Leadership in Business: Foodstuffs (NZ) Ltd Analysis Report

This report provides an analysis of the leadership practices within Foodstuffs (NZ) Ltd. It begins with a company overview, including its history and the products it offers. The report then delves into the company's vision, emphasizing its focus on continuous improvement and cross-cultural collaboration. It explores the organizational structure, specifically examining the marketing and customer support departments. The marketing department is divided into web content and print media teams, while the customer support department includes inbound and outbound services. The report details the functions of each team, highlighting their roles in communication, promotion, and customer service. Furthermore, the report discusses the roles of the marketing and customer support departments in facilitating, motivating, communicating, and making decisions within the organization. The report is supported by relevant academic references.

Running head: LEADERSHIP IN BUSINESS
LEADERSHIP IN BUSINESS
Name of the student
Name of the university
Author note

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LEADERSHIP IN BUSINESS
Q 1. Foodstuffs (NZ) Ltd
1922
Q 2.
J Heaton Barker
Contact:
www.foodstuffs.co.nz
Q 3. The products that are being offered by the organization is liquor.
Q 4.
a
The vision of the company is to make continuous improvements through the quality undertaken by the
organization. They are mainly focused on sustaining their existence in the market rather than introducing
several projects and new products. The monitoring over the quality of the product is being undertaken by
the organization for its growth and expansion. It will help in its sustenance. They believe in cross-cultural
collaboration, which helps them in innovating new ideas, and explore new horizons for sustaining their
existence in the market.
Q 4.
b
The company has developed the various kinds of liquor based on the preferences of the consumers.

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Q 5.
The organizational structure of Foodstuffs (NZ) Ltd
Q 6
a.
Marketing department
Team 1: Web contenting
The team undertakes steps in order to make
people aware of the steps and procedures
undertaken by the organization through the social
media platforms. The work force under this team
writes blogs in favor of the company and takes
Marketing department
Team 2: Print media
This team undertakes steps in order to make the
general people aware through undertaking
advertisements of the organization through the print
media like the newspapers, magazines and proper
advertisements through televisions and relevant media

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care of the company’s online presence. It helps
in making the stakeholders and the consumers
aware of the steps and procedures of the
organization.
tools. It helps in making the people aware of the
processes undertaken by the organization.
Team 1: Functioning
The functioning of the organization helps in
undertaking steps in order to ensure that proper
awareness of the organizational progress is being
generated. In order to make the consumers aware
of the functions of the organization, the web
content team writes blogs and articles in favor of
the organization. Their daily functions affect the
suitable actions of the organizations. it is a
communicative process undertaken by the
organization in order to ensure that the
organizational situation is being disclosed to the
people.
Team 2: Functioning
The team helps in undertaking the promotional
activities of the organization through their functions
relating to the usage of the media. The mass media
platforms and the print media help in determining the
progress that is being made by the organization
(Burke & Noumair, 2015). They publishes the annual
report of the organization and takes steps to promote
the innovative products prepared by the organization.
The steps undertaken by the team helps in making the
consumers aware of the products and services offered
by the organization.
Q 7
a.
Customer support
Team 1: Inbound services
The inbound support systems help the
organization in taking care of the needs and the
requirements of the consumers residing within
the borders of the nation in which the company is
headquartered (Weick, 2012). The most
important steps undertaken by the organization is
based on the services that are being provided by
Customer support
Team 2: Outbound services
The outbound services that are being undertaken by
the organization is to assist the queries of the foreign
clients (Argote, 2012). It helps the organization in
understanding the varied requirements of the
consumers, adhering to which the company makes its
progress. The most important consideration
undertaken by the organization helps in determining

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the team in order to retain the consumers of the
organization. It helps in understanding the
requirements of the consumers and retains the
feedbacks that help the organization in bringing
in modifications based on the requirements of the
consumers.
the after-sale services that are being provided by the
organization.
Q 7
b.
Team 1: Functioning
The functions undertaken by the team is based on
the requirements of the people and thereby
assists the consumers in order to retain their
loyalty. The team receives calls from the
consumers and thereby assists the clients in
solving the issues faced by the people relating to
the product and the services that are being
offered by the organization (Scott & Davis,
2015). The inbound calling that the team
undertakes helps the organization in making a
note of the requirements of the inbound
consumers of the organization.
Team 2: Functioning
The functions undertaken by the team determines the
assistance of the foreign clients. The assistance that is
being provided by the organization helps in
determining the varied requirements of the consumers
(Vaccaro et al., 2012). The feedbacks that the
organization receives during the process help in
determining the changes that the organization must
undertake in order to support the clients. The team
receives the calls from the clients abroad, which helps
the organization in understanding the requirements of
the consumers.
Q 8. Marketing department
Facilitate
The department
facilitates the
marketing and
Motivate
The department helps
the organization in
understanding the
Communicate
The department helps in
communicating the
situation of the
Make decisions
The department helps
in decision making of

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promotion of a
product or service
prepared by the
organization. It helps
in determining the
market availability of
the products
manufactured by the
organization
(Mowday, Porter &
Steers, 2013).
various needs and
therefore helps in the
progress of the
organization (Burke,
2017). It keeps the
organization motivated.
organization to the
consumers and
stakeholders, thereby
making the people aware of
the steps and the
procedures undertaken by
the organization.
the organization based
on the varied
requirements of the
organizational structure
and the requirements of
the consumers.
Q 9. Customer support department
Facilitate
The department helps
in keeping the
organization informed
about the change of
the tastes and the
preferences of the
people and thereby
undertake changes.
Motivate
The department helps
in keeping the structure
of the organization
motivated through the
progresses that are
ensured through the
smooth functioning of
the department.
Communicate
The most important step
undertaken by the
department is to keep the
workforce informed about
the changes in the tastes
and preference of the
people (Rummler &
Brache, 2012). It helps the
organization in bringing
modifications to the
products and the services.
Make decisions
The decisions
undertaken by the
organization is based
on the requirements of
the consumers.
Therefore, the
organization takes steps
to strengthen the
customer supports
department in order to

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make sure that proper
communication of the
needs of the consumers
is being undertaken.