This report examines leadership theories and skills, particularly within the context of PepsiCo Foods Mexico (PFM). It begins with an introduction highlighting the importance of leadership and management in achieving organizational goals. The report then delves into trait theory and transformational leadership theory, discussing their principles and applications. It further analyzes various leadership skills, including thinking, communication, listening, and presentation skills, essential for effective leadership. The study also explores leadership competencies and different leadership styles such as autocratic, democratic, and laissez-faire. The report uses a case study of PFM, focusing on the Consumer Strategic Insights (CSI) director's efforts to implement a flexible leadership style, motivating employees, and fostering a positive work environment. The analysis includes references to relevant research and theories to support the findings and recommendations.