to
manage the things and motivate the employees working in the workplace. Motivating the
employees will help the organisation in attaining sustainability (Lohmann, 2007).
It is necessary that proper set of strategies should be developed by the organisation so that
assurance could be made that the same will be able to provide smooth and subtle services to the
target population and will be able to create a sustainable future for the disadvantaged kids.
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