Analysis of Knowledge Management Tool Using SECI Model and Big Data

This report provides an analysis of a knowledge management (KM) tool, focusing on its application of the Nonaka and Takeuchi's SECI model. The SECI model, which encompasses socialization, externalization, combination, and internalization, is used to evaluate how the chosen KM tool facilitates knowledge creation, capture, and sharing within an organization. The report also assesses the KM tool's potential to support Big Data, considering its ability to manage and leverage large volumes of information from various sources. The analysis includes a review of content management systems (CMS) and their features, such as format management, editing history, indexing, and retrieval. The discussion explores how the KM tool can be extended to handle big data, enabling organizations to extract valuable insights and patterns. The report concludes with a summary of the findings and highlights the importance of KM tools in modern business environments. The report is based on the assignment brief which asked to select a KM tool and analyse it based on SECI model and big data support.

Running head: KNOWLEDGE MANAGEMENT
Knowledge Management
Name of the student
Name of the University
Author note

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Introduction
Knowledge Management tools refer to the system that organizations make use of for
the purpose of sharing of information either internally or externally. Content management
system helps in managing creation and modifies the digital content. It helps in supporting
various users within a collaborative environment. This essay discusses about the content
management system and it uses the Nonaka and Takeuchi’s SECI model that can help in
sharing knowledge within an organization. It elaborates whether the knowledge management
tool would be able to support big data.
Review of Content Management System
Content management system (CMS) helps in supporting separation of content along
with that of presentation. The features of CMS can vary widely. CMS is inclusive of format
management, editing of history, indexing along with retrieval. The web content management
system helps in supporting content pertaining to the web pages. The content management
system by making use of software publication or the related programs can manage the digital
content (Santoro et al. 2017). They prove to be useful for enterprise content management
along with web content management. The content management system can help in turning the
scanned paper document into the PDF document. CMS helps in revising the features that
helps in updating of the content and the contents are edited after the process of initial
publication with the aid of CMS. It helps in the arena of intuitive indexing and indexes the
data for the purpose of easy access with the help of search functions. It helps users in
searching various attributes like publication date and keyword (Séin-Echaluce et al. 2015).
The publishing functionality related to CMS can help the individuals in suing
template that can assist in the process of modification of content. The CMS helps in
providing tools for facilitating that of one-to-one marketing. This knowledge management

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tool helps a website of tailoring the content and it helps in advertising to specific
characteristics pertaining to the user. The CMS has different features like SEO-friendly URL,
discussion board along with group-based permission system. There are customizable
templates along with admin panel that helps in the aspect of multiple language support
(Priefer, Kneisel and Taentzer 2016). The CMS helps in providing different capabilities
pertaining to various users having various kinds of permission level that can help in
managing of content. The various kinds of functionalities that are performed by CMS is in
relation to the creating, editing and the archiving pertaining to the web pages, press release,
blogs and articles.
Nonaka and Takeuchi’s SECI model and content management system
SECI model is indicative of a conceptual model which was proposed by that of
Nonaka. It was later on expanded by that of Nonaka along with Takeuchi. The model helps in
explaining how the generation of tacit knowledge takes place within an organization. This
model consists of four modes pertaining to the conversion of knowledge: socialization,
externalization, combination along with internalization. The content management system can
help in sharing of tacit knowledge within the people of “social interacting space”.
Externalization helps in the articulation of the tacit knowledge into explicit knowledge by
making use of diagrams. The content management system helps in triggering a dialogue that
can help in the creation of concepts from that of tacit knowledge (Hwang, Chung and Shin
2018). The content management system can help in making the changes related to design that
can assist in the incorporation of environmental changes. The content management system
can help in updating the website and it proves to be useful in the aspect of website content
delivery. Superior site architecture can help in the process of integration of concepts that
makes the web designing more client-centric. Knowledge can be crystallized with the help of

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content management system and the sharing of the knowledge can help in forming basis
pertaining to the new knowledge (Laudon and Laudon 2016).
Content Management System and Big Data
The emergence of new content sources has helped in changing the meaning pertaining
to content management system. The employees along with consumers are making use of
smart device that has led to paradigm shifts pertaining to strategies in an organization. The
content management system can help in the leveraging of content from that of multiple
sources in a seamless manner. The content management system can help the users in co-
authoring documents and it being shared with the business partners can help in the aspect of
synchronization of devices. Big Data describes large volume pertaining to the data that a
business has to face on everyday basis (Omotayo 2015). The organizations collect data from
various sources that includes business transaction along with social media. The data gets
collected at alarming speed and it should be dealt within time. Content management system
can help in displaying the data in a manner that is intuitive and the customization done can
help in making sense pertaining to the data. The content management system can help in
leveraging large amount of data in a useful manner that proves to be convenient for the
business along with the consumers. There are various kinds of data within an organization
and there are a large number of web transactions (North and Kumta 2018). The content
management system can help in finding the patterns that can help in providing the insight into
that of the respective interest.
Conclusion
The knowledge management system is used by the companies for the sharing in
relation to internal along with external information. Content management system takes
recourse to software publication that can help in the managing of digital content within an

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organization. The content management system proves to be useful for an organization in
terms of web content management. CMS helps in the creating along with archiving of web
pages, blogs and articles. Content management system helps to share tacit knowledge among
the employees of an organization. The personnel in the organization uses the smart devices
that leads to paradigm shift within an organization. It helps in leveraging content from
various sources in a manner that is seamless.

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References:
Hwang, Y., Chung, J.Y. and Shin, D.H., 2018. Investigating the post-adoption attitude of the
web based content management system within organization. Journal of theoretical and
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Laudon, K.C. and Laudon, J.P., 2016. Management information system. Pearson Education
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North, K. and Kumta, G., 2018. Knowledge management: Value creation through
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Omotayo, F.O., 2015. Knowledge Management as an important tool in Organisational
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Séin-Echaluce, M.L., Blanco, Á.F., García-Peñalvo, F.J. and Conde, M.Á., 2015. A
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