Detailed Business Model and Action Plan for Kiti Larnica Park

This project presents a comprehensive business model and action plan for the Kiti Larnica Park, an indoor recreational facility planned for six villages in Cyprus. The business model is structured around nine key components: key partners, activities, value proposition, customer relationships, customer segments, key resources, channels, cost structure, and revenue structure. The project identifies stakeholders, outlines key activities like data collection and risk management, and defines the value proposition, which includes interaction and rewards for users. It details customer segments, key resources such as project managers, and outlines channels of communication. The cost structure, encompassing park maintenance and salaries, and revenue structure, including ticket sales and sponsorships, are also thoroughly examined. A one-page action plan is provided, detailing timelines, responsible parties, and strategies for training, customer service improvement, and revenue enhancement. The project includes a timeline with key milestones and a schedule plan, aiming for a successful launch and operation of the park, with projections for revenue and growth over three years.

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Name of the Student
Name of the University
Author note

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Table of Contents
Description.....................................................................................................................3
Summary........................................................................................................................7
One Page Action Plan....................................................................................................8
Bibliography.................................................................................................................12

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Description
The entire business model is processed with the help of the compartmentalizing of the
entre table into 9 parts. The 9 parts are namely the key partners, key activities, value
proposition, customer relationship, customer segments, key resources, channels, cost
structure and revenue structure. This is the sole reason that the management of the entire
proposal will get commenced with the help of these sections. In the key partner section, the
partners who will be accompanying the business prosecution will be discussed. This section
will also help in recognizing the stakeholders who will be responsible for the success and
failure of the project. These partners are considered to be most important stakeholders of the
project. This recognition of the important stakeholders will help in better analyzing of the
project. Understanding of the key partners re important in the completion of the park as it is
an indoor park and huge amount of investment is required. This huge amount of investment
will help in better prosecution of the park (Abdullahi, Ismail and Samat 2019).
In the key activities the job that are to be performed is summarized and this will lead
to the fact that the management of the project. The key activities of the project understanding
helps in estimating the outcome of the project. The time that is taken to complete the project
can also be estimated with the help of the key activities. This prosecution of the time
estimation will also help in understanding the complexity of the project. With proper
implementation of the activities that are stated, building of the park will get easier. As this
park has to be built keeping in mind a huge audience of 6 villages, hence proper management
of the activities are to be made (Blumenthal 2017).
Value proposition is responsible for the provisioning of the rewards that are to be
provided to the employees of the organization in order to recognize them. Exchanging of
recommendations are also considered to be one of the major prospect of the value
proposition. Exchanging of the recommendations will help in understanding of the

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requirements and demands of the users. This is the main reason that prosecution of this stage
gets highly important.
Customer relationship mainly deals with the factors that helps in better management
of relationship of the clients with the employees of the business organization. This phase acts
to be very important as this phase helps in better understanding of the client demands as well
as the management of the system. This is the main reason that estimation of the project
resultant is dependent on the building a proper relationship with the clients. Goodwill of the
organization will also increase in case the customer relationship is maintained in a better
manner. As this is going to be a newly built park, maintaining of the customer relationship
will be important. Building a good relationship will help in increasing the audience base of
the organization.
Customer segments helps in better prosecution of the system as per the clients. This
section will help in better determining the audience for whom the products will be made. This
proper identification of the customer segment will help in developing their products as per the
demands of the clients. With the help of the proper identification of the client base, better
understanding of the product requirement can be estimated. This is the main reason that
functioning of the entire system will get benefitted. This project of building a park requires
target setting as the revenue that will be earned will be with the help of the regular visit of the
clients.
Key resource section helps in better understanding of the stakeholders of the project.
These resources are the stakeholders who will be responsible for the better completion of the
project. This section includes the fact that the management of the project is completely
dependent on the way the stakeholders. Kiti Larnica will ensure the fact that the management
of the park will be performed with the help of the user management.

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Channels are the mediums that are used for understanding the requirements of the
project. This is the reason that the projection of the entire system is condemned with higher
efficiency and intensity. Kiti Larnica will be the sole project that will be built in between 6
villages and hence proper maintenance of the channel of communication is important.
Cost structure is proclaimed to be the analysis of the expenditure that is incurred in
the completion of the project. This section provides the deliverables that are to be done in
order to complete the project. Having a proper cost structure will help in better management
of developing and building of the Kiti Larnica project. This Kiti Larnica project will ensure
better estimation of the outcome of the project. This better outcome of the project will help in
commencing of the entire project in a cost efficient manner (THESE and FAMILY 2015).
The revenue structure deals with the amount of money that is earned by the business
organization after completion of the project. The sources that acts as the major earners are
termed in the revenue structure. Revenue collection will be acting as one of the major job role
of the building project. This ensures the fact that the management of the park will get
prosecuted. In case the prosecution of the projects is performed after estimation of the proper
revenue collection. This proper revenue collection will ensure that the management of the
project will get performed as per the management of the entire park. In case proper estimation
of the budget can be made, expenditure rate also can be managed. This is the major role of
prosecuting the business action model (Whitzman 2017).

