Comparative Analysis of Lazada and Ebay Websites: E-commerce Platforms

This report provides a comparative analysis of two prominent e-commerce websites, Lazada and Ebay. It begins with an executive summary and an introduction that outlines the objectives of the report, which include comparing the features and functionality of the websites, and drawing a comparative analysis based on various parameters. The report details the measures and procedures used for the comparative analysis, focusing on interface design, user reviews, and the overall user experience during online shopping. It then explores the purposes of each website, comparing their platforms for online shopping, and includes a walkthrough of the shopping process using a specific product (Samsung Galaxy Note 8) as a case study. The report compares the interfaces, features, payment systems, and product availability of both websites, highlighting key differences. The comparative analysis leads to several learnings about e-commerce, emphasizing the importance of an attractive and responsive interface and customer satisfaction. The conclusion summarizes the findings, reiterating the significance of user-friendly interfaces and fluent functionality in attracting customers. The report includes references to relevant academic sources and website citations.

Running head: HUMAN COMPUTER INTERACTION
HUMAN COMPUTER INTERACTION
Name of the student
Name of the university
Author note

1HUMAN COMPUTER INTERFACE
Executive summary
The aim of this report is to discuss about the two websites which are Lazada and Ebay. In this
report a comparative analysis is drawn between the two websites. The purposes of the websites
are discussed in this section also. The usability and the features of the websites are also discussed
in comparative manner. In conclusion the output from the comparative analysis is discussed with
the learning of the features about the websites.

2HUMAN COMPUTER INTERFACE
Table of Contents
Introduction......................................................................................................................................3
Objective..........................................................................................................................................3
Measures and procedures for the comparative analysis..................................................................3
Purpose of the e-commerce websites...............................................................................................4
Walkthrough to the websites during shopping................................................................................4
Learning from the comparative analysis..........................................................................................5
Conclusion.......................................................................................................................................5
References........................................................................................................................................7

3HUMAN COMPUTER INTERFACE
Introduction
In this report the comparative analysis of the two websites which are Lazada and Ebay
are drawn along with the features and the functioning of the websites. Lazada and Ebay both are
two e commerce websites which are used worldwide. Lazada is a German e-commerce company
which was initiated in 2011 by (Barnes and Hunt 2013) Rocket Internet and it sells its product
mainly in the South East Asia. E bay is a multinational e-commerce corporation which has
headquarter in San Jose, California and Pierre Omidyar founded this organisation.
Objective
 The primary objective of the report is to discuss about the features and the
functionality of the websites.
 Another objective is to draw a comparative analysis with respect to several features
and the functionality of the websites.
 It is also the objective of this report to learn about how the interface and the
functionality of the website can be improved.
Measures and procedures for the comparative analysis
For the comparative analysis between the two e-commerce websites the primary
measures or parameters are the interface designing of the websites, users review and the user’s
experience during the online shopping (Hoppe, Lamy and Cannarsi 2016). The information
regarding the comparative analysis between the two companies is taken from the website of the
corresponding company. Also several references are included for collecting data about e e-
commerce sites.

4HUMAN COMPUTER INTERFACE
Purpose of the e-commerce websites
Lazada Ebay
The purpose of Lazada is to provide an e commerce
website for the users.
The purpose of Ebay is also to provide an e
commerce website for the users.
Lazada provides a platform for the users to buy
products online in a faster and easier way.
Ebay also provides a platform for the users to buy
products online in a faster and easier way.
Walkthrough to the websites during shopping
In the section two websites Lazada and Ebay are selected as the platform for online
shopping of a product (Laudon and Traver 2013). The product which is selected here is the
Samsung galaxy note 8. On the basis of this experience a comparative analysis is drawn in the
following (Lazada.sg. 2017).
Lazada Ebay
Lazada has provided a good interface for the users
to buy the product.
Ebay also has provided a good interface for the
users to buy the product.
The interface is well arranged and attractive. The interface is also attractive but the content is a
little bit congested.
This website provides all the features related to the
product and some reviews of the product from the
users.
This website also provides all the features related to
the product and some reviews of the product from
the users.
After choosing the product it asks the customer to
keep the product in the cart or asks for direct
payment.
After choosing the product Ebay also asks the
customer to keep the product in the cart or asks for
direct payment.

5HUMAN COMPUTER INTERFACE
Lazada Ebay
The transaction of the product is done by various
banking payment system which are easy enough to
access.
In case of Ebay the transaction of the product is
also done by various banking payment system
which are easy enough to access.
In case of Lazada it asks for rating of the product
which is ordered by the user.
Ebay does not ask for rating in case of buying the
product.
The availability of the products is not got in many
places.
The availability of the products is got in more
places.
This website is intended to sell their product mainly
in the South East Asia.
This website is intended to sell their product
worldwide
Learning from the comparative analysis
From the above discussion several learning is received regarding the e-commerce
websites (eBay. 2017). Both Lazada and Ebaym are two renounce organization in the field of
online shopping. Lazada is intended to sell its product mainly in the South East Asia whereas
Ebay is selling their product worldwide (Kumar et al. 2014). It is learnt that the e-commerce
websites must maintain an attractive and responsive interface for better transaction with the
customers and customer satisfaction is also the key in this business.
Conclusion
From the above discussion it is concluded that the organisations related to the e-
commerce business are based upon the functionality and the features of the online site and also
the interface which attracts the customers for shopping. The comparison between the two
websites is drawn in order to get the idea about the websites. For being the e commerce websites

6HUMAN COMPUTER INTERFACE
these need a proper interface which should attract the customers and the functionality should also
be fluent for the customers.