Starbucks Case Study: Leadership Approaches to Change Management

Desklib provides past papers and solved assignments. This presentation analyzes leadership in change management using a Starbucks case study.

Understanding and
Leading Change
Task 3

 Barriers to change that helps in taking
leadership decision in reference to case
study.
 Different leadership approaches for dealing
with change management.
Presentation Will Cover

 Situational Leadership Approach – it
determines significance of various solutions in
different situation without using same. Carries four
behavior such as directing, coaching, supporting
and delegating that are essential for dealing with
Starbucks.
 Trait Leadership Approach – The employees
focuses on leader’s behavior without focusing on
circumstances. CEO of Starbucks helps in accepting
change management through its different traits
that are adored and followed by employees.
Leadership Approaches to
Deal with Change

 Change is necessary in organization that
guided Kurt Lewin to develop model of
managing change in organization by
eliminating blind following of change process.
 He introduced three stages from which
change in organization must be implemented
and practiced.
 The model is effective while changing
situation of firm but it takes too time that may
looses interest of employees and
management.
Lewin’s Change
Management Model

 Unfreeze – For practicing new activities
leaders prepare employees in certain way
that they accept the changes easily.
Motivation and encouragement is essential
for employee interest towards change.
Cont..

 Change – The stage resolves problems by
grabbing new methods in production
process. Change benefits were regularly
interacted with employees of Starbucks
through leadership styles.
 Refreeze – The organization stand still
when employees gets ready to accept
change regarding new structure, marketing
policies, service rules, process and teams.
Cont..

 Swanson, D.J. and Creed, A.S., 2014. Sharpening
the focus of force field analysis. Journal of change
management, 14(1), pp.28-47.
 Booth, S.A., 2015. Crisis management strategy:
Competition and change in modern enterprises.
Routledge.
 Hornstein, H.A., 2015. The integration of project
management and organizational change
management is now a necessity. International
Journal of Project Management, 33(2), pp.291-
298.
References

Thank You!