Key Partners Key Activities Value
proposition
Customer
Relationship
Customer
Segments
Key Resources
Channels
Cost structure Revenue structure
Government
Sponsor
Plan initiation
Park maintenance cost
Exchange recommendations
Risk Management
Executing the project
Building the park
Scope determination Residents of Dromolaxia, Meneou, Pervolia, Tersefano
Connecting with the mass who will be using the park
Rewarding people
Collection of the data
Local residents of Kiti Larnaca
Having personalized contact with the stakeholders
Interaction with other people
Risk Manager
Park Director
Project Manager
Association of people
Phone calls
Transport vehicles
Advertising of local business with the help of hoardings
SponsorsEntry ticketSalary of the park manager
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Figure 1: Business Model Diagram
(Source: Created by Author)

PARK IN KITI LARNIKA
Summary
From the above business model diagram it can be stated that the 9 stages that are
diverged includes the terminologies are key partners, key activities, value proposition,
customer relationship, customer segments, key resources, channels, cost structure and
revenue structure. In this case of Kiti Larnaca, government and sponsors are considered as the
key partners. Government will help in approval of the plan and the sponsors will help in
fulfilling the expenditures that will be required for completion of the project. Key activities of
the project includes the terminology of the Planning of the initiation stages. Collection of data
is one of the most important aspect of this stage. Scope determination, building of the park as
per the planning also falls under this stage. Execution of the project and risk management of
the project is also performed in this stage. Value proposition incudes the terminology of the
Interaction with the people, rewarding the people and exchanging of recommendations.
Customer relationship includes having personalized contact with the stakeholders and
connecting with the park who will be using the park. This will help in better understanding of
the requirement of the project and the features that are to be included for making the entire
process a better one. Customer segments include the users of the park of Kiti Larnaca.
Residents of Dromolaxia, Meneou, Pervolia, Tersefanou and Kivissili are also considered in
the customer segment. Project manager, Risk managers and the Park director is considered as
the main resources of the project. Transport vehicles that will help in transaction of the raw
materials that will be required for better prosecution of the project. Telephones and
association of people will be considered as the channels of the project. Park maintenance and
the salary of the salary of the park managers comes under the cost structure. Entry ticket,
sponsors and advertisements of the local business falls under the Revenue structure.

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One Page Action Plan
Timeline Description
Where our business is
now The business is in process. It has not been completed yet
Where our business will
be in six months’ time
The residents of the Kiti Larnica, Dromolaxia, Meneou, Pervolia, Tersefanou
and Kivissili will be enjoying the access of park.
Where our business will
be in 12 months’ time
The estimated revenue that will be earned is $30,000 annually. Excess income
of $200 every week is estimated as it is the sole indoor ground in between the 6
village of Cyprus. Hence booking rate of the ground will be high.
Where our business will
be in three years’ time
Highly developed indoor ground and the highest earning indoor ground in
Cyprus
Plan

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Strategy Action plan (how)
Timing
– Completion
Date
Person
responsible
Training Training the management team for
maintaining the park June 2019 Sales Manager
Recruitment plan
Understanding the ethics one possess
and recruitment will be done. In case ethics of
the managers are not good, the having a good
relation with the users of the park will be
harmful as the entire revenue that will be
earned will be done with the help of
maintaining god will of the project
March 2019 Sales Manager
Improve customer
services
By using a better quality Astroturf.
With the usage of high quality Astroturf the
clients will be having a better experience
August 2019
IT Manager
Increase sales
Have a discussion with the local
residents and take ideology of them. Take into
consideration the recommendations and
suggestions that they provide.
October 2019 Customer Sales
Manager
Implement their recommendations January 2019 Marketing
Manager
Improve cash flow
to reduce costs
Keeping the ticket pricing as per the
local standards and not much higher than the
local pricing standards. This will help in
gaining a wider audience base.
September 2019 Finance
Manager
Increase customer
base
Recognizing the target audience February 2019 Sales Manager
As there is not much high competition
in the market, hence improving quality of the
service that will be provided will help in
growing of the organization.
June 2019 Sales Manager
Schedule
Task Name Duration Start
Kiti Larnaca 63 days Thu 21-02-19
Plan initiation 11 days Thu 21-02-19
Stakeholder meeting 2 days Thu 21-02-19
Project planning initiation 3 days Mon 25-02-19
Infrastructure analysis 4 days Thu 28-02-19

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Setting of goal 2 days Wed 06-03-19
Collection of the data 12 days Fri 08-03-19
Terminology definition 4 days Fri 08-03-19
Survey conduction 2 days Thu 14-03-19
Evaluating survey result 3 days Mon 18-03-19
Reading literary articles 2 days Thu 21-03-19
Article evaluation 1 day Mon 25-03-19
Scope determination 3 days Tue 26-03-19
Initiating the scope 1 day Tue 26-03-19
Taking decision 2 days Wed 27-03-19
Building the park 6 days Fri 29-03-19
Discussing requirement 2 days Fri 29-03-19
Plotting the equipment’s required for completing the
project 1 day Tue 02-04-19
Arranging the required equipment’s 3 days Wed 03-04-19
Executing the project 29 days Mon 08-04-19
processing of the project 4 days Mon 08-04-19
allotting task to the stakeholders of the project 1 day Fri 12-04-19
Hiring managers 1 day Mon 15-04-19
monitoring of the tasks 1 day Tue 16-04-19
Completion of the task 20 days Wed 17-04-19
Project Closure 2 days Wed 15-05-19
Risk Management 2 days Fri 17-05-19
Checking Risk 1 day Fri 17-05-19
Mitigating risk 1 day Mon 20-05-19

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Table 1: Schedule
(Source: Created by Author)