LCBB6003 Leadership Styles: A Critical Evaluation of Jeff Bezos

This presentation provides a critical evaluation of leadership styles, focusing on transactional and transformational leadership, referencing a case study on Jeff Bezos. It explores how leaders can influence groups and guide members within a company, ultimately driving the business towards success. Transactional leadership, also known as managerial leadership, emphasizes supervision and performance using rewards and punishments. Transformational leadership, in contrast, focuses on inspiring and motivating employees to innovate and create change. The presentation concludes that leaders can choose between these contrasting styles, with transactional leadership relying on rewards and punishments, and transformational leadership fostering an agile environment where failure carries less risk. The presentation references academic sources to support its analysis of leadership theories and their practical applications.