This essay delves into Thomas Kuhn's influential theory of paradigm shift, exploring its relevance within the context of social science. It begins by introducing Kuhn's concept of how scientific progress occurs through revolutionary shifts rather than linear accumulation, emphasizing the role of paradigms, which are fundamental frameworks of assumptions and methods. The essay then outlines the stages of Kuhn's cycle, including pre-science, normal science, model shift, model crises, model revolution, and paradigm change, providing a detailed understanding of each phase. Furthermore, it examines the relationship between Kuhn's ideas and social science, discussing how the theory can be applied to understand societal changes and intellectual developments. The essay also touches upon criticisms of Kuhn's views, particularly from Karl Popper, and highlights the significance of Kuhn's framework in addressing contemporary global issues. Finally, it draws connections to the application of Kuhn's theory in business and other fields, illustrating its broad applicability and enduring impact on how we understand scientific and societal progress.