Principles of Management Report: Leadership and Communication Analysis

This report delves into the principles of management, focusing on leadership styles and communication within organizations. It contrasts the leadership approaches of Bill Gates and Steve Jobs, highlighting the differences between participative and autocratic styles. The report emphasizes the importance of communication in management, particularly in multinational corporations, and its role in motivating employees. It explores how effective communication, including providing feedback and appreciation, can boost employee commitment, reduce turnover, and improve overall organizational efficiency. The analysis includes key references to support the discussion on leadership, communication, and their impact on organizational success. The report also touches upon the significance of centralization of authority and its effect on the management style of leaders.

Running head: PRINCIPLES OF MANAGEMENT
Principles of Management
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1PRINCIPLES OF MANAGEMENT
1. Leadership is required at every level in the organization. A leader or in context of an
organization, a manager is a representative of an organization. The role played by a
leader in an organization is of reconciling and integration of the personal goals of the
employees with the goals of the organization. He plays a supportive role so that the
difficulties faced at the workplace by the employees do not de-motivate them (Shah &
Mulla, 2013). Leaders are friend, philosopher and guide of the employees, they listen to
the grievances of the employees, they advise them in times of confusion and chaos and
they guide their path leading them to efficiency, which good for the employees at
individual level and for the organization as a whole. The leadership style of Bill gates
was participative leadership style because he believes in participation of the employees
for the good of the organization. The leadership style of Steve Jobs is autocratic
leadership style, as he believes that the leader is the main person who is in charge of all
decisions within the organization. The leadership styles of both the leaders are
completely different be said just the opposite of each other leadership style.
Centralization of authority can be seen the management style of Steve Jobs as he believed
that it is very important to have command over the employees (Harold Koontz & Heinz
Weihrich, 2012).
2. The style of Steve Jobs was dictatorial and authoritative style, the management the team
with an authority, some even called him ruthless because of his management and
leadership style. He believed that people are needed to show what they are supposed to
do. The centralization of power was evident in the management styles he used. He always
emphasized on efficiency and that is the result that the company became pioneer. He used
masterful stories to motivate his employees, he gave examples to inspire his team to give

2PRINCIPLES OF MANAGEMENT
the desired performance. Bill Gates team management was more participative he allowed
his employees to participate in all the decision-making processes that were aimed at
attaining the goals and objectives of the organization. Bill Gates believed that in order to
increase productivity the employees it is very important that they are happy and
motivated for that a participative team management can be helpful (Shah & Mulla, 2013).
3. Communication is the process of by which a two parties are able to exchange the ideas,
information, emotions and much more. It is a two way process which begins with a message
and ends with a feedback. In an organization that has a large scale multinational operation
managers are expected to be more prompt, rational and analytic in nature. As a leader a
manager is always expected to have an open mind and should not be hasty in taking any kind
of decision. A major aspect of being a successful leader in such an organization is to keep the
team motivated in order to achieve the goals of the organization. Motivation is required to
build employees commitment towards the organization so as to reduce the employee turnover
as well as understanding and identifying with the grievances and challenges faced by an
employee. Communication is important in motivation, most of the times the managers are
expected to be vocal about their thoughts regarding the progress of the group, appreciation in
terms of words and material is the best kind of motivation. The communication style should
be interactive where observation plays a key role (Shockley-Zalabak, 2014).

3PRINCIPLES OF MANAGEMENT
References
Harold Koontz & Heinz Weihrich.( 2012) Essentials of Management
John, M. C. (2017, May). Leadership style, school climate, and the institutional commitment of
teachers. In International Forum Journal (Vol. 1, No. 2).
Shah, T., & Mulla, Z. R. (2013). Leader Motives, Impression Management, and Charisma: A
Comparison of Steve Jobs and Bill Gates. Management and Labour Studies, 38(3), 155-
184.
Shockley-Zalabak, P. (2014). Fundamentals of organizational communication. Pearson.