Leadership Report: 360-Degree Analysis of Leadership Skills

This report presents an analysis of creative and ethical leadership, employing a 360-degree analysis methodology to evaluate leadership skills within the context of a sales management role in the transport industry. The research incorporates a literature review, self-appraisal results, and feedback from team members and customers. The findings highlight the importance of ethical and creative leadership in driving motivation, enhancing team performance, and fostering positive relationships with stakeholders. The report emphasizes the significance of continuous learning and skill development in achieving professional growth and achieving business objectives. The report concludes with a reflection on the insights gained from the 360-degree analysis and a commitment to further developing leadership competencies.

Creative and Ethical leadership
09/02/
21

TABLE OF CONTENT
• INTRODUCTION
• RESERACH METHOD FOR 360 DEGREE ANALYSIS
• Literature review:
• Results (Self-appraisal)
• REFRENCES
09/02/
21

INTRODUCTION
• My target job is to find job as sales manager in
transport industry whereby using creative and ethical
leadership I plan to bring forward the best
performance based results, which will motivate me
profoundly towards future work goals.
• I aspire to work in transport industry within sales
management department for best effective usage of
possess marketing skills persuasively, learn new
potentialities and also evolve towards new
performance benchmarks.

RESERACH METHOD FOR 360
DEGREE ANALYSIS
 360-degree analysis research method is everlasting dynamically
evolving new tool which enables to analyse responses by employees,
online study which are widely transforming. It can be understood to
direct varied range of incredible examinations and aspects among
employees, supervisors and clients for monitoring performance outputs.

Literature review:
 As per the views of Crosby and Bryson, 2018 transport industry is
one of the fastest evolving industry where ethical creative leadership plays
major role for generating wider competitive performances, to reach on sales
targets actively.
 The writer has explained in research papers that 360-degree analysis
enhances self-appraisal effectively, by bringing forward benchmarks to
attain competently and be innovative towards delivering targets.

Results (Self-appraisal)
 With the answers analysed from asked questions it can be understood that
colleagues within teams are satisfied with motivation being delivered as leader, further
my training as leader has also motivated team mates to experience new learnings within
various platforms.
 The feedback form suppliers have enabled me to analyse that company has to focus on
larger marketing creativeness for effective brand development.

CONT….
 Further, form analysed feedbacks from suppliers it can be analysed that company performance
with suppliers as the external stakeholders has been competent and effective to bring forward large
revenue profits.
 I as leader have been effective to keep resource in check, and also establish framework potential
targets towards stakeholders which will also enhance goodwill on longer run.

CONCLUSION
 With the aspects analysed by 360-degree analysis I
have learnt various aspects of creative and ethical leadership
as determined towards my professional growth in business,
where I also plan to focus on new skills learnings.

APPENDIX
 Questions to teammates
 Q1) Has my performance as leader been ethical and creative?
 Q20 Have you felt motivated by my training as leader to work on improving new skills, work on
expertise and work on advanced competencies?
 Question to customers
 Q1) Have you been satisfied with our services?
 Q2) Has the company services been effective to your services, what further recommendations
would you like to give?

REFERENCES
 Crosby, B.C. and Bryson, J.M., 2018. Why leadership of public leadership research matters: and
what to do about it. Public Management Review. 20(9). pp.1265-1286.
 Oc, B., 2018. Contextual leadership: A systematic review of how contextual factors shape
leadership and its outcomes. The Leadership Quarterly. 29(1).pp.218-235.