Impact of Knowledge Management on Australia Post's Competency

This assignment delves into the significance of knowledge management (KM) and its influence on a firm's competitiveness, using Australia Post as a practical example. The first part of the assignment examines whether KM enhances a firm's market competency, exploring the use of tools like email and websites to understand customer needs and preferences. It considers both the potential benefits and limitations of KM implementation. The second part focuses on the factors Australia Post should consider when taking full ownership of AGS, emphasizing the importance of business stability, market success, and capital requirements. The assignment highlights the practical application of KM principles and strategic decision-making in a real-world business context. References from Hislop et al. (2018) and Yogasundaram et al. (2018) are provided to support the analysis.

MANAGEMENT BUSINESS

Question for part A
Does the concept such as knowledge management will assist in improving the competency of the
firm in the market?
Expected answers Yes, the concept such as knowledge management will assist in improving the
competency of the firm in the market. This is because with the help of given tool
manager of a firm is able to improve its understanding about the customers who are using
modern tools and technologies such as emails and company’s websites etc with an aim to
perform a different type of transaction (Hislop, Bosua & Helms, 2018). On the other
hand, it is through this way only firm can also get an idea about the specific needs and
demands of the buyers. Thus, by making changes in firm’s services as per the desire of
buyers, an organization can gain a competitive position in the market. Yes, knowledge management could improve the competency of the firm. But, with an
aim to do the same manager of the firm should have good knowledge about the given
concept. However, in case if the manager does not have much knowledge about the given
concept then in this situation an effective implementation of the same cannot be possible.
Hence, due to this firm is also not able to attain the competency in the market by using
the practices of KM. No, knowledge management does not assist in improving the competency of the firm.
This is because in order to gain a competitive position in the market manager of the firm
will have to give consideration to different other factors also such as the current market
situation etc. Thus, alone KM cannot improve the competitiveness of the firm.
Question for part B
What factors need to be considered by Australia Post while taking the full ownership of AGS?
Expected answer
 Stability of business is being regarded as a very first factor which needs to be considered
by Australia Post before making a decision to take full ownership of AGS. This is
because; if the acquired firm is unstable then in this situation the impact of the same will
also be seen on the operation of Australia Post.
 The firm should also measure the success of the firm in the market where it is running
its operation (Yogasundaram and et.al., 2018). It has been seen that it is not beneficial for
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a firm that it should get ownership of loss-making or the unsuccessful business. This is
because; the given type of thing could have a negative impact on the operation of the firm
as well. This will also affect the image of the company in the market.
 The third factor which firm should consider is the capital requirement. Herein, the firm
should always set some budget in relation to any such type of decision. This is because; it
is through this way only firm can direct its operation in the right direction. Hence, it can
be said that these are some probable answers which are related to the given question.
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REFERENCE
Hislop, D., Bosua, R., & Helms, R. (2018). Knowledge management in organizations: A critical
introduction. Oxford University Press.
Yogasundaram, H., Nikhanj, A., Putko, B. N., Boutin, M., Jain‐Ghai, S., Khan, A., ... & Oudit,
G. Y. (2018). Elevated Inflammatory Plasma Biomarkers in Patients With Fabry Disease:
A Critical Link to Heart Failure With Preserved Ejection Fraction. Journal of the
American Heart Association, 7(21), e009098.
